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Replai’s one-click AI solution to produce and share automatic highlights from gaming live streams seeks to unlock the ability to create exciting content to anyone

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The short video creating platform invites all gamers and gaming companies to claim their free “personal AI Highlights Producer”.
What if any gamer who streams could create immediate highlights from their livestreams and feed their social channels with the best and most captivating moments of their playthroughs? While this sort of capacity is typically available only to the resources of established streamers, companies and esports teams with the help of experienced media teams, Replai is offering a solution to passionate content creators who balance their streaming with jobs, families and day-to-day life looking to grow their follower base through their AI-based automated highlight creator platform.
Replai is a real-time content production platform that offers massive time and cost savings by rapidly creating high-quality video highlights from thousands of hours of live streams, streamlining all the needed editing, clipping, rendering and sharing of video in just 3% of the time. Following a successful funding round in June, Replai has been quickly expanding its user base: “In September, Replai users produced over 15 000 highlights from around one million hours of streams processed. We estimate that these served an audience of around 11 000 000 people in social channels”, explains Diogo Pereira, director of marketing and community for Replai. “Only recently we opened the access to Replai beyond our previous enterprise-exclusive level as we’ve seen the massive demand for a solution like this from end users.”, he adds. Irina Pencheva, Head of Social at SK Gaming, testifies to such efficiency: “The projects I created with Replai are definitely something that helps the team’s operation to release content as games are happening”.
Replai was born from the context of increasing importance of community content as a powerful marketing strategy for brands in gaming, together with the rise of short-video platforms like Tik Tok. After partnering with major companies across the globe like PUBG, SK Gaming or GamersClub to help them automate content creation, the team witnessed a rapid demand from everyday streamers. “Replai can be an absolute game changer for millions of streamers who don’t have the time, resources or money to scale content as they struggle to balance streaming with their life”, João Costa, Replai CEO, explains. “We help them save their time editing highlights dramatically. Replai enables them to do in one minute what took at least one hour.”
Such usage comes from all types of streamers, from those with thousands of followers to aspirational ones who want to grow their channels by stimulating the virality of their content. “It’s been fantastic to witness the enthusiasm of the community.”, Diogo says. “We think of our Discord as a place to celebrate live streaming, where our users and ambassadors come together to exchange ideas, tips, and play together”. Nikolarn is one of such streamers that at around half a million followers who found Replai to unlock potential for all types of content creators: “Short-video content is essential for me to keep my viewer base engaged and growing across all of my social outlets. It’s next to impossible being efficient in producing that type of content daily, especially after long streaming sessions. Replai solves a major bottleneck for professional streamers, and as such the impact is even bigger for streamers who don’t have dedicated staff at their disposal or simply lack the editing skills or time to produce that type of content.”
What’s next for Replai? “We keep expanding our strategic partners in the industry, but we have a strong belief in the importance and improvement of our streamer community.” Diogo adds . “We’ve seen an unbelievable adoption of Replai from every type of streamers: from firefighters who stream in-between emergency calls, to VR-enthusiasts who are conquering new audiences. That excitement fuels our ambition to make Replai a platform that every streamer in the planet will want to use. We want to put Replai in the hands of every streamer who wants to create more exciting content but doesn’t have the time or resources to do it.
“We invite everyone to try Replai for themselves – all it takes is a sign-up and inserting a stream URL – and become a part of our community.” The team is also committed to improving the product continuously, encouraging user feedback for new feature developments in their Discord.
Replai is currently free to use on a 14-days trial, after which users can simply refer friends to join Replai in order to keep the account fully unlocked. The Replai Partner & Ambassador Program allows top Replai users to receive perks and have access to beta features.

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S8UL streamer Payal Dhare and OWND! launch gamer-curated fashion capsule

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S8UL gaming creator and streamer Payal Dhare has partnered with OWND!, the Gen Z-focused fashion brand from Aditya Birla Fashion and Retail Limited, to launch a gaming-inspired fashion capsule called ‘Gamer Drop’. The companies describe it as India’s first female gamer-curated capsule. The collection will be available on OWND!’s website and in the brand’s stores across India.

According to the press release, ‘Gamer Drop’ includes menswear and womenswear pieces built around gaming culture and streetwear, positioned as a creator-led collection rather than conventional creator merchandise. The campaign leans on the growing overlap between gaming culture, creator communities, and youth fashion.

Marco Agnolin, Chief Executive Officer, OWND!. said, “We see gaming today as a powerful cultural force that is shaping how young consumers express themselves, communicate, and engage with fashion. As one of India’s biggest gamers, Payal Dhare represents this new generation perfectly through her authenticity, confidence, and deep connection with the gaming community. Her influence extends far beyond gaming content, making her an ideal face for our gaming collection. Through this collaboration, we aim to celebrate individuality and connect with India’s digitally native youth in a way that feels relevant, inclusive, and culture-driven.”

Payal Dhare aka Payal Gaming said, “Gaming today has become a culture and a form of self-expression for millions of young people across the country. That’s what makes this collaboration with OWND! so exciting for me. With this curation, I wanted to create something that genuinely reflects my vibe and the energy of my community. It’s stylish, comfortable, expressive – and made for people who want to own who they are.”

The release also points to India’s expanding creator economy. Citing a Boston Consulting Group report, it says India has nearly 2 to 2.5 million creators, with more than 60% of consumers exposed to creator-led content and over 30% of shoppers influenced by creators in purchase decisions.

The post S8UL streamer Payal Dhare and OWND! launch gamer-curated fashion capsule appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.

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S8UL Announces Campa Energy as Title Sponsor for its Esports World Cup 2026 Campaign

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S8UL, a global name in esports and gaming content, has announced Campa Energy, the flagship energy drink brand of Reliance Consumer Products Limited (RCPL), as the Title Sponsor for its Esports World Cup (EWC) 2026 campaign. The move marks a major milestone for Indian esports, bringing together the country’s leading esports organisation and a rapidly growing youth-focused consumer brand ahead of the world’s biggest esports tournament.

Having been selected for the Esports Foundation’s Club Partner Programme for the second consecutive year, S8UL launched its most ambitious Esports World Cup campaign yet across 13 titles, already securing qualification spots in Fortnite, Honor of Kings & Chess while remaining in contention across multiple other titles. The organisation has also placed a strong emphasis on showcasing Indian talent internationally, with homegrown players competing across several esports titles alongside proven international talent. The onboarding of Campa Energy further strengthens this India-first vision, bringing together two homegrown brands to back Indian esports on the world stage.

As Title Sponsor, Campa Energy will be integrated across S8UL’s official team jerseys, digital content, fan engagement initiatives, city events and on-ground activations throughout the EWC 2026 campaign. The association reflects a shared vision to champion Indian gaming talent on the global stage while deepening engagement with the country’s rapidly growing esports community.

Animesh Agarwal, Co-founder and CEO, S8UL Esports, said: “The conversation around Indian esports has changed significantly over the last few years. Today, it is no longer just about potential, it is about building globally competitive teams, creating sustainable fan ecosystems, and earning the confidence of major brands. Our partnership with Campa Energy represents that larger shift. As S8UL prepares for the Esports World Cup 2026 across multiple titles, having a homegrown brand support this journey reinforces the growing cultural relevance of esports in India. We see this as a shared effort to push Indian talent and Indian esports further onto the global stage.”

Campa Energy has been crafted for a generation that constantly challenges boundaries and aspires to achieve more with every step. Campa Energy will power S8UL’s athletes across multiple titles as they prepare to represent India on the global stage. The brand also has a growing presence within the esports ecosystem, having previously associated with JioBLAST All Stars vs India, a creator-led competitive entertainment format centered around Battlegrounds Mobile India, which featured popular S8UL creators including Payal Dhare, Raj Varma and Parv Singh.

As per the recent FICCI-EY Media and Entertainment Report 2026, the number of brands investing in Indian esports is expected to grow to 80 in 2026, with this association further highlighting the rising mainstream interest in the country’s rapidly evolving gaming and esports ecosystem.

The EWC 2026, set to take place in Paris, France from July 6 to August 23, 2026, will bring together over 2000 players from 200 clubs across more than 100 countries competing for a record-breaking prize pool of $75 million (~INR 720 crore). Backed by Campa Energy, S8UL will aim to make its mark while showcasing Indian esports talent at the highest level of international competition.

The post S8UL Announces Campa Energy as Title Sponsor for its Esports World Cup 2026 Campaign appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.

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DATA.BET reports 168% turnover growth from virtual content in Q1 2025–Q1 2026

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DATA.BET says turnover from its virtual content grew 168% between Q1 2025 and Q1 2026, with the supplier reporting the product accounted for 39% of total virtual sports turnover and 45% of profits over the period.

The company said the content is developed fully in-house and delivered through automated bot-vs-bot matches that run 24/7 without dependence on real-world fixture schedules. DATA.BET positioned the format as a way to provide continuous events and reduce operational overhead for operators.

Across the same period, DATA.BET reported +299% active users, +129% across clients GGR, +246% events per quarter, and +218% bets placed.

DATA.BET also said the audience profile overlaps with live football bettors, which it believes supports retention during seasonal breaks. The supplier added that the algorithm-driven format “carries no fraud exposure,” supports In-Stream Betting overlays, and provides near-zero latency between broadcast and market updates.

“Over the past year, our bot-vs-bot virtual content has delivered consistent, measurable results across every operator deployment. Building e-Football in-house gives us the flexibility to configure it to what each operator actually needs — whether that is a specific league structure, a particular mix of bot and player content, or a branded competition format,” mentioned Rostyslav Likhtin, Head of Product at DATA.BET.

The post DATA.BET reports 168% turnover growth from virtual content in Q1 2025–Q1 2026 appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.

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