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Pragmatic Play Extends Lottoland Deal With Its Bingo Product
Lottoland players will soon enjoy a market leading bingo product from Pragmatic Play
Pragmatic Play, one of the leading iGaming content providers, has announced the addition of its Bingo vertical to Lottoland.
The supplier’s slot games portfolio is already live with online lotto operator Lottoland, and now, via the single API integration, Lottoland customers will have access to Pragmatic Play’s bingo offering, including five different variants of the game (30, 50, 75, 80 and 90-ball), as well as the exclusive Bingo Blast product.
This new take of a classic game brings forward engaging visuals, a new way to play and high-quality elements designed entirely in-house. A game of Bingo Blast is 3-4 times faster than the average 90-ball bingo game. With its customizable UI and UX and clear-cut back office, the product is one of the most innovative on the market.
Melissa Summerfield, Chief Commercial Officer at Pragmatic Play, said: “We’re thrilled to build upon our partnership with Lottoland by adding our state-of-the-art bingo product to its extensive offering.
“The Bingo vertical’s network is run by a highly experienced team and the product comes equipped with a multitude of features including BOGOF, Roll-On, Multi-Stake, XTG, as well as a chat host service.”
Nigel Birrell, Chief Executive Officer at Lottoland said: “It’s fantastic to be joining forces with Pragmatic Play once again and we’re thrilled to add its exciting bingo vertical to our extensive offering.
“At Lottoland our customers enjoyment is paramount, and we always aim to deliver them the best products available.”
The provider’s entire portfolio of video slots, bingo and more games is available to its operator partners via a single API.
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As competition among online casino operators increasingly centers on bonus size and game catalogs, WinSpirit is testing a different kind of engagement. The company has launched Euphoria Lab, a project built around an unusual premise for the industry: asking players not about payouts, but about feelings.
Players are invited to share the emotions, memories, and scents they connect with winning. Some describe it as the smell of rain before a summer storm, others mention morning coffee, sea breeze, or the charge in the air right before a result is announced.
The initiative sits within WinSpirit’s summer campaign, but its ambition reaches beyond typical promotions or gameplay mechanics. Euphoria Lab turns attention to the emotional side of play — the moments that stay with players long after a session ends.
Every response collected becomes part of a larger creative project WinSpirit intends to unveil later this year. The company has kept the details under wraps, saying only that the concept moves in a direction rarely seen in the online casino space.
Rather than the usual focus on numbers, odds, or promotions, Euphoria Lab asks a simpler question: not what a win pays out, but what it feels like.
The project is live now, with players across several markets already contributing their answers — a growing, community-shaped experiment with no fixed endpoint yet.
The post What Does a Win Feel Like? WinSpirit Is Trying to Find Out appeared first on EE Gaming | Global iGaming & Tech Intelligence Hub.
As competition among online casino operators increasingly centers on bonus size and game catalogs, WinSpirit is testing a different kind of engagement. The company has launched Euphoria Lab, a project built around an unusual premise for the industry: asking players not about payouts, but about feelings.
Players are invited to share the emotions, memories, and scents they connect with winning. Some describe it as the smell of rain before a summer storm, others mention morning coffee, sea breeze, or the charge in the air right before a result is announced.
The initiative sits within WinSpirit’s summer campaign, but its ambition reaches beyond typical promotions or gameplay mechanics. Euphoria Lab turns attention to the emotional side of play — the moments that stay with players long after a session ends.
Every response collected becomes part of a larger creative project WinSpirit intends to unveil later this year. The company has kept the details under wraps, saying only that the concept moves in a direction rarely seen in the online casino space.
Rather than the usual focus on numbers, odds, or promotions, Euphoria Lab asks a simpler question: not what a win pays out, but what it feels like.
The project is live now, with players across several markets already contributing their answers — a growing, community-shaped experiment with no fixed endpoint yet.
The post What Does a Win Feel Like? WinSpirit Is Trying to Find Out appeared first on Americas iGaming & Sports Betting News.
As competition among online casino operators increasingly centers on bonus size and game catalogs, WinSpirit is testing a different kind of engagement. The company has launched Euphoria Lab, a project built around an unusual premise for the industry: asking players not about payouts, but about feelings.
Players are invited to share the emotions, memories, and scents they connect with winning. Some describe it as the smell of rain before a summer storm, others mention morning coffee, sea breeze, or the charge in the air right before a result is announced.
The initiative sits within WinSpirit’s summer campaign, but its ambition reaches beyond typical promotions or gameplay mechanics. Euphoria Lab turns attention to the emotional side of play — the moments that stay with players long after a session ends.
Every response collected becomes part of a larger creative project WinSpirit intends to unveil later this year. The company has kept the details under wraps, saying only that the concept moves in a direction rarely seen in the online casino space.
Rather than the usual focus on numbers, odds, or promotions, Euphoria Lab asks a simpler question: not what a win pays out, but what it feels like.
The project is live now, with players across several markets already contributing their answers — a growing, community-shaped experiment with no fixed endpoint yet.
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