Latest News
Adverty Continues Rapid Expansion With Appointment Of Global Director Of Business Development
Johanna Nymberg to bring Adverty’s seamless in-game offering to more game developers and publishers worldwide
Leading in-game advertising platform, Adverty, has announced the hire of Johanna Nymberg as Director of Business Development, to spearhead further growth for the innovative company. This follows on the back of the launch of new offices across Europe and APAC and a raft of senior hires earlier this year.
Adverty’s mission is to deliver seamless advertising which connects brands and audiences through its revolutionary technology built for gaming.
Nymberg will be responsible for driving publisher revenue globally for Adverty. With extensive experience in the digital media sector, she was most recently Senior Publisher Growth Manager at AdColony, one of the largest mobile advertising platforms in the world, working from both London and Singapore.
She will work alongside Niklas Wallgren and Christian Atack to liaise with publishers and game developers globally, widening access and awareness of Adverty’s unique In-Play enabled in-game advertising SDK.
“Adverty’s formats are a great advantage to brands and publishers. As it is still a new ad monetisation format, this makes the role even more exciting. Adverty is genuinely setting a new standard for generating revenue and I will be driving new game integrations and expanding the use of the platform via high-value deals and strategic, long-term partnerships, further establishing Adverty as the leading in-game advertising company,” says Johanna.
“We are delighted to welcome yet another industry heavyweight to the team,” adds Niklas Bakos, CEO and founder of Adverty. “Johanna is a well-respected leader with deep experience in the gaming space and excellent contacts within the publishing industry, and always at the forefront of industry developments.”
The expansion of the business follows ever-increasing numbers of advertisers looking for in-game advertising at scale, and for publishers who want to monetise their gaming inventory with unobtrusive brand advertising.
“In-game brand advertising is currently experiencing significant growth worldwide and Adverty’s formats are super exciting compared to traditional banners and display”, adds Johanna. “Game developers are keen to seek out new ways to work with brands and drive revenue, without reverting to intrusive formats that are detrimental to the gaming experience. Adverty’s offering represents the future of in-game monetisation, in one of the most unchartered frontiers of the media world.”
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Emerging Markets
QTech Games integrates Blue Tower Games content for emerging markets
QTech Games has signed a content partnership with Blue Tower Games, adding the supplier’s catalogue to QTech’s aggregation platform for clients in emerging markets. The agreement was announced on 8 June 2026.
QTech said the integration gives operators access to Blue Tower Games content across multiple formats, including slots as well as instant win, bingo, table and crash-style games.
Titles cited in the rollout include crash-mechanics games positioned around sports, such as Cricket Showdown and Knockout King, plus mini games and game show-style releases including Sorcerer’s Spin. More traditional content referenced includes slots Western Gold Rush and Vikings Hunt For Wealth, bingo title Casino War, instant win game Hi-Lo, and table games including Baccarat and Teen Patti.
Philip Doftvik, QTech Games’ CEO, said: “Blue Tower’s sprawling range of trending games captures the current zeitgeist perfectly. Theirs is a growing and constantly innovating library, delivering consistent support to the growth of our broad gaming-vertical spread, courtesy of some quality graphics, gameplay and unique features. Like us, they understand that diverse and localised solutions represent the pathway to success.
“Together, we can continue to raise the bar and shape a localised experience for global players. We can’t wait to witness how these games perform across a range of untapped markets which, in many cases, represent new territory for Blue Tower.”
Param Patel, COO at Blue Tower Games, added: “At Blue Tower, we pride ourselves on our commitment to excellence, consistently testing the limits of game design with unique mechanics, adaptive layouts, and dynamic features that keep players coming back for more. Our dedicated team combines creative vision with technical expertise to craft games that not only look and sound incredible but also offer compelling and rewarding gameplay. With a focus on innovation and a deep understanding of player preferences, Blue Tower Games continues to lead the industry, creating unforgettable experiences that resonate with players across the planet.
“This deal with QTech greatly improves our product distribution across emerging territories, delivering our fantastic games to a range of untapped operators. Powered by the fine-tuned recommendation algorithms of QTech’s game lobby, which cut through the white noise of competing releases and match the right game to the right audience, we look forward to seeing how our titles capture the imaginations of a swathe of new players across emerging markets.”
The post QTech Games integrates Blue Tower Games content for emerging markets appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
Affiliates
Digicode brings Diger Suite iGaming ecosystem to SBC Summit Americas 2026
Digicode will attend SBC Summit Americas 2026 on June 9–11 at the Broward County Convention Center in Fort Lauderdale, where it plans to present its Diger Suite iGaming technology ecosystem.
The company positions Diger Suite as a modular stack aimed at operators managing multi-jurisdiction expansion, including platform operations, payments, compliance, affiliates and player engagement. Digicode said the product is designed to support “more control and flexibility” as operators modernize legacy infrastructure.
Digicode said the Diger Suite includes DigerRGS (remote game server), DigerPAM (player account management), DigerPay (payment orchestration), DigerClick (affiliate management), and DigerCompanion, described as an AI-powered operational assistant for automating support processes and routine tasks.
During the event, Digicode said its team will discuss platform ownership, operational scalability, and approaches to reduce reliance on rigid SaaS and revenue-share models, alongside demos of the suite.
“SBC Summit Americas brings together organizations that are actively navigating the realities of multi-market growth,” said Elkhan Shabanov, CEO Americas at Digicode. “As operators expand across jurisdictions, the need for flexible, ownership-driven technology becomes increasingly important. Through the Diger Suite, we help businesses gain greater control over their platforms, streamline operations, and build foundations that support sustainable long-term growth.”
The post Digicode brings Diger Suite iGaming ecosystem to SBC Summit Americas 2026 appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
Jackpot
Winaday Casino turns 18 with new Alona’s Wild Realm slot and June promos
WinadayCasino.eu is marking its 18th birthday with a month-long promotion schedule through June, led by the launch of a new slot title, Alona’s Wild Realm, and a set of daily bonus offers.
The new game, Alona’s Wild Realm, is described by the operator as a 5×4, 28-payline video slot with a $0.28–$44.80 bet range. Winaday says the title includes Colossal symbols, Wilds, and a Free Spins Bonus round that triggers with 3–5 BONUS symbols for up to 30 free spins, with 3×3 Colossal symbols and “all wins DOUBLED.”
Winaday also highlighted a late-May jackpot payout: player BIGMIKE888 won $97,146 on Gods Of Egypt. The operator said the game has been “long retired from most casinos but still paying at Winaday.”
For June 8–14, Winaday’s published “Birthday Bonus Bash” includes: 50 free spins (code “MAGIC,” 1x per day, 33x wagering, valid on Alona’s Wild Realm); a 135% match for VIPs and 90% for all players on deposits $15–$300 (code “FRIENDSHIP,” 1x per day, 35x wagering, valid on Alona’s Wild Realm); and a 125% match on deposits $100–$400 plus a 95% match on $25–$99 (code “ADVENTURE,” redeem 2x per day, 27x wagering, valid on all Slotland Ent. slots & keno).
The operator said the broader June calendar also includes free chips on Winaday Originals (early June), weekly VIP free spins on Buffalo Wild Wins, Cowboys vs Aliens, Four Leaf Fever, and 7Heaven (mid-June), and a late-June “grand finale” with free spins on Diamond Riches 2 and travel-themed slot bonuses.
The post Winaday Casino turns 18 with new Alona’s Wild Realm slot and June promos appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
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