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Wazdan Strengthens International Team with Four New Hires

Published

6 years ago

on

June 17, 2020

By

George Miller

Reading Time: 2 minutes

Award-winning slots manufacturer Wazdan is happy to welcome four new staff members to their team. The rapidly growing company has appointed Albert Bellavista as Head of Business Development – Spain & Latin America, Sandrine Chen as Sales and Business Development Manager – Asia, Bekki D’Agata as Sales and Development Manager and Katarzyna Pysz as Senior Campaign Manager. All four bring a wealth of iGaming experience to the table, and share Wazdan’s passion for games and consistent improvement.

Albert Bellavista has over twelve years’ experience in the betting and gaming industry. Having previously worked with some of the major players including Betfair and William Hill, he brings a wealth of experience in the Spanish and Latin American markets to his new role as Head of Business Development – Spain & Latin America.

Sandrine Chen joins Wazdan as Sales and Business Development Manager – Asia, with a focus on expanding Wazdan’s business in Asia. Her extensive knowledge of the Asian market is unparalleled, and she is known for her proactive approach to new business. Known for her disruptive business ideas, Sandrine’s over 5 years iGaming experience is set to benefit Wazdan’s clients.

Katarzyna Pysz has a wealth of both land-based and online casino experience, having worked for multiple operators including NetEnt during her 13 years in iGaming. She joins the team as Senior Campaign Manager, and brings with her a multitude of B2B and B2C experience cooperating with top casinos on player-facing campaigns.

Bekki D’Agata joins Wazdan from SiGMA where she worked first as Head of Sales and then as Events Director. SiGMA organise and run iGaming events in Europe, Asia and Latin America. Bekki joins Wazdan with an extensive iGaming network, a key understanding of the industry and a host of industry contacts.

Head of Sales at Wazdan Andrzej Hyla said: “We are delighted to welcome four new members to the Wazdan team. Our new team members share our unique Wazdan vision and passion for games. They will be supporting our business to bring new global partners on board and to deliver exceptional customer service to our existing clients. It’s a very exciting time for Wazdan, and we have our sights set on continued global growth.”

Wazdan is a fast-growing games developer, and has become a player and operator favourite. The three new hires will further fuel Wazdan’s international growth, working to bring new global partners on board and providing the company’s existing clients with a best-in-class customer experience. Wazdan’s amazing games portfolio combined with a brilliant team is a winning formula for the energetic game-maker. With four amazing new team members on board, Wazdan aims to become a leading global slots developer in the iGaming industry.

Wazdan’s games are part of a number of casinos and aggregators who focus on appealing to a wide range of audiences, putting the award-winning slots manufacturer’s games at the heart of their differentiation strategy. The slot developer’s growth has continued to accelerate so far this year, with new partnerships agreed with a number of global operators and providers including Digitain, Singular, Mr Slotty, Salsa Technology and Boss. Gaming Solutions amongst others.

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blask

When LATAM gambles: Blask reveals seasonality patterns across six countries

Published

58 minutes ago

on

February 12, 2026

By

Wladimir P.

when-latam-gambles:-blask-reveals-seasonality-patterns-across-six-countries

Brazil, Argentina, Mexico, Chile, Peru and Colombia represent six distinct iGaming markets — each with its own regulatory framework, player base and cultural rhythms. Yet beneath these differences lie powerful shared drivers: domestic football seasons concluding in Q4, mandatory year-end bonuses injecting billions into local economies, and national holidays that stretch into multi-day celebrations.

Using Blask’s Seasonality feature, player activity across all six countries was analyzed to map engagement peaks by month, day and hour. While regional trends are visible, the execution varies sharply at the local level.

Here’s what the data reveals.

Brazil: The Q4 Convergence Effect

In Brazil, November and December form a clear peak driven by three converging factors.

The Brasileirão season concludes in early December, with title races and relegation battles intensifying betting activity. At the same time, the Copa Libertadores semifinals and final fall in October and November — and Brazilian clubs’ recent dominance has kept engagement high.

The economic boost comes from the décimo terceiro, Brazil’s mandatory 13th salary paid in two instalments by November 30 and December 20. In 2024 alone, it injected R$321 billion into the economy, increasing disposable income during football’s decisive phase.

Saturday edges out Sunday as the top-performing day, reflecting the league’s fixture concentration. Weekends dominate overall, with a pronounced spike between 1 AM and 5 AM on Friday-to-Saturday nights — a sign that late-night casino sessions complement live sports betting.

Argentina: Aguinaldo and League Finals

December leads the calendar in Argentina, driven by the Liga Profesional’s mid-December conclusion and the aguinaldo, the country’s mandatory 13th salary paid by June 30 and December 18.

Sunday ranks highest for engagement, closely followed by Saturday, aligning with concentrated weekend fixtures. The peak activity window — midnight to 3 AM on Saturday-to-Sunday nights — reflects pre-match anticipation and late-night casino play following the workweek.

The pattern closely mirrors Brazil’s Q4 surge, but with a stronger Sunday bias.

Mexico: Liguilla and Late-Night Culture

December again stands out, coinciding with the Liga MX Apertura playoffs (Liguilla) and the championship final in mid-December. The aguinaldo — at least 15 days’ salary, paid by December 20 — provides additional liquidity at the same time.

Sunday leads weekly activity, with Saturday close behind. However, Mexico’s most distinctive feature is its consistent 2–3 AM activity peak across all days, amplified on weekends.

This pattern suggests a strong late-night gambling culture, where casino verticals such as slots, crash games and live dealer experiences drive engagement alongside sports betting.

Chile: September Over December

Unlike its regional peers, Chile’s biggest month is September — not December.

The surge is powered by Fiestas Patrias (September 18–19), the country’s most significant national celebration. When calendar alignment allows, festivities can stretch into a full week, with fondas, music and social gatherings creating a nationwide party atmosphere that extends into online gambling.

Saturday is the dominant day, with activity elevated throughout. Peaks occur around midnight on Friday-to-Saturday nights and again during Saturday afternoon (3–5 PM), indicating a blend of late-night casino play and daytime sports betting.

Peru: The Purple Month Effect

October and November represent Peru’s peak period, with November slightly ahead.

The Clausura tournament reaches its decisive stretch in early November, while October is dominated by Señor de los Milagros — the country’s largest religious festival. Celebrations extend into All Saints’ Day (November 1) and Day of the Dead (November 2), creating a sustained festive period.

Unlike Brazil and Mexico, Peru’s engagement is concentrated during daytime weekend hours, particularly morning and afternoon. This suggests a stronger alignment with live Liga 1 fixtures rather than late-night casino sessions.

Colombia: Primetime Precision

In Colombia, November leads, with October close behind.

The Torneo Finalización enters its cuadrangulares (semifinal group stage) during this period, building toward a December final. Anticipation around the prima de servicios — a mandatory half-month salary bonus due by December 20 — also supports late-year liquidity.

Sunday is the clear weekly leader, with evening primetime activity standing out. Engagement closely mirrors Liga BetPlay broadcast schedules, indicating sports betting is the primary driver rather than late-night casino behaviour.

The Bigger Picture: Regional Liquidity, Local Execution

Across LATAM, the Q4 bonus cycle — décimo terceiro, aguinaldo, prima de servicios and similar payouts — represents a predictable liquidity event spanning six major markets within an eight-week window. Crucially, it coincides with domestic football seasons reaching their climax.

However, peak timing differs significantly:

Mexico’s engagement spikes at 2 AM, while Peru’s is daytime-focused.
September outperforms December in Chile.
Colombia revolves around Sunday primetime broadcasts.
Brazil peaks on Saturday nights.

The takeaway is clear: while seasonality patterns are regional, execution must be hyper-local. Campaigns, product pushes and marketing spend need to align not just with the right month — but the right day and even the right hour in each individual market.

The post When LATAM gambles: Blask reveals seasonality patterns across six countries appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.