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Toals launch new digital Racing Post display

Published

6 years ago

September 16, 2020

Reading Time: 2 minutes

Toals have accelerated their print-to-digital transition with the launch of new interactive Racing Post Digital Betting Shop Display (BSD) screens across their retail estate in Northern Ireland. Toals, who boast the largest betting shop in the UK and Ireland, continue their digital-first approach to betting by installing the new state-of-the-art interactive horseracing screens.

The Racing Post BSD has been a mainstay for bookmakers since its launch more than 20 years ago and the new screens showcase the same great content in an interactive format. With the new touchscreens, Toals customers are able to compare the detailed form for horses side by side.

For more casual racing customers, the new interactive touchscreens contain key Racing Post content, including Verdicts and the Predictor so they can make informed betting decisions.

The new screens were rolled out to three shops in Ballymena, Portadown and the flagship store in Belfast.

At the launch of the digital display, Toals CEO Gary Toal spoke about the advancement of the tech approach they have always taken in store.

He said “At Toals we pride ourselves on our tech-led approach and we’re delighted to join Racing Post on their print-to-digital transition. We’ve always considered ourselves leaders in tech-led betting shops and we’re excited to roll out these new Racing Post screens for horseracing punters.’’

Toal went on to discuss how vital it was that Racing Post was included in the tech transition.

“The Racing Post Betting Shop Display has been on every betting shop wall across the UK and Ireland for well over 20 years. It’s a key cog in the horseracing betting decision. It is vital for our customers to see Racing Post content available in our shops as we know just how valuable it is. Their content is just as good on the new screens as it was in the paper and I’m looking forward to introducing customers to it over the coming weeks.”

Alan Pepperell, Retail Director of Racing Post, expressed his excitement at the continued roll-out of the Racing Post Digital Betting Shop Display.

“The past few years have seen a shift in focus for the overall retail landscape. If you look at the high street, most stores are now becoming tech-driven and we know bookmakers are no different. Our newspaper and Betting Shop Display have been staples for bookmakers over the past 20 years and we are delighted now to be at the forefront of this digital transition with our new interactive screens. As always, Gary and his team at Toals are leading the tech race with the displays they already have in store. We’re delighted to be rolling out our number one product in his new stores.”

On the advancing tech behind the Racing Post display, he added: “The tech in the displays is second to none and we now offer customers more content than ever before. We used lockdown to update our tech using new Raspberry Pi technology which allows customers to set it and forget it to make our screens quicker and more cost-effective for our partners. Being able to give full form, and verdicts on all UK and Irish racing as well as international racing, greyhound and virtuals in-store, at the touch of a button means punters are armed with the best information to help make their selection.”

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Highlight Games’ platform clears Italy’s ADM collaudo certification

Published

3 hours ago

July 14, 2026

Wladimir P.

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Company plans to roll out SOCCERBET with LALIGA archive footage on its own platform in Italian retail after the World Cup.

Highlight Games Limited said its proprietary platform has passed Italy’s ADM collaudo process, the technical certification required for gaming platforms. The company announced the approval on 14 July 2026 from London.

Following the conclusion of the World Cup, Highlight said it will launch its Spanish SOCCERBET product featuring archive LALIGA footage on its own platform across Italian retail channels. The company added that operators will transfer to Highlight’s platform over the months that follow.

The supplier said the certification allows it to deliver its content via its own “zero-cost streaming technology” in Italy and gives it control over its product roadmap in what it called its most important market.

Steven Holmes, CEO, Highlight Games said: ‘This is a huge moment for Highlight as we bring our video-based technology stack to the Italian market and join a select few who are able to offer an officially ADM certified platform. Italy is where SOCCERBET has proven itself time and again and passing the ADM collaudo means we can now deliver that content on our own platform, with our zero-cost streaming solution, exactly as it was designed to be experienced.

‘Owning the technology end to end means we control our own roadmap, resulting in faster launches, smoother integrations for our operator partners and a richer experience for players. Our products consistently perform at the top of the market wherever they are live, and with our platform now officially certified in Italy, we have everything in place to build on that momentum.’

The post Highlight Games’ platform clears Italy’s ADM collaudo certification appeared first on EE Gaming | Global iGaming & Tech Intelligence Hub.

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PokerStars puts $800,000 in Sunday Million Anniversary tickets into Ticket Machine

Published

3 hours ago

July 14, 2026

Wladimir P.

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The 10-week phased event runs Daily Heats through September 6, with raffles awarding more than $100,000 in $109 tickets each week.

PokerStars is allocating more than $800,000 worth of $109 Daily Heat (Phase 1) tickets through its “Ticket Machine” promotion ahead of the Sunday Million 20th Anniversary Finals (Phase 2) on Sunday, September 6.

The Sunday Million 20th Anniversary is being run as a 10-week phased tournament, with Daily Heats running now through September 6. Players who advance from a $109 Daily Heat carry their stack into the Finals, with PokerStars noting that only one stack may be carried through to Phase 2.

To enter the Ticket Machine, players must opt in to the “Ticket Machine” ICE Challenge and complete weekly poker challenges. Each completed challenge adds entries to a Saturday raffle, with PokerStars saying more than $100,000 in $109 Daily Heat tickets will be awarded each week. Players can complete each challenge up to four times, for a maximum of 24 raffle entries per week.

PokerStars said that, after the first two weeks of Daily Heats, 270 players from more than 40 countries have already qualified for the Finals, including 50 who qualified into Phase 1 via satellites. Brazil and Ukraine lead the qualifiers list with 33 players each, according to the operator.

The operator has set a $5 million guarantee for the Sunday Million 20th Anniversary. Additional qualification routes include satellites starting at $0.55, special edition Spin & Go’s from $0.75, and “Wildcard Wins”, described by PokerStars as a new leaderboard promotion running until July 19. PokerStars also said players redeeming a $530 Bronze Pass will receive “25% extra value in the bundle” for a limited time, including an additional $109 Sunday Million 20th Anniversary ticket and $23.50 in tournament tickets.

The post PokerStars puts $800,000 in Sunday Million Anniversary tickets into Ticket Machine appeared first on EE Gaming | Global iGaming & Tech Intelligence Hub.

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CreedRoomz signs Ronaldinho to front new Kickoff Roulette live game show

Published

3 hours ago

July 14, 2026

Wladimir P.

creedroomz-signs-ronaldinho-to-front-new-kickoff-roulette-live-game-show

Kickoff Roulette Ronaldinho launches with a Gold Number mechanic and English/Portuguese language support.

CreedRoomz has named former football star Ronaldinho as brand ambassador for its new live casino game show, Kickoff Roulette Ronaldinho. The supplier said the title is now available for integration by B2B partners.

The company positions the product as a roulette-led live game show built around a football theme, running from a virtual studio. According to CreedRoomz, the game includes a “Gold Number Mechanic” where randomized lucky numbers can add multipliers from x50 to x700.

When asked about the crossover between football and casino entertainment, Ronaldinho said: “The fact that football is a global passion also helps, so I believe everyone will like “Kickoff Roulette Ronaldinho” for that reason.. and for the innovation of everything that is happening.”

CreedRoomz said the game is available in English and Portuguese, framing Portuguese language support as relevant for operators targeting Brazil and other Portuguese-speaking audiences. Armen Mnaskanian, Head of Sales Department at Creedroomz, said: “Bringing Ronaldinho into the CreedRoomz family represents a massive leap forward for live casino entertainment. Football and iGaming both thrive on passion and excitement. By fusing Ronaldinho’s legendary star power with powerhouse monetization mechanics, we are giving our partners the ultimate competitive edge and a next-generation casino offering.”

The post CreedRoomz signs Ronaldinho to front new Kickoff Roulette live game show appeared first on EE Gaming | Global iGaming & Tech Intelligence Hub.