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Blueprint Gaming Extends Banijay’s Deal or No Deal Franchise with Upcoming Slot Launch

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Deal or No Deal Megaways: The Golden Box set for October 2020 release

 Blueprint Gaming, the leading iGaming slots developer, has partnered with Banijay Brands to continue the Deal or No Deal license phenomenon with an exciting new slot featuring the iconic brand set to launch this October.

Deal or No Deal Megaways: The Golden Box, which will be released on the 29th October, becomes the latest addition to Blueprint’s comprehensive catalogue of games that are inspired by the hit TV show.

This launch follows the successful debut of a number of high-impact titles, based on Banijay’s Deal or No Deal IP for the UK and beyond. The famous brand first appeared in the market over 15 years ago and remains popular with players worldwide.

The upcoming game launch reaffirms Blueprint’s position as the leading developer of branded content for the iGaming industry. The company has successfully evolved the license over a number of years by reimagining the way it uses the brand alongside current slot mechanics, to ensure the games reach the widest audience.

The most recent release to incorporate the license, Deal or No Deal Lightning Spins. Previous versions have featured in the supplier’s Pub Fruit Series and its flourishing Megaways portfolio.

Jo Purvis, Director of Marketing and Relationships at Blueprint Gaming, said: “We’re really excited to unveil Deal or No Deal Megaways: The Golden Box, which promises to be another quality addition to our catalogue of games inspired by Banijay’s globally-recognised TV show.

“It’s fantastic that the team at Banijay Brands has entrusted us to deliver the iconic brand to the slots market. These Deal or No Deal games are hugely popular with our players in the UK and continue to attract the interest of new customers.”

Lex Scott, Head of Business Development at Banijay Brands, said: “Blueprint has done a tremendous job in elevating the Deal or No Deal brand to new audiences. We are confident this latest addition to the franchise will be a hit, given how successful recent games have performed.

“The company has consistently produced high-quality Deal or No Deal games and its latest creation is set to be another superb release.”

The Megaways mechanic incorporated within Blueprint’s latest release is under license from Big Time Gaming.

Banijay Brands launched in September, following the recent acquisition of Endemol Shine by Banijay. Led by newly-appointed Chief Commercial Officer, Owain Walbyoff, Banijay Brands is dedicated to all areas of commercial activity and encompasses brand licensing, merchandising, gaming, gambling and music.

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Eastern Europe

ELA Games reports 244.52% active user growth in Romania

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Supplier links the uplift to classic-style slots with modern features, including Joker Winpot, as bet counts rise 239.74%.

ELA Games says it has expanded in Romania after rolling out titles that pair classic slot aesthetics with modern gameplay features.

The supplier reported a 244.52% increase in active users in Romania and a 239.74% rise in bet counts. The company attributed the performance to what it described as a “natural path” for traditional players to move into more feature-led play.

Marharyta Yerina, Managing Director of ELA Games, said: “It is great to see how Romanian players are enjoying the way we combine classic symbols with modern features. Joker Winpot works well for those who love the traditional look but actually want more excitement from their play. We also see that once players feel comfortable with these mechanics, they are happy to explore our other top titles which have proved to be successful in Romania like Cash of Gods and Flames Fruit Frenzy. It proves that respecting what players like is the best way to introduce new ideas to the market.”

ELA Games did not disclose the timeframe for the reported increases, which operators it works with in Romania, or how the metrics were calculated.

The post ELA Games reports 244.52% active user growth in Romania appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.

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Belatra

Belatra Games confirms Lima trip for Peru Gaming Show 2026

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Slots developer plans partner meetings and private events around PGS on 17-18 June at the Jockey Exhibition Center.

Belatra Games will attend Peru Gaming Show (PGS) 2026 in Lima on 17-18 June, with the company confirming plans to use the event for meetings with existing clients and prospective partners.

PGS, now in its 23rd year, will be held at the Jockey Exhibition Center. Belatra said it will have a team present throughout the show to discuss its slots portfolio and explore commercial opportunities in Peru as part of its broader Latin America strategy.

Alongside the trade show schedule, Belatra said it will host a private “Belatra Cocktail Experience” for partners and run a watch party on 16 June for Argentina’s match against Algeria.

The company also noted it will attend SBC Americas in Fort Lauderdale ahead of PGS, describing the event as an opportunity to meet operators from North and Latin America and present “LatAm-ready content”.

Lucila M. Barletta, Head of Accounts LatAm at Belatra, said: “Peru is an exciting and growing market and PGS is the perfect place to build on our relationships with partners already working with us and to connect with new ones. We look forward to an amazing couple of days in Lima and, of course, rooting for Argentina with our friends and partners throughout the evening. It’s going to be a special occasion all around.”

The post Belatra Games confirms Lima trip for Peru Gaming Show 2026 appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.

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BC.GAME

BC.GAME adds BETBY to BC Engine as staker rewards pass $2.5m

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BC.GAME has partnered with sportsbook supplier BETBY, bringing the supplier into BC Engine, the platform’s rewards and participation model powered by its native $BC token.

BC Engine launched in April and is positioned by BC.GAME as a mechanism that links platform-generated profits and activity to ongoing rewards for $BC holders. Under the model, players earn $BC by playing casino games on BC.GAME, with tokens allocated and staked in BC Engine. Rewards are then distributed based on users’ holdings.

BC.GAME said stakers have earned more than $2.5 million in rewards since launch. The company also cited on-platform data showing more than $74.3 million in total wager and over 5.8 million bets.

Kar Kheng Giam, Chief Executive Officer of BC.GAME, said: “Our vision for BC Engine has always been to create a model where platform growth and player participation are more closely aligned.

“The addition of BETBY is significant because it demonstrates how the ecosystem can continue to expand through strategic partnerships. Every new contributor helps strengthen the engine, creating additional utility for $BC and reinforcing the long-term sustainability of the model.

“As we continue to grow the network, our focus remains on delivering a simpler and more transparent rewards experience that allows players to participate more directly in the success of the ecosystem.”

Christos Nikolopoulos, Chief Commercial Officer at BETBY, said: “We’re pleased to become part of the BC Engine ecosystem and support an initiative that brings a different approach to player engagement.”

“At BETBY, innovation has always been at the heart of our business, and BC Engine represents an interesting evolution in how gaming platforms can connect product performance, community participation and rewards. We look forward to contributing to its continued growth.”

BC.GAME said the BETBY deal is part of a wider push to expand $BC utility and add more ecosystem partners contributing to BC Engine. The company also pointed to recent international expansion, including moves in Africa via Nigeria and Kenya, alongside initiatives in Latin America.

The post BC.GAME adds BETBY to BC Engine as staker rewards pass $2.5m appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.

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