Latest News
Football Index becomes an IBIA affiliate member
Football Index, a regulated online gambling platform that allows consumers to trade on the future success of football players, has joined the International Betting Integrity Association (IBIA) as an affiliate member. Football Index launched in 2015 and operates under licences from the British and Jersey Gambling Commissions. It is the official shirt sponsor of Nottingham Forest and Queens Park Rangers football clubs. IBIA’s affiliate membership allows organisations whose business model may differ from the association’s core sportsbook members to be part of the association and to participate in some of its betting integrity activities.
Khalid Ali, IBIA’s CEO said: “I am delighted to welcome Football Index to IBIA. The company’s operation may differ from traditional sportsbooks, but it is no less committed to maintaining the integrity of its product and the sporting events on which it is based. Football Index’s integrity ethos therefore aligns with IBIA’s and its membership is another example of the association’s wide-ranging appeal and burgeoning roster of companies engaging with it globally.”
Neil Kelly, CEO of BetIndex said: “Maintaining the integrity of our business has always been, and remains, paramount to Football Index. Our customers have come to expect a high level of product security which we are determined to continue delivering. As such, we are thrilled to join the IBIA. The association’s wide recognition as the preeminent global sports betting integrity body makes it the ideal partner for Football Index, as we strive to further place the integrity of our product at the heart of our business operations.”
The International Betting Integrity Association is the leading global voice on integrity for the licensed betting industry. It is run by operators for operators, protecting its members from corruption through collective action. Its monitoring and alert platform is a highly effective anti-corruption tool that detects and reports suspicious activity on its members’ betting markets. The association has longstanding information sharing partnerships with leading sports and gambling regulators to utilise its data and prosecute corruption. It represents the sector at high-level policy discussion forums such as the IOC, UN, Council of Europe and European Commission.
Powered by WPeMatico
affiliate marketing
BetConstruct AI confirms SiGMA Asia 2026 presence in Manila
Supplier plans to pitch a World Cup 2026 sportsbook bundle and its AI Suite at Stand 2572 on June 2–3.
BetConstruct AI will exhibit at SiGMA Asia 2026 in Manila, Philippines, on June 2–3, the company said, appearing at Stand 2572.
At the show, BetConstruct AI said it will highlight a “Best Sportsbook for the World Cup 2026” bundle built around “Special Bets, Powerfull, and Bet on League.” The company positioned the package as ready for operator activation without development work.
BetConstruct AI also said it will showcase its AI Suite, including “CRM AI, Umbrella AI, AI Game Recommendation System, and Betting Mate AI,” aimed at use cases such as churn prediction, risk consolidation, personalised casino experiences, and conversational sportsbook engagement.
As product context, the company cited its sportsbook and casino platforms, including “140,000+ pre-match events and 90,000+ live matches monthly” and “45,000+ games from 350+ providers via a single API.” It also highlighted its “Affigates Affiliate Ecosystem” with “7,000+ vetted affiliates and AI-based scoring.”
The company said new partners signing via the show can access commercial incentives, including “a 50% platform setup discount from day one,” “100% Core Suite Access free for the first 3 months (50% off for months 4–12), and third-party tools at 51% off for the first 3 months.”
The post BetConstruct AI confirms SiGMA Asia 2026 presence in Manila appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
celebrity-partnerships
Pascal Gaming signs Ronaldinho for football-themed crash and slot titles
First release is Avinho R10, followed by June launch Fortune Ronaldinho as the studio lines up more titles ahead of the World Cup season.
Pascal Gaming has partnered with Brazilian football player Ronaldinho to launch a dedicated portfolio of games inspired by the athlete, the company said on 26 May, 2026.
The planned pipeline includes crash games, slots and additional titles set to roll out through the year. Pascal Gaming said the initiative is aimed at both Brazil and international markets, and will be supported by tournaments, promotional activity and special events tied to the Ronaldinho-branded portfolio.
The first game confirmed is Avinho R10, described as a crash-style title featuring Ronaldinho “above Brazil” in an aviation-themed experience. A second game, Fortune Ronaldinho, is scheduled for release in June and is positioned as a slot-inspired title.
“Ronaldinho is one of the most recognisable and loved football personalities in the world, so for us this collaboration is much more than a game launch. It is a global entertainment project that combines football culture, emotionally engaging gameplay and strong promotional activities ahead of the World Cup,” said Armen Mnaskanian, Head of Sales at SoftConstruct Gaming Content.
Pascal Gaming said it has been expanding its crash game portfolio during 2026 and investing in localised, character-driven content across Latin America, Africa and Asia. The company added that more Ronaldinho-themed titles and marketing campaigns will be revealed in the coming months.
The post Pascal Gaming signs Ronaldinho for football-themed crash and slot titles appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
brand-marketing
Duelbits signs Justin Gaethje for branded content ahead of UFC Freedom 250
The JUSTIN2026 campaign was shot in Denver and rolls out over four weeks ahead of the 14 June event at the White House.
Duelbits has launched a branded content campaign with UFC interim Lightweight Champion Justin Gaethje, timed to UFC Freedom 250 at the White House on Saturday 14th June.
The campaign, branded JUSTIN2026, was shot on location in Denver, Colorado by UK-based creative agency YRDS. Duelbits said the content is designed as a “premium, cinematic series” and will roll out in phases over the next four weeks, peaking on event day.
According to the company, the campaign was planned before UFC Freedom was officially confirmed. Duelbits framed the early commitment as part of a strategy to move faster than traditional sportsbooks around major cultural moments.
“We didn’t want to create another sportsbook promo,” said Jasper Hoekert, Chief Marketing Officer at Duelbits. “We wanted to create something that combat sports fans want to watch, content built around Justin’s authenticity and intensity, not just his fight record. We were planning this before the White House event was even officially confirmed. When you believe in the magnitude of a moment, you don’t wait for permission to act on it.”
“Duelbits came to me with a vision, not just a brief,” said Gaethje. “They wanted to create something that reflected the reality of what I do and who I am, with no smoke and mirrors. When a brand shows up with that kind of conviction and creative ambition, you back it. This campaign is going to be something people remember.”
The post Duelbits signs Justin Gaethje for branded content ahead of UFC Freedom 250 appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
-
iGaming industry5 days agoPragmatic Play Releases its Latest Slot Game “The Big Dog House”
-
Aphrodite Legends of Olympus™5 days agoInspired Expands Portfolio with Three New iGaming Slots: THE GREAT EGGSCAPE™, APHRODITE LEGENDS OF OLYMPUS™, GOLD FEVER MINE ALL MINE™
-
betting market4 days agoBiS Brasília brings together experts and authorities to discuss the future of Brazil’s betting market
-
Canada7 days agoSt8 extends Wazdan content distribution into Ontario
-
Altenar6 days agoPhilippine Sportsbook ArenaPlus Selects Altenar as Technology Provider
-
Balkans7 days agoCT Interactive Launches Diamond Tree Jackpot on Efbet in Bulgaria
-
Aviator Studio5 days agoAviator Studio marks another major win in São Paulo court
-
Aviator Studio6 days agoAviator Studio Achieves Major Legal Victory in São Paulo



