Industry News
NSoft’s popular draw-based games at Pinnacle
Pinnacle Sports have launched NSoft’s draw-based games onto the Pinnacle website via their iForium’s own Gameflex.
“We are very pleased to have this deal concluded. Having our games on the Pinnacle platform is a great milestone for us. The negotiation process, although being extensive, has given us some excellent prospects in terms of future cooperation and similar projects” commented Ivan Rozić, SVP Sales & Business Development at NSoft.
The successful integration included NSoft’s Lucky Six, Lucky X and Next Six. The iForium expertise and know-how was well used during integration.
“This is the first time that we have cooperated with NSoft on integration of their games onto our Gameflex platform. The project has run smoothly and the integration was seamless. It is exciting to have NSoft’s most popular games on Gameflex ready to be used by our existing partners”, commented Phil Parry, CEO of iForium.
Draw-based games crafted in NSoft clearly demonstrate their uniqueness with simplicity, appealing design and neat presentation to the punters. In addition to this, Lucky Six is the most popular NSoft’s game, with over 95 percent of the existing NSoft customers offering it to punters.
“Pinnacle has spent over 20 years building a reputation within the gaming industry. The first part of our journey was focused solely on our sportsbook offering, but we’ve always been quick to adapt and cater to our customers’ needs. That’s where our casino product comes in. We now have every confidence in the fact that our online casino is as competitive as our renowned low margin, high limits sportsbook. NSoft is a brand everyone is aware of in terms of the quality of their games, and the trio of draw-based games we have recently added are a part of our wider plans to take the Pinnacle Casino to the next level,” Paris Smith, CEO at Pinnacle.
In order to find more about NSoft’s software solutions for the iGaming and betting industry, get in touch with NSoft’s team – send us an email at [email protected] or book a meeting.
appointments
Behind The Gloves forms Advisory Board to scale beyond event activations
Behind The Gloves has formed an official Advisory Board as it moves from event-led activations to what it describes as a scalable, long-term business and community.
The board includes Michael Brady, Founder and Chairman of Bede Gaming and Chairman of Connexus Group; Rob Fell, CEO of RiskCherry; and Katie Byers, former SVP of People and Capability at Light & Wonder.
According to the organisation, the appointments are intended to support expansion into new verticals including corporate wellness programmes, brand partnerships and future digital products.
Behind The Gloves said it plans to continue operating as a “business for good” by reinvesting a portion of profits into community initiatives and charitable causes.
Lee McFarland, Founder of Behind The Gloves, said: “The foundation of our Advisory Board reflects Behind The Gloves’ commitment to building a strong business that can expand globally and reach more people than ever.
“We’re thrilled to welcome Katie, Rob and Michael to the Board and look forward to leveraging our industry’s unmistakable energy to support good causes and deliver accessible activities for all fitness levels on a larger scale.”
The post Behind The Gloves forms Advisory Board to scale beyond event activations appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
Industry News
LuckyCasino launches in Spain as LCKY Group expands B2C footprint
LuckyCasino has gone live in Spain, LCKY Group confirmed, marking the brand’s entry into the regulated market.
The operator said LuckyCasino is the second brand in the LCKY Group portfolio to operate in Spain, following OneCasino. The company positioned the launch as part of its long-term growth plans and noted the brand has previously operated in Sweden.
LCKY Group said the Spanish-facing offering includes more than 2,000 games, alongside localised offers and payment methods. It also claimed the catalogue includes “many LuckyCasino exclusives.”
Mark Schram, MD B2C Central & South Europe at LCKY Group, said: “Everyone at LuckyCasino is looking forward to showing off the mix of variety and innovation that’s made our platform such a huge hit elsewhere.
“With Spain being a key market for us going forward, we’re excited to build on the success LCKY Group has already enjoyed in the country with OneCasino, and we expect our vast selection of content will prove hugely appealing for Spanish customers.”
The post LuckyCasino launches in Spain as LCKY Group expands B2C footprint appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
game studios
Evoplay rolls out Season of Legends campaign with €512,000 spring prize pool
Evoplay has launched Season of Legends, a year-long network campaign built around four seasonal phases, starting with a spring edition carrying a €512,000 prize pool. The spring phase launched in March and runs across March, April and May.
The studio said the new format follows its previous Big Adventures network campaign and is designed to drive sustained engagement through a more structured seasonal approach. Each season runs for three months with new mechanics and prize pools.
A new mechanic, Infinity Prize Drops, will run daily throughout each month and is not tied to tournament windows. The spring edition also includes a Tournament and Wheel of Fortune, each operating in four monthly phases: 1st- 5th, 9th- 13th, 17th- 21st, and 25th- 29th.
Evoplay said the €512,000 spring prize pool will be distributed across the three-month period via a consolidated leaderboard spanning participating operators. Players earn points through qualifying spins on selected Evoplay titles including Hot Triple Sevens, Piggy Bank: 3 Pots Bonanza, and the Penalty Shoot-out series.
Diana Larina, Head of Marketing at Evoplay, said: “Season of Legends marks the next evolution of our network campaigns. With Big Adventures, we saw just how effective long-term engagement can be, and this new format takes that even further.
“By introducing seasonal structure and mechanics like Infinity Drops, we’re giving operators the tools to maintain consistent player activity, rather than relying on short-term spikes. This is just the beginning, and we’re excited to build momentum throughout the year.”
The post Evoplay rolls out Season of Legends campaign with €512,000 spring prize pool appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
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