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iGaming Terms and Conditions Report 2020

Published

6 years ago

October 5, 2020

Reading Time: 2 minutes

A research study looking at the reliability of casino and sportsbook terms and conditions has revealed that a shocking percentage of UK gamblers aren’t taking the time to fully understand the finer details of the offers and bonuses they’re regularly signing up for.

Of over 12,000 players surveyed only 20% admitted to taking the time to read the terms and conditions associated with their chosen site. 62% of players admitted to purposely avoiding them, whilst the remaining 18% admitted they didn’t realise terms and conditions existed at all.

As a result frustrated players are flooding casino customer support teams with complaints regarding issues that could have easily been resolved by simply reading the terms and conditions set out by the operators in the first place.

The most common complaints ranged from incorrect bet settlements, the non-payment of winnings, the inability to withdraw funds and misleading bonuses and promotions.

To understand whether these complaints were justified No Wagering, an online gambling news and comparison website which promotes fairness and transparency meticulously trawled through the terms and conditions of 6 of the UK’s most popular casinos and sportsbooks to determine whether they were fair, concise and clearly displayed.

Sam Gascoyne, Head of Content at No Wagering, said: “The data clearly shows that players are avoiding terms and conditions, which doesn’t come as a huge surprise considering most people tend to ignore them in all walks of life… However, when it comes to online casinos and sportsbooks players certainly need to be a lot more attentive due to the restrictions such as wagering requirements, and minimum withdrawal limits.

“When you compare the amount of people that don’t read terms and conditions to the most common complaints against operators then there were some clear parallels to be made, and it was even clearer that many of these issues could have been avoided with a bit of light reading.”

Click here to see the full analysis of No Wagering’s report into terms and conditions.

Alona Shevtsova

Sends CEO Alona Shevtsova moderates Global Gaming Expansion panel in Riyadh

Published

7 minutes ago

June 25, 2026

Wladimir P.

sends-ceo-alona-shevtsova-moderates-global-gaming-expansion-panel-in-riyadh

Alona Shevtsova, CEO of Sends, will moderate a panel at The Blockchain show on 29^th June, bringing together experts from entertainment, location-based gaming, and content localisation to examine what it takes to build sustainable gaming ecosystems across emerging markets.

The panel, titled “Global Gaming Expansion: Lessons from Untapped Markets,” will structure its discussion across four themes: the growth dynamics reshaping emerging gaming markets; the role of localisation in creating experiences that genuinely connect with new audiences; the infrastructure and communities needed to build gaming ecosystems beyond the game itself; and the lessons and opportunities that will define successful expansion in the years ahead.

Alona Shevtsova plans to frame the discussion around the central challenge for companies looking to expand globally: entering a new market requires far more than bringing an existing product to a new audience. Understanding local cultures, building communities, adapting experiences, and creating ecosystems that allow gaming to grow sustainably are all as important as the product itself.

Alona Shevtsova, CEO of Sends, said:

“The future growth of gaming will come not only from new technologies, but from understanding people — their cultures, communities, and the experiences they want to be part of. Successful expansion will belong to those who can combine global ambition with local understanding.”

The first segment will examine why regions including the Middle East, Africa, and South Asia are becoming increasingly significant for developers, operators, and investors — driven by young audiences, accelerating digital adoption, and new entertainment models creating substantial growth potential. Panellists will explore how consumer preferences differ across markets and what trends among younger audiences are shaping the future of gaming and entertainment.

The third segment will broaden the lens beyond the game itself, exploring the role of location-based entertainment, gaming centres, esports, and experiential destinations in attracting new audiences and building long-term communities. Panellists plan to address how entertainment ecosystems — spanning physical venues, events, and community infrastructure — accelerate gaming adoption in markets where the category is still establishing itself.

Earlier this month, Alona Shevtsova was shortlisted for the 2026 Great British Entrepreneur Awards in the Established Business of the Year category. Her team is also preparing for the Fintech Connect conference in London later this year. Sends will be a leading sponsor of this event.

*Sends is a trade name of SMARTFLOW PAYMENTS LIMITED, registered in England and Wales (Company No.11070048). For more information, visit sends.co .

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