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Parimatch Tech hosts Universal Sports & Games Hackathon
Over 100 ideas generated in just 48 hours
Between 7th-9th of August Parimatch Tech hosted a two-day online Universal Sports & Games Hackathon at its state-of-the-art “PMHUB” event space. The hackathon, organized by Parimatch Tech together with JKR in partnership with Amazon and SectorX, bought together over 400 developers, marketers and designers to come up with innovative solutions in the gaming and gaming services industry.
Participants came from nine countries including Ukraine, Germany, Spain, Belarus and Poland, generating 111 ideas over 48 hours, including games, streaming tools, analytics services and various applications. 37 teams made it to the final, but only one could be crowned winner.
The Hackathon was won by “The Dragon’s team”, made up of developers Nikolay Ursatiy and Sergey Poverennov. The duo created “RunOut”, a runner platform game. They took home the first place prize of $1500.
“It is great to see people keep generating ideas, even though they can’t get together in the same room as normal. An online hackathon is a new format for us and we are pleased with the result: organizers, judges, and mentors saw many different high concept ideas being generated.” — noted Stepan Shulga, head of Esports at Parimatch.
“We are delighted with our victory. The hackathon was a great experience for us. Many teams came up with some really interesting and exciting ideas. This event gave us a chance to test our capabilities and get feedback from mentors and judges. We’re going to continue working on the game, and shortly, we will move on to negotiations with publishers.” — comments Nikolay Ursatiy, team leader of the Dragon’s Team.
Second and third places were taken by teams “Narwhal” who came up with a service for the multification of sporting events, and “PixelGaming”, whose idea was a mobile game in the MOBA clicker genre. They received $1000 and $500 respectively.
As part of the hackathon, select teams carried out particular challenges set by the judges. The teams “Team B” and “Kodoklyaksa” were each awarded $500 for their innovative ideas. The JKR Foundation also invited team “PolyRef” to further develop their idea of a service for collecting sports statistics.
As well as the prize money, the winner and two runners-up get exclusive access to the Parimatch Tech team and its facilities. Here, together with Parimatch’s tech specialists, the participants will have the opportunity to test their ideas on an audience of thousands of people.
But the hackathon doesn’t end there. The judges took an extra week to look through all the applications one more time to advance some additional ideas. The results of this will be announced on 19th August 2020.
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Brazil
Brazil federal court suspends Spribe’s Aviator trademark rights pending final ruling
18th Federal Civil Court of the Federal District blocks enforcement of Brazilian registration No. 501759803 after action by Aviator Studio Brazil.
A Federal Court in Brazil has ordered the suspension of Spribe’s trademark registration for “Aviator,” preventing the company from relying on exclusivity rights tied to Brazilian trademark registration No. 501759803 until a final judgment is issued.
The decision was issued by the 18th Federal Civil Court of the Federal District, following legal action brought by Aviator Studio Brazil. Aviator Studio said the court recognized the strength of its claims on the grounds of invalidation of Spribe’s trademarks.
According to Aviator Studio, the case centers on evidence that the Aviator trademark was created and used years before Spribe obtained trademark protection in Brazil. The company said the court acknowledged evidence that the Aviator brand originated in Georgia in 2016 and was formally registered there in 2018.
The court also took note of prior judicial decisions in Georgia that, according to Aviator Studio, invalidated Spribe’s registration of the Aviator trademark and confirmed the rights of the original trademark owner.
“This decision represents an important step in protecting the Aviator brand and enforcing intellectual property rights internationally. In practical terms, this means that, until the final resolution of the Spribe’s trademark invalidation proceedings, Spribe will no longer be able to continue it’s disruptive practices against operators, including sending threatening letters or initiating legal actions related to the use of Aviator Studio’s trademark.” comments George Pruidze, CEO of Aviator Studio. “We remain committed to defending the integrity of the Aviator brand and ensuring that its legitimate ownership is recognized across all jurisdictions.”
The post Brazil federal court suspends Spribe’s Aviator trademark rights pending final ruling appeared first on EE Gaming | Global iGaming & Tech Intelligence Hub.
Aviator Studio
Aviator Studio Secures Significant Legal Victory in Brazil as Federal Court Suspends Spribe’s Aviator Trademark Rights
Aviator Studio has achieved a significant legal victory in Brazil after a Federal Court ordered the suspension of Spribe’s trademark registration for “Aviator,” recognizing the strength of Aviator Studio’s claims related to the grounds of invalidation of Spribe’s trademarks.
The decision, issued by the 18th Federal Civil Court of the Federal District, prevents Spribe from relying on the exclusivity rights arising from Brazilian trademark registration No. 501759803 until a final judgment is rendered.
The ruling follows legal action brought by Aviator Studio Brazil, which demonstrated that the Aviator trademark had been created and used years before Spribe obtained trademark protection in Brazil. The court acknowledged evidence showing that the Aviator brand originated in Georgia in 2016 and was formally registered there in 2018, years before Spribe’s Brazilian registration.
Importantly, the court also took note of previous judicial decisions in Georgia that invalidated Spribe’s registration of the Aviator trademark and confirmed the rights of the original trademark owner.
“This decision represents an important step in protecting the Aviator brand and enforcing intellectual property rights internationally. In practical terms, this means that, until the final resolution of the Spribe’s trademark invalidation proceedings, Spribe will no longer be able to continue it’s disruptive practices against operators, including sending threatening letters or initiating legal actions related to the use of Aviator Studio’s trademark.” comments George Pruidze, CEO of Aviator Studio. “We remain committed to defending the integrity of the Aviator brand and ensuring that its legitimate ownership is recognized across all jurisdictions.”
Aviator Studio will continue pursuing all available legal measures to safeguard its intellectual property rights and protect the integrity of the Aviator trademark worldwide.
The post Aviator Studio Secures Significant Legal Victory in Brazil as Federal Court Suspends Spribe’s Aviator Trademark Rights appeared first on Americas iGaming & Sports Betting News.
brand-activations
Esportes da Sorte runs World Cup fan chant spot on Times Square screens
The Esportes Gaming Brasil activation aired in two five-minute slots after Brazil’s opening match, alongside a broader SBT sponsorship and bar program.
Esportes da Sorte aired a World Cup-themed activation on Times Square’s large-format screens in New York on 13 and 14 June 2026, following Brazil’s opening match of the tournament. The campaign ran in two continuous five-minute slots and prompted passers-by to sing the chant: “I am Brazilian, with great pride and great love”.
The Times Square creative featured singer Léo Santana and a group of brand ambassadors and influencers named by the company as Carlinhos Maia, Bruno Formiga, Luisinho Freitas and Raul Erlich, who are producing tournament coverage from the US.
The activation was placed by Esportes Gaming Brasil, the holding group behind Esportes da Sorte, Lottu and Onabet. The company said the New York placement formed part of a wider multi-platform World Cup strategy spanning advertising, live activations and real-time content.
Esportes Gaming Brasil is an official sponsor of the tournament broadcasts on SBT, with planned visibility across free-to-air TV, the +SBT streaming platform, N Sports and digital channels. In Brazil, the group said it is also running activations across approximately 130 bars in cities including São Paulo, Recife, Salvador, Belo Horizonte and Fortaleza.
The company is also running two national campaigns during the World Cup period: “Cheer Like a Corinthian” and “Call-Up”.
The post Esportes da Sorte runs World Cup fan chant spot on Times Square screens appeared first on EE Gaming | Global iGaming & Tech Intelligence Hub.
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