Industry News
Blueprint puts content centre stage with appointment of Alan Claypole as Head of Product
Blueprint Operations has bolstered its senior team following the appointment of Alan Claypole to the position of Head of Product, reporting directly to Managing Director David Purvis.
Alan has a formidable track record in games creation, development and management having formed the Livewire Gaming studio which was subsequently acquired by Blueprint in November 2019. He will continue overseeing Livewire as well as Blueprint’s other gaming studio resources.
Commenting on the appointment, David Purvis said: “I consider Alan to be a key addition to the team as Blueprint Operations’ consolidates its position as the UK’s pre-eminent games developer across the AGC, Bingo and Pub sectors. The digital format enables games suppliers to be both proactive and agile and Alan’s expertise and breadth of experience will help Blueprint to achieve its core objective which is to maximise revenue on behalf of customers.
“As Head of Product he will take responsibility for the entire content journey, which includes identifying the right games, seeing them through the development process, deciding when to deploy games and achieving the optimum blend, balance and mix of the gaming offer. Alan will also be responsible for planning the content road map going forward and tailoring the offering to meet both sector and customer needs.”
Reflecting on his appointment, Alan Claypole said: “Blueprint is a company I know extremely well both in my former role as a supplier of game content and even more so since the acquisition of Livewire which was completed last November. It’s possible to have a much greater degree of involvement with digital content and the adjustments and refinements you make can enhance the player offering and drive machine revenue – which is what it’s all about. I look forward to managing the development process, meeting the challenges that lie ahead particularly in a Covid world and hopefully making an important difference to the business.”
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Betable
Betable promotes Daniel Shannon to lead next stage of expansion
Turnkey iGaming platform Betable has promoted Daniel Shannon to the newly created role of Director of Growth, as the company prepares for its next phase of expansion in regulated markets.
In his new position, Shannon will lead Betable’s growth strategy across key territories, including the UK and the Philippines, with several major deals expected to be finalised in the near future.
Shannon previously served as Head of Acquisition at Betable and brings additional experience from senior roles at Manchester-based CBS Global Marketing.
As Director of Growth, he will be responsible for driving commercial performance, scaling revenue, optimising operations, and expanding Betable’s presence across global regulated markets.
Charlie Noble, COO at Betable, said:
“Dan has quickly become an integral part of the Betable team, and this promotion reflects both his impact and our confidence in his ability to lead the business forward. As we continue to grow in regulated markets, his commercial insight and operational focus will be invaluable.”
Daniel Shannon, Director of Growth at Betable, added:
“I’m excited to take on this role at such a pivotal time for Betable. We’ve built strong foundations, and the focus now is on scaling that success into new regulated markets, strengthening partnerships, and delivering consistent growth. There’s a significant opportunity ahead, and I’m looking forward to helping the business realise it.”
The post Betable promotes Daniel Shannon to lead next stage of expansion appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
Best Slot Developer
Amusnet Named Best Slot Developer at GamingTECH Awards 2026
Amusnet has been awarded the title of Best Slot Developer at the GamingTECH Awards 2026, marking a notable acknowledgment of the company’s innovative and technical prowess. Unveiled on March 25th in Prague at the 10th-anniversary edition of the Prague Gaming & TECH Summit, this recognition emphasizes the influence of the company’s varied, high-achieving slot collection throughout Central and Eastern European markets.
This accolade highlights the organization’s capacity to provide a diverse array of titles that satisfy the changing needs of both operators and players. By prioritizing technical dependability, dynamic animations, and captivating features, Amusnet has positioned itself as a key partner in the area.
“We are truly honoured to receive the Best Slot Developer award,” commented Julia Peeva-Sertov, CEO & Director at Amusnet Gaming, Malta. “This recognition reflects the dedication of our entire team and our commitment to delivering exceptional gaming experiences for players. Empowering our partners continues to inspire us to push boundaries and set new benchmarks in the industry.”
The Prague Gaming & TECH Summit united industry leaders and top executives to explore the connection between gaming, AI, and fintech. During the event, representatives from Amusnet Gaming participated in strategic networking and high-level discussions within the industry, enhancing connections with partners in the CEE area. Winning this title at a milestone anniversary occasion reinforces the company’s position as an innovative leader in the digital entertainment industry.
The post Amusnet Named Best Slot Developer at GamingTECH Awards 2026 appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
Golf
Soft2Bet Gathering: An Elite Golf & Padel Experience
Soft2Bet, a leading iGaming turnkey solutions provider, recently brought together industry connections for an exclusive two-day golf and padel experience at the Gleneagles Hotel in Scotland. The event brought Soft2Bet’s friends and connections together to enjoy a relaxed day of golf and padel, meaningful conversations, and shared moments in an inspiring setting, celebrating the spirit of connection and community that defines the company’s approach.
Set against the backdrop of one of Scotland’s best-known sporting estates, the day paired competitive play with the camaraderie and shared spirit that are such a valued part of the game. Attendees enjoyed access to Gleneagles’ most exclusive Ryder Cup & Solheim courses, where the relaxed setting encouraged genuine connection and reflected the supportive atmosphere that made the gathering especially memorable.
Gleneagles was a fitting venue for the occasion. With more than a century of golfing history, three championship courses and a reputation built on world-class hospitality, it remains one of Scotland’s standout golf destinations. Its PGA Centenary Course hosted the 2014 Ryder Cup and the 2019 Solheim Cup, making Gleneagles the only golfing destination in Europe to have staged both events.
The event reflects Soft2Bet’s belief that strong connections are built through shared goals, trust and collaboration. Creating space for in-person connection allows the company to deepen those relationships and support long-term success.
Harrison Barrett, VP of Business Development at Soft2Bet, commented: “Bringing the industry together in a setting like Gleneagles allows us to go beyond day-to-day operations and focus on what truly drives success, while playing golf and padel. Events like this are an opportunity to align on vision, exchange ideas and celebrate the momentum.”
Stuart Trigwell, Director of Business Development at Play’n GO said: “The time spent at Gleneagles, enjoying the incredible courses and engaging in genuine, strategic conversations, was an absolute highlight. It is events like these that reinforce the trust and collaborative spirit at the core of our relations.”
The gathering reflects Soft2Bet’s wider approach to the iGaming community engagement, creating opportunities for stronger collaboration and supporting growth across key markets.
The post Soft2Bet Gathering: An Elite Golf & Padel Experience appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
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