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AnonyMind, the world’s first 24/7 addiction treatment platform, launches to help Britain’s 1.4 million problem gamblers

Published

6 years ago

July 6, 2020

George Miller

Reading Time: 2 minutes

Operators can now offer all players access to a network of 120+ professional counsellors in real time via video call

Residential gambling addiction centre Leon House has launched AnonyMind, the UK’s first CQC and RET registered online gambling treatment platform.

A Gambling Commission report in December 2019 found that 1.5% of people aged 16+ in England are classified as problem gamblers whilst in a YouGov survey commissioned by charity GambleAware, it was estimated that up to 2.7% of adults in Great Britain – nearly 1.4 million people – had a gambling problem.

Despite significant efforts by operators to mitigate the risk to players, treatment and residential care are not always readily available or practical solutions.

AnonyMind has been created in collaboration with Cognacity, a Harley Street specialist provider of mental health and addiction treatment and EPIC Risk Management, the leading independent gambling harm minimisation consultancy.

Providing a full, impartial and anonymous psychiatric assessment identifying any potential comorbid issues prior to starting treatment, the AnonyMind digital platform provides national and international scalability, with over 120+ trained consultants working collaboratively within an expanding network of psychiatrists and psychologists .

For gamblers requiring further treatment beyond AnonyMind’s online service, Leon House is a purpose built residential clinic that can facilitate up to 40 clients per week and offers innovative ‘short burst’ treatment designed around the individual’s lifestyle and personal commitments – leading to a significant increase in completion rates (currently at 100%).

Every individual who reaches out will receive a personalised treatment pathway, delivered either in-house, as an outpatient or through AnonyMind’s secure digital platform.

Leon House and AnonyMind professionals can also host mental health and resilience workshops for in-house player protection and marketing teams.

Carolyn Harris MP, Chair of the All-Party Parliamentary Group on Gambling Related Harm, said: –
“The coronavirus pandemic has exposed the startling levels of problem gambling that exist across our communities. It’s vital that people who are stuck in this vicious cycle are able to access support when they need it. AnonyMind’s new 24-hour service allows users to get confidential, secure support whenever they might need it. I would encourage anybody who is struggling with gambling addiction to take a look at this platform and reach out for support if they need it.”

Chris Metcalf, COO at Leon House, said: –
“The recent £100 million pledge to Gamble Aware from five BGC member operators shows that there is a real commitment from the UK gaming industry to help and support problem gamblers. Now, with the launch of AnonyMind by Leon House, these same operators will be able to offer free, anonymous, 24/7 professional counselling to their players via video calls for the first time ever and residential treatment at Leon House should it be required. We’re looking forward to working with more UK operators as we go through the year”.

aggregation

Peter & Sons signs Relum deal to widen distribution via aggregator

Published

32 minutes ago

May 5, 2026

Wladimir P.

peter-&-sons-signs-relum-deal-to-widen-distribution-via-aggregator

Peter & Sons has partnered with Relum to expand distribution for its slots portfolio through Relum’s aggregation platform.

Under the agreement, Peter & Sons’ games will be integrated into Relum’s ecosystem. Relum said its platform offers access to more than 20,000 games from over 360 providers and supports operator tools including jackpots, free spins and tournaments via a single API and unified back office.

Yann Bautista, Founder and Commercial Director at Peter & Sons, said: “Relum offers a highly flexible and well-structured platform that brings together content and engagement in a meaningful way. For us, it’s about placing our games in environments where they can perform and connect with players. This partnership gives us another strong route to market as we continue to expand our global footprint.”

Anna Kiselova, Head of International Relations at Relum, said: “We are excited to welcome Peter & Sons to our platform. Their games bring a distinctive artistic approach and engaging mechanics that complement the diversity of our aggregation offering. Together, we aim to provide operators with high-quality content that enhances player experience and drives performance across our network.”

The post Peter & Sons signs Relum deal to widen distribution via aggregator appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.

bet365

Evoplay adds bet365 to its Brazil operator lineup

Published

32 minutes ago

May 5, 2026

Wladimir P.

evoplay-adds-bet365-to-its-brazil-operator-lineup

Evoplay has signed a distribution deal with bet365 to launch a selection of its casino titles on the operator’s Brazilian platform.

The rollout begins with titles including Hot Triple Sevens and Temple of Thunder II Bonus Buy, with more games planned to follow.

Alex Malchenko, Head of Sales at Evoplay, said: “Partnering with bet365 represents an important milestone for Evoplay as we continue to expand our Latin American presence and build our network of global operator brands. Brazil is a market with huge potential, and we’re excited to bring a selection of our best-performing titles to its players.

“Our focus remains on supporting operators with content that not only meets regulatory standards but also delivers strong player engagement, and this collaboration is a testament to that approach.”

A spokesperson at bet365 added: “We are pleased to partner with Evoplay as we continue to enhance our offering in Brazil. Their portfolio of localised games aligns well with our commitment to provide high-quality gaming experiences to our customers.

“We look forward to rolling out additional titles in the near future as we strengthen our collaboration with the supplier in this key market.”

The post Evoplay adds bet365 to its Brazil operator lineup appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.

casino aggregation

Hub88 adds ‘My Products’ dashboard to HubConnect Operator Zone

Published

32 minutes ago

May 5, 2026

Wladimir P.

hub88-adds-‘my-products’-dashboard-to-hubconnect-operator-zone

Hub88 has launched My Products, a new feature inside its HubConnect Operator Zone aimed at simplifying how casino operators configure and activate their content portfolios.

The company said My Products provides a single dashboard where operators can view their product catalogue, track enablement status, configure preferences and bulk-enable games without leaving HubConnect.

For new title launches, Hub88 said partners can select one or more products, choose their preferred RTP and exposure settings, assign titles to brands or environments, and submit a single request. Requests are then routed automatically to technical teams with the required details, according to the company.

The feature also includes advanced filtering to view availability across brands and markets, and highlights contracted but inactive content to help operators identify portfolio gaps.

Ollie Castleman, Managing Director at Hub88, said: “As operators scale and build out richer lobbies, managing games can quickly become a complex and inefficient task.

“My Products gives our partners a faster and more intuitive way to take control of their content, from discovery through to activation, all within a single, streamlined experience. We are committed to delivering the most convenient and seamless platform for our partners, and this is just one of a number of upgrades we have planned for the year ahead.”

The post Hub88 adds ‘My Products’ dashboard to HubConnect Operator Zone appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.