Pariplay Builds Momentum in Switzerland with Swiss Casinos Partnership

Deal with top operator part of planned expansion of state-of-the-art casino content into Swiss market

Pariplay Ltd., the No. 1 aggregator and content provider behind innovative products including the Fusion aggregation platform and the Ignite Studio development programme, continues to gain momentum in Switzerland’s growing regulated market, where it has just announced its latest partnership with the market leading Swiss Casinos, which will see Pariplay’s industry-leading casino content made available to players of the online swisscasinos.ch.

Swiss Casinos is a major player in Switzerland’s land-based casino space, operating four casinos in Pfäffikon SZ, Schaffhausen, St. Gallen and Zurich, which collectively generated a gross gaming revenue of CHF 153 million in 2019. Swisscasinos.ch, provides gambling enthusiasts with an exciting range of casino table games, video poker and slots with the biggest jackpots, all tailored to Swiss players.

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Swiss Casinos marks the third Swiss operator Pariplay has partnered with since obtaining its ISO certification earlier this year. Pariplay’s top tier Swiss-certified casino content will complement swisscasinos.ch current offering, including popular titles like Dragons of the North, Mystery Fox and Wolf Riches, all of which have already proven to be player favourites throughout regulated Europe.

Patrick Mastai, Director of Online Casino at swisscasinos.ch said: “Watching the enthusiasm generated by Pariplay’s renowned casino content across a range of markets, we’re thrilled to have the opportunity to collaborate with them moving forward. Our main objective is to provide our Swiss players with pure entertainment at the highest level, and we believe Pariplay’s portfolio of games can help us achieve just that.”

Christine Lewis, CCO at Pariplay, said: “Partnering with a brand as prominent as Swiss Casinos is very exciting and a huge opportunity for our game studio to become a mainstay of the Swiss market, where we have been focusing on developing a strong presence since our certification earlier this year. We’re confident that our innovative content will entertain Swiss slot enthusiasts and look forward to playing an increasing significant role in the market’s sustained growth.”