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Latin America

LATAM: NSoft’s next frontier is here

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NSoft provides top-notch gaming content to some of the world’s leading operators from its offices in Bosnia and Herzegovina and Croatia, Nigeria, SAR, Costa Rica, and Singapore. The company’s product palette includes virtual games, sportsbook software, draw-based games, NSoft Vision – AI software, all laid on Seven – turnkey gaming management platform for retail betting shops, gaming terminals, web and mobile application channels.

NSoft’s retail long-term experience is certainly an important asset for LATAM markets due to the retail preferences of its players. The quality of NSoft’s virtual games portfolio will definitely satisfy the highest market demands while the complete Sportsbook product and long term cooperation with Sportradar are to guarantee for deep expertise of NSoft’s development team.

NSoft’s sister-company, it’s hardware division, Stark that has grown to be the first-shop-stop for operators looking for quality, customization, branding and superior product performance. Stark offers an end-to-end betting terminal solution that is at the same time even the most cost-effective. The company combines best-in-class technology with human technical expertise to deliver a fully customizable SSBT.

LATAM’s new horizons
LATAM’s historic evolution in this industry is quite unique and fascinating and even though it has proven that it is here to stay, the development phase lasted more than other markets. For almost 25 years the borders of the gaming industry have been slowly opening from Rio Bravo all the way down to the Patagonian soil.

After years of wandering over the strategy of establishing a regulatory framework in Latin America, things have changed over the past year. All this is accompanied by changes in gambling legislation in the two most important Latin American countries, Brazil and Argentina.

In December 2018, the regulator made it possible in Brazil to legalize online fixed odds betting and to obtain licenses. On the other hand, a new law was also adopted in Argentina in December 2018 for the Buenos Aires region, where it became possible to obtain licenses in a manner similar to that in the European Union.

In other Latin American jurisdictions, a similar trend is also observed. For example, a regulatory framework has been put in place in Colombia and Peru, thus it should not be surprising to see the largest European betting operators bring their business to these countries.

However, it should be borne in mind that Latin America’s business opportunities depend on laws that will certainly not be identical in all countries. Non-harmonized solutions may offer more favorable conditions in some countries than others. For example, the political situation in Mexico.

Brazil

MediaTroopers Commits to Serving Brazilian Regulated Market with Development of New Local Entity

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MediaTroopers, the leading digital marketing and customer acquisition firm, has doubled down on its commitment to serving Brazil’s regulated gaming market with the announcement of a new local entity, including a registered company, a front office, and local banking infrastructure.

The newly established entity will serve as a strategic bridge for MediaTroopers’ global partners, including operators, vendors, and financial institutions, seeking to enter the newly regulated Brazilian market. The local entity will also serve as a point of contact for active operators in the market, offering its tools as a local service hub to help operators enhance their business outreach in the region.

As Brazil’s regulated market continues to position itself as one of the most important regulatory opportunities for operators across the globe, MediaTroopers continues to cement itself as the go-to acquisition firm to help clients make the most of this growth by providing localized market access, operational support, relevant acquisition strategies, and targeted solutions designed to enhance performance in the region.

Through its local entity, MediaTroopers can continue providing services, such as localized player acquisition, media buying, affiliate strategy, and more, at a more regional level. For MediaTroopers, Brazil aligns with its broader strategy of delivering sustainable, compliant operations in high-growth markets.

 

“Brazil represents one of the most exciting growth opportunities in regulated iGaming, and MediaTroopers is fully committed to supporting operators in this market,” said Shmulik Segal, CEO of MediaTroopers.

“By establishing a local company, front office, and banking infrastructure, we are creating a stronger operational foundation for our clients. This presence allows us to act both as a bridge for international brands entering Brazil and as a service hub for active operators looking to scale responsibly and efficiently.”

The post MediaTroopers Commits to Serving Brazilian Regulated Market with Development of New Local Entity appeared first on Americas iGaming & Sports Betting News.

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Brazil

MediaTroopers sets up Brazilian entity to support regulated gaming market

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MediaTroopers has announced the development of a new local entity in Brazil as it targets the country’s newly regulated gaming market. The company said the initiative includes a registered company, a front office, and local banking infrastructure.

According to MediaTroopers, the Brazilian entity is intended to act as a bridge for its international partners—including operators, vendors and financial institutions—looking to enter the regulated market. The company added that it will also serve as a local point of contact for operators already active in Brazil.

MediaTroopers said the local set-up is designed to support services such as localized player acquisition, media buying and affiliate strategy at a regional level, aligning with its broader approach to “sustainable, compliant operations in high-growth markets.”

“Brazil represents one of the most exciting growth opportunities in regulated iGaming, and MediaTroopers is fully committed to supporting operators in this market,” said Shmulik Segal, CEO of MediaTroopers.

“By establishing a local company, front office, and banking infrastructure, we are creating a stronger operational foundation for our clients. This presence allows us to act both as a bridge for international brands entering Brazil and as a service hub for active operators looking to scale responsibly and efficiently.”

The post MediaTroopers sets up Brazilian entity to support regulated gaming market appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.

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Compliance Updates

CT Interactive Expands Certified Portfolio in Peru

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CT Interactive has successfully certified 25 additional games for the regulated Peruvian market, further strengthening the company’s presence in one of Latin America’s most dynamic and strategically important gaming jurisdictions.

This latest certification reflects CT Interactive’s ongoing commitment to delivering high-quality gaming content tailored to local player preferences while supporting operators with proven, high-performing products.

The newly certified portfolio features some of the most popular titles from the company’s Diamond Tree Jackpot series, including King of Clovers Diamond Tree JP, Win Storm Diamond Tree JP, Moon Lord Diamond Tree JP, Wild Clover Diamond Tree JP, and The Big Chilli Diamond Tree JP. In addition, the certification covers several other standout titles, such as 40 Hell’s Cherries, Blazing Flower, Happy Miner, Hell’s Hot Sevens, and Win Storm DELUXE, further enriching CT Interactive’s offering for the Peruvian market.

“Successfully expanding our portfolio in Peru marks a significant step forward in our global growth strategy. We are proud to introduce a diverse range of new titles to this key regulated market, further strengthening our position and reinforcing our long-term commitment to Latin America,” said Martin Ivanov, Chief Operating Officer at CT Interactive.

“We are excited to bring more of our most successful titles to Peruvian players. This certification reinforces our dedication to providing localized, high-quality gaming content that delivers value to both operators and players alike,” said Monika Zlateva, Chief Commercial Officer at CT Interactive.

The post CT Interactive Expands Certified Portfolio in Peru appeared first on Americas iGaming & Sports Betting News.

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