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Blueprint Gaming Extends Banijay’s Deal or No Deal Franchise with Upcoming Slot Launch
Deal or No Deal Megaways
Blueprint Gaming, the leading iGaming slots developer, has partnered with Banijay Brands to continue the Deal or No Deal license phenomenon with an exciting new slot featuring the iconic brand set to launch this October.
Deal or No Deal Megaways
This launch follows the successful debut of a number of high-impact titles, based on Banijay’s Deal or No Deal IP for the UK and beyond. The famous brand first appeared in the market over 15 years ago and remains popular with players worldwide.
The upcoming game launch reaffirms Blueprint’s position as the leading developer of branded content for the iGaming industry. The company has successfully evolved the license over a number of years by reimagining the way it uses the brand alongside current slot mechanics, to ensure the games reach the widest audience.
The most recent release to incorporate the license, Deal or No Deal Lightning Spins. Previous versions have featured in the supplier’s Pub Fruit Series and its flourishing Megaways
Jo Purvis, Director of Marketing and Relationships at Blueprint Gaming, said: “We’re really excited to unveil Deal or No Deal Megaways
“It’s fantastic that the team at Banijay Brands has entrusted us to deliver the iconic brand to the slots market. These Deal or No Deal games are hugely popular with our players in the UK and continue to attract the interest of new customers.”
Lex Scott, Head of Business Development at Banijay Brands, said: “Blueprint has done a tremendous job in elevating the Deal or No Deal brand to new audiences. We are confident this latest addition to the franchise will be a hit, given how successful recent games have performed.
“The company has consistently produced high-quality Deal or No Deal games and its latest creation is set to be another superb release.”
The Megaways
Banijay Brands launched in September, following the recent acquisition of Endemol Shine by Banijay. Led by newly-appointed Chief Commercial Officer, Owain Walbyoff, Banijay Brands is dedicated to all areas of commercial activity and encompasses brand licensing, merchandising, gaming, gambling and music.
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Africa
BetConstruct AI to present World Cup 2026 sportsbook offer at iGaming Afrika
Supplier takes Stand A05 in Nairobi on May 4–5, pitching pre-built tournament betting tools and discounted onboarding for new partners.
BetConstruct AI said it will exhibit at iGaming Afrika on May 4–5 in Nairobi, Kenya, at Stand A05.
The company said its main focus at the event will be a “Best Sportsbook for the World Cup 2026” package, supported by “Special Bets, Powerfull and Bet on League.” BetConstruct AI said the tools are designed to help operators run World Cup activations “with zero additional development required.”
For the World Cup activation, the supplier is also advertising commercial incentives for new partners. BetConstruct AI said new partners receive a 65% platform setup discount “applied immediately,” plus “100% Core Suite Access” for the first three months, followed by “65% off for 4-12 months.” It added that third-party tools are “51% off for 3 months.”
Beyond the tournament pitch, BetConstruct AI said it will present its wider iGaming ecosystem, including Sportsbook Platform, Casino Platform, Affiliate Ecosystem, Retail Solutions, and its AI suite. The company said its Sportsbook Platform provides “over 140,000 pre-match events and 12,000+ monthly esports live events,” and that its Casino Platform integrates “350+ providers via a unified aggregation API.”
BetConstruct AI said its AI suite includes CRM AI, Umbrella AI, AI Game Recommendation System, and Betting Mate AI, covering functions such as churn prediction, risk management, real-time personalisation, and conversational betting. It also said its Retail Solutions show how operators can connect land-based and digital channels for an omnichannel setup.
- BetConstruct (official website); https://www.betconstruct.com/ Company reference page for product portfolio and event announcements.
- iGaming Afrika (event information); https://igamingafrika.com/ Confirms dates, location, and exhibitor details for the conference.
- FIFA World Cup 2026 (official site); https://www.fifa.com/fifaplus/en/tournaments/mens/worldcup/canadamexicousa2026 Authoritative background on the tournament referenced in the supplier’s activation pitch.
The post BetConstruct AI to present World Cup 2026 sportsbook offer at iGaming Afrika appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
Blokotech
Blokotech completes Malta stop of Bloko Padel Tour 2026 with 35 teams
Second leg of the networking-focused iGaming padel series ran in Malta with SiGMA World; next stop is Miami on 9 June.
Blokotech has completed the Malta stage of the Bloko Padel Tour 2026, the company said on Thursday 30th April 2026. The second leg of the series was held in partnership with SiGMA World and hosted at IK Padel Village.
Blokotech said 35 teams competed across Pro and Beginners categories, following the tour’s opening event in Buenos Aires.
Blokotech Co-Founder and CEO Salvatore Messina said: “The response to the Malta stop has been brilliant. Each stage is gathering more interest as we build towards our Grand Linale in Rome. Once again we set the platform for networking and competition that our players loved. We’d like to thank all partners involved in making Malta a success – roll on Miami!”
In the Pro category, Andrea Zammit and Borja Jimenez won, with Peter Curmi and Salvatore Fasciana finishing second. In the Beginners category, Gabriele Sarti and Marco Pozzoli took first place, followed by Viki Vitanyi and Davide Dorato. Craig Luke was named Best Player and received a signed Francesco Totti shirt.
Blokotech said the next event will take place in Miami on 9 June at Ultra Padel Club, ahead of the Grand Finale in Rome.
- Blokotech; https://blokotech.com/ Company reference for Blokotech and background on its products and leadership.
- SiGMA World; https://sigmagroup.com/ Confirms the event partner and provides context on SiGMA’s industry events platform.
- Malta Gaming Authority (MGA); https://www.mga.org.mt/ Adds regulatory context for Malta as a hub for iGaming businesses mentioned in the event setting.
The post Blokotech completes Malta stop of Bloko Padel Tour 2026 with 35 teams appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
AI
SoftConstruct unveils RecSys AI game recommendation system at AIBC Eurasia
In an iGaming Real Talk interview in Dubai, the firm says the tool reads player emotion and context to guide operator actions.
SoftConstruct AI has unveiled RecSys, an AI Game Recommendation System, during an exclusive iGaming Real Talk interview recorded at AIBC Eurasia in Dubai on Thursday 30th April.
Mushegh Khachatryan, Chief AI Officer at SoftConstruct AI, said RecSys is designed to move beyond traditional recommendation models by interpreting player emotions in real time and accounting for context, with the goal of suggesting “the next best action” for operators. “You can understand your customer’s emotions in real time and suggest the next best action. We are building intelligent systems which can reason and act.”
Khachatryan said SoftConstruct built an AI Center of Excellence by hiring talent from outside the iGaming sector, and described RecSys as part of “production-ready agentic AI” intended to support personalised campaigns and decision automation. Surya Palli, host of iGaming Real Talk, said: “SoftConstruct is essentially building a Netflix-style personalised experience for the iGaming industry, where every player gets a lobby made just for them.”
Responsible gaming was also discussed, with the company claiming AI can detect risky behaviour faster and more consistently than human teams, and recommend timely breaks while balancing player protection with sustainable growth.
Khachatryan also stressed the need for explainable, controlled deployment. “AI should help teams perform five times better rather than replace them… Without proper boundaries, short-term momentum boosts with AI can actually hurt your company in the long term.” The company said operators can manage campaigns, personalisation and risk through chat interfaces, with at least 85% accuracy “from the first interactions,” and directed viewers to the full interview on the iGaming Real Talk YouTube channel.
- SoftConstruct; https://softconstruct.com/ Company background and official information on SoftConstruct and its business units.
- iGaming Real Talk YouTube channel; https://www.youtube.com/ Source location for the full interview referenced in the announcement (editor can add the specific video URL once identified).
- AIBC Eurasia; https://aibc.world/ Event organiser site to corroborate the conference setting and provide context on AIBC Eurasia.
The post SoftConstruct unveils RecSys AI game recommendation system at AIBC Eurasia appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
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