Industry News
iSoftBet agrees online casino content deal with Groupe Partouche
Provider’s best performing slots portfolio integrated with major Swiss
multi-channel casino operator Casino du Lac Meyrin, Geneva, Switzerland
iSoftBet, the leading online and mobile casino content supplier, will integrate a diverse range of its award-winning slots with major multi-channel operator Casino du Lac Meyrin Switzerland.
The Groupe Partouche-owned casino, based in Geneva, will further bolster its online offering with iSoftBet’s market-leading range of premium slot content, fully certified and compliant with the recently regulated Swiss market.
The Swiss casino operator will also be able to access iNgame, iSoftBet’s suite of advanced marketing and real-time gamification tools.
iSoftBet became one of the first casino content and platform suppliers to gain Swiss market certification ahead of the jurisdiction going live in July 2019, providing the country’s casino brands with more than 70 of its best-performing proprietary slot titles, including Jumbo Stampede, Hot Spin, Book of Immortals, and Lucky Stripes.
Switzerland was iSoftBet’s 16th market opening with the provider at the cutting-edge of regulated market entry. The provider is a leader in compliance and is licensed in 17 regulated markets including Italy, the UK, Spain, Belgium, Portugal, Alderney, Romania, Lithuania, Latvia and Estonia.
Michael Probert, Chief Commercial Officer at iSoftBet, said: “Casino du Lac is a significant premium casino brand in the Swiss market, and we’re delighted to be partnering with them.
“Like so many territories in the past, we have pioneered market entry into Switzerland and have a fully compliant catalogue of high performing online and mobile casino content that is proven to deliver outstanding results for our partners.”
Alexander Sosnovski, iGaming CEO at Casino du Lac Meyrin, said: “iSoftBet was one of the first games and software providers to become available on the Swiss legal market. Groupe Partouche carefully selects its partners and works only with the best to bring popular online games and entertainment to its valuable customers.
“We are very pleased to partner with iSoftBet and expect all our partners to provide stable, state-of-the-art technology and to license many more games for the Swiss market.”
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