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Twin announces Bruce Buffer as Brand Ambassador

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Online casino operator Twin have just announced their new brand ambassador, Bruce Buffer.

Bruce is the internationally renowned sports and entertainment announcer also known as the “Voice of Mixed Martial Arts”. Since 1996, Bruce Buffer has been announcing UFC events and many other sports and entertainment events all over the world and in front of a record 23 million viewers in Brazil at UFC 142. He has built up a strong reputation and is well known and respected globally. On top of being one of the greatest announcers worldwide, he is also known for his fashionable Las Vegas casino style and skill as a poker player, going up against the best professionals in the game. Bruce is already well known within the iGaming industry with the launch of his recent successful slot game “It’s Time!!”. Bruce is thrilled to be on-board

In an eventful summer for Twin which has seen the operator integrate several providers such as the popular game provider ELK, along with launching their brand in Sweden and their upcoming innovative Oktoberfest campaign, this latest announcement is one of the highly anticipated milestones expected as the company approaches the end of 2020 and heads into 2021.

Twin’s CMO Rui Barroso commented “at Twin, we could not be more delighted to have Bruce on board as our brand ambassador, knowing he will uphold and reflect the qualities of our brand, as we continue to grow at a thrilling rate. We could not think of anyone better to represent us across all of our markets. Now more than ever is an exciting time to play with Twin, with plenty of unique Bruce Buffer promotions coming up and of course, some amazing exclusive giveaways.”

Twin define themselves as a clear-cut casino created for those who love casino games and good online entertainment, while they are always looking to take care of their players and give them a safe and reliable site to play on.
Twin.com now has 27 different game providers and over 20 different payment options. With the addition of Bruce Buffer as an ambassador, Twin are quickly cementing themselves as a big player in the industry.

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Compliance Updates

Swedish Gambling Authority Fines L&L Europe Over Information Failures

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The Swedish Gambling Authority has reviewed L&L Europe Limited’s websites offering games and found shortcomings in the company’s information responsibility. The company is therefore being issued with a reprimand and a sanction fee of SEK 80,000.

The review shows that information to varying degrees has been missing from all websites. Among other things, the licensee’s telephone number and email address have been missing from the home pages. Several of the websites have also lacked information about the risks that may be associated with gambling.

The post Swedish Gambling Authority Fines L&L Europe Over Information Failures appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.

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Brooke Hilton Head of Casino at PointsBet Canada

Ezugi and PointsBet join forces to bring expanded live gaming to Ontario

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Ezugi is excited to unveil a new collaboration with PointsBet, a leading iGaming operator in Canada.

As a division of Evolution since 2018, Ezugi keeps enhancing its foothold in the live gaming sector. This partnership will see Ezugi’s localized and unique live-dealer games incorporated into PointsBet’s online casino in Ontario through Evolution’s One Stop Shop (OSS) platform.

Established in Australia in 2015 and later branching into North America, PointsBet has quickly emerged as one of Ontario’s most rapidly expanding iGaming companies. Known for its cutting-edge sportsbook and growing casino offerings, PointsBet is committed to delivering an outstanding player experience, prioritizing Responsible Gaming to create a safe and secure space for every user.

Through this partnership, PointsBet Ontario customers will access Ezugi’s innovative live casino offerings, which include popular games like Canada Blackjack, EZ Baccarat, and Ultimate Roulette. These titles effortlessly integrate reliable, real-time live gaming with engaging digital elements that greatly attract North American players.

Brooke Hilton, Head of Casino at PointsBet Canada, said: “We’re excited to partner with Ezugi to bring their innovative live-dealer games to our Ontario players. This integration via Evolution’s platform enhances our casino offerings with dynamic, localised titles like Canada Blackjack and Ultimate Roulette, ensuring a premium, responsible gaming experience that aligns with our commitment to player safety and enjoyment.”

James Smith, Commercial Strategy Manager at Ezugi, said: “We are thrilled to team up with PointsBet in Ontario. We recognise Ontario as a key growth region and this partnership with a top tier operator marks an important step in our mission to bring Ezugi’s unique & exciting live casino content to the forefront for players in North America.”

The post Ezugi and PointsBet join forces to bring expanded live gaming to Ontario appeared first on Americas iGaming & Sports Betting News.

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Scientific Games Partners with LEIA to Drive Digital Innovation Across European Lotteries

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Scientific Games has strengthened its position in the European digital lottery market after being selected as a strategic digital partner by the Lotteries Entertainment Innovation Alliance (LEIA). The alliance brings together five of Europe’s most prominent lottery operators: Danske Spil (Denmark), FDJ United (France), Norsk Tipping (Norway), Svenska Spel (Sweden), and Veikkaus Oy (Finland).

The partnership positions Scientific Games at the center of LEIA’s mission to accelerate digital transformation across member lotteries. By fostering collaboration and shared innovation, LEIA aims to enhance digital growth, strengthen market positions, and ensure responsible engagement with modern and younger adult audiences.

According to Morten Eriksen, CEO of LEIA, innovation is a cornerstone of the alliance’s strategy. The selection of Scientific Games reflects LEIA’s commitment to developing digital experiences that align with evolving consumer expectations while maintaining responsible gaming standards. Through this collaboration, LEIA seeks to balance technological advancement with social responsibility, a growing priority for European lottery operators.

Formed as a shared innovation platform, LEIA enables its members to access a collective marketplace for digital games and services. This structure allows participating lotteries to benefit from improved scalability, faster time-to-market, and reduced development costs through shared resources and purchasing power. The alliance model is designed to streamline operations while encouraging creativity and experimentation in digital lottery content.

Under the newly signed two-year agreement, Scientific Games will deliver digital game projects aligned with LEIA’s strategic initiatives. As the world’s largest creator and supplier of lottery games, Scientific Games will also provide localized digital titles from its extensive portfolio of more than 270 premium games developed by SG Studios. In addition, the company will design bespoke digital games tailored to the unique preferences and regulatory environments of individual LEIA markets.

Matt Lynch, President of Digital at Scientific Games, highlighted the long-standing relationship between the company and LEIA’s member lotteries. He emphasized that the expanded partnership will support lotteries in reaching new audiences, enhancing engagement, and shaping the future of digital lottery entertainment across Europe.

Through this collaboration, LEIA will gain access to Scientific Games’ expansive library of over 100 licensed brands, alongside a growing catalog of digital instant games distributed via the SG Content Hub. This platform connects innovative third-party studios with lottery operators worldwide, expanding content diversity and accelerating innovation. Studios such as Random State, BWLoto EHF, and Harman Connected Services GmbH have also been selected as part of the LEIA collaboration, further enriching the alliance’s digital ecosystem.

Scientific Games currently serves more than 30 iLottery customers globally, delivering advanced digital solutions including CRM systems, loyalty programs, promotions, mobile and web applications, and second-chance initiatives. With operations spanning 150 lotteries in 50 countries, the company continues to play a pivotal role in shaping both retail and digital lottery experiences worldwide.

The partnership with LEIA underscores Scientific Games’ commitment to driving digital innovation at scale while supporting responsible growth in the European lottery sector.

The post Scientific Games Partners with LEIA to Drive Digital Innovation Across European Lotteries appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.

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