Latest News
Pragmatic Play’s Slots Portfolio Live With ATG
Pragmatic Play, a leading content provider to the gaming industry, has seen its full portfolio of slots go live with the market-leading Swedish operator, ATG.
The agreement provides ATG customers with access to play some of the industry’s top performing games, including Pragmatic Play’s award-winning Wolf Gold, as well as the company’s newest title, Starz Megaways
This agreement marks another step towards reaching the supplier’s goal of being the leading multi-product provider in regulated markets, following similar deals with Superbet, LeoVegas and Royal Panda across a breadth of verticals.
Lena Yasir, Vice President at Pragmatic Play, said: “We are delighted to take our slot games live with ATG, who have a stellar reputation in Sweden.
“As a company looking to continually grow in a regulated jurisdiction, ATG matched our ambition and we are confident of a long and successful partnership.”
Maria Allmer, Head of Casino at ATG, said: “Pragmatic Play continues to develop exciting and diverse slot games and we are thrilled to be able to offer them to our customers.
“With an impressive roadmap and a smooth integration process, working with Pragmatic Play is set to be very fulfilling for both parties.”
Pragmatic Play currently produces up to four new slot titles a month. The company’s entire portfolio is available through a single API integration.
Powered by WPeMatico
Compliance
eGaming Integrity shortlisted for EGR B2B Awards 2026
eGaming Integrity has been shortlisted for the EGR B2B Awards 2026 in the Services Rising Star category.
The company, which describes itself as an Isle of Man-based compliance specialist, is among the firms in contention in the supplier-focused awards programme.
The EGR B2B Awards recognise companies providing products and services to the iGaming industry, spanning suppliers, technology providers and service firms. The awards are judged by a panel of independent industry professionals.
The EGR B2B Awards 2026 ceremony date and the wider shortlist were not included in the announcement.
The post eGaming Integrity shortlisted for EGR B2B Awards 2026 appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
Central Europe
ZEAL launches Dream Car Raffle charity lottery in Germany
ZEAL has launched Dream Car Raffle (Traumautoverlosung), a new charity lottery offering in the regulated German gambling market. The company said the product is developed in-house and adds to its portfolio alongside its lottery brokerage business.
Traumautoverlosung is operated by Dreamify gGmbH, a wholly owned subsidiary of ZEAL, while marketing and sales is handled by Lotto24 AG, also part of the group. ZEAL said the launch follows the Dream House Raffle (Traumhausverlosung) introduced in 2024 and freiheit+, making Traumautoverlosung its third charity lottery in Germany.
“With Traumautoverlosung, ZEAL continues its strategy of complementing its traditional lottery brokerage business with proprietary products, targeting new customer segments and reducing its dependence on jackpot-driven cycles of state lotteries,” the company said. Stefan Tweraser, CEO of ZEAL Group, added: “We are pleased to further expand our core business with attractive new products. Traumautoverlosung is another step towards diversifying our portfolio and reaching new target groups.”
ZEAL said Traumautoverlosung is structured with a limited number of tickets and a guaranteed winner. At launch, a Porsche 911 GT3 RS will be raffled, with a total of 250,000 tickets available. “With Traumautoverlosung, we are focusing on cars that are otherwise out of reach for many people – highly desirable models that are often difficult to obtain on the market,” said Michael Lee, founder of Traumautoverlosung. “Our goal is to translate this demand into a transparent, digital product with clearly defined mechanics.”
As a charity lottery, the product allocates at least 20 percent of ticket revenue to charitable causes, according to ZEAL. The company said the initiative will partner with Johanniter in 2026.
The post ZEAL launches Dream Car Raffle charity lottery in Germany appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
Allwyn
Allwyn revamps National Lottery Lotto and brings Powerball to the UK
Allwyn, operator of The National Lottery, will introduce a new two-round Lotto format from 7 June and plans to launch a UK-specific version of Powerball later this summer, subject to final regulatory approval.
From 7 June, each £2 Lotto line will include two rounds per draw, giving players “two chances to win” from a single line. Allwyn said the change improves the odds of winning any prize from 1-in-9.3 to 1-in-4.9. Tickets go on sale on Sunday 7 June, with the first draw on Wednesday 10 June, continuing on Wednesdays and Saturdays at around 8pm. Two sets of six main balls and a Bonus Ball will be drawn using two separate draw machines.
Allwyn said the updated format is expected to increase the number of Lotto millionaires from around 140 a year to around 345. Lotto jackpots will continue to start at £2m and can roll over up to five times before a must-be-won event on the sixth consecutive draw. The £1m fixed prize for matching five main numbers plus the Bonus Ball remains, while the jackpot for matching six main numbers is shared across both rounds. The Lotto HotPicks add-on will also move to the two-round format and will remain priced at £1.
Powerball will be introduced in the UK in partnership with the Multi-State Lottery Association (MUSL). Allwyn said the UK version will be priced at £4 per line and will offer access to a “shared jackpot” with US participants, with UK jackpot winners paid out over 30 years. UK draws will align with the existing Powerball schedule, with ticket sales closing at 11.55pm the night before draws on Mondays, Wednesdays and Saturdays, and draw results produced from the Powerball studio in Florida at around 4am on Tuesday, Thursday and Sunday.
Allwyn CEO, Andria Vidler, said, “We are delivering on our promise to bring more games, more entertainment and more innovation to The National Lottery. With extensive upgrades to our digital and retail channels now complete, we have a fantastic summer lined up, as we are now able to bring these exciting new games to our players.” She added that Allwyn’s goal is “doubling weekly returns to Good Causes from £30m to £60m by 2034, with £33m a week currently raised.”
The post Allwyn revamps National Lottery Lotto and brings Powerball to the UK appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
-
Booming Games6 days agoBooming Games targets South American dominance with major investment, flagship partnerships and exclusive Ronaldinho content
-
Betfred6 days agoBetfred Enters into Partnership with BR-DGE
-
Compliance Updates7 days agoELA Games scales up its presence in Europe by certifying a suite of 9 hit games in 5 key markets
-
Baltics6 days agoHIPTHER Baltics: Vilnius 2026 Agenda Sets the Stage for the Region’s Next Era of iGaming Regulation & Fintech Integration
-
Affiliate Succes6 days agoReferOn Secures “Best Affiliate Software 2026” Title at SiGMA South America Awards
-
Betoro6 days agoSoft2Bet Launches its New iGaming Brand Betoro in Denmark
-
Africa5 days agoHollywoodbets partnership drives Tom Horn Gaming’s expansion in South Africa
-
Australia6 days agoRWA: Gambling Ad Crackdown Threatens Shift Offshore



