Gambling in the USA
Scientific Games and Vaix.ai Partner to Support Operators with Artificial Intelligence and Provide Sports Bettors with Personalized Experiences
Scientific Games Corporation and Vaix.ai have partnered to offer sports bettors personalized recommendations and tailored betting choices through the OpenMarket™ branch of the OpenSports™ product suite.
Vaix.ai will offer an Artificial Intelligence (AI) model through OpenSports that enhances the sports betting experience. By providing sports, league, team, event, and market recommendations to bettors in real-time, the companies aim to further personalize sports betting through Scientific Games’ OpenMarket solution. OpenMarket is the industry’s first one-stop content marketplace, giving Scientific Games’ partners access to top-tier sports betting intelligence, data feeds and tools without the need for complex integrations and financial agreements.
Keith O’Loughlin, SVP Sportsbook, Digital for Scientific Games, said, “AI is pioneering new technological frontiers, and we’re thrilled to partner with Vaix.ai to incorporate it into our sportsbook products. Players want a tailored experience, and with Vaix.ai we can offer a more deeply personalized experience through our OpenSports products than ever before.”
The partnership addresses a growing ‘choice paradox’ with a technology already changing the world around iGaming. Using deep learning will allow Scientific Games’ partners to tailor their offering to each user.
Andreas Hartmann, CEO and Co-founder of Vaix.ai, said, “At any time of day, users of an average Sportsbook are faced with several dozens of competing sports, leagues, events and special market offers, presented to them like a Bloomberg trading terminal. Help for the user to find their favorite team’s game, or to see what’s going on in one’s personal favorite league, is often not going beyond targeted banners based on pre-selected user segments, or the often-hailed, but rarely used, ‘Favorites’ feature.”
Using an automated betting history and market odds data feed integration and multiple options to integrate personalized recommendations into the user interface, Scientific Games’ sportsbook partners can launch personalized experiences for their users without the added cost of building and maintaining a complex deep learning and AI development setup or disturbing their own busy development roadmaps.
Scientific Games has provided sports betting solutions since the late 1990s and currently serves a total of 35 sports betting customers in 16 countries. The Company is among the first to be certified by the World Lottery Association as a responsible gaming supplier and is the first sports betting supplier to join the Global Lottery Monitoring System, which ensures the integrity of sports betting worldwide.
Gambling in the USA
Wind Creek Hospitality Celebrates “Winner Takes All” Champion After $1 Million Win, Chance at Up to $11.8 Million
Wind Creek Hospitality has announced the winner of its cross-property “Winner Takes All” casino promotion, which culminated in a championship event held at Wind Creek Chicago Southland. The event brought together finalists from across Wind Creek’s portfolio for a high-stakes grand prize championship competition and VIP Guest experience.
Finalists qualified through slot tournaments at their home properties and advanced through quarterfinal and semifinal rounds before earning their place in the final championship event in Chicago. The finale featured a series of timed slot tournaments held on June 13, progressively narrowing the field of competitors through elimination rounds until the final winner was determined.
At the conclusion of the tournament on June 13, Aaron Nelson from Wind Creek Atmore was crowned the winner of the “Winner Takes All” competition, claiming a $1,000,000 prize in the tournament’s final round, and earning the opportunity to compete for the promotion’s ultimate grand prize of up to $11,888,888. “Winner Takes All” finalists were also awarded more than $200,000 in cash and prizes in the finale tournament, including a $100,000 second-place prize followed up by a drawing with a $50,000 prize pool, including a $25,000 top prize and multiple $1000 prize winners.
In addition to the competition, finalists participated in curated Wind Creek Rewards experiences designed to highlight Chicago’s cultural and hospitality offerings. Experiences included a Chicago River architectural boat cruise and a guided Chinatown culinary tasting tour, alongside a welcome reception featuring food and beverage service. Travel and accommodations were provided by Wind Creek Hospitality as part of the finalist experience.
The “Winner Takes All” promotion marked one of Wind Creek Hospitality’s most expansive cross-property tournament experiences, combining competitive gaming with destination-based Guest programming and elevated hospitality.
The post Wind Creek Hospitality Celebrates “Winner Takes All” Champion After $1 Million Win, Chance at Up to $11.8 Million appeared first on Americas iGaming & Sports Betting News.
Brazil
Superbet honors Cafu with Times Square campaign for 2026 collection
Limited-run “Super By Superbet” launch includes the “Camisa Cafu,” with 150 numbered and signed units referencing his 150 Brazil caps.
Superbet honored former Brazil captain Cafu on Monday (15) with a campaign displayed on a Times Square billboard in New York City. The company said the activation promoted its “Super By Superbet” exclusive collection created for the 2026 edition, which includes a special piece dedicated to the player.
According to the company, Cafu attended the display in person, drawing a crowd of fans seeking photos and chanting his name in one of the city’s busiest tourist areas.
“The shirt is wonderful. I feel very happy for all the incredible moments I’ve experienced here. I receive so much affection everywhere I go. Receiving recognition while still alive is one of the best things in the world.”.
“It’s an inexplicable energy to feel the love of the Brazilian people for me, right there in Times Square. Only we Brazilians know what that means.”
The centerpiece of the launch, which Superbet said totals 3,000 pieces, is the “Camisa Cafu.” The item is a limited run of 150 numbered and autographed units, which the company said references Cafu’s 150 matches for the Brazilian national team, and includes the inscription “Jardim Irene,” highlighting the player’s roots.
The post Superbet honors Cafu with Times Square campaign for 2026 collection appeared first on Americas iGaming & Sports Betting News.
Choctaw Casino & Resort
Oklahoma Man Wins $1 Million in Choctaw Casino & Resort – Durant’s first “3 Months. 3 Millionaires.” Drawing of 2026
Choctaw Casino & Resort – Durant announced its first millionaire of the summer late Saturday evening as part of the 2026 edition of “3 Months. 3 Millionaires.” Douglas C. from Norman, Oklahoma, became the First of three lucky Choctaw Rewards Club members to become an instant millionaire this summer.
Douglas who was very surprised to hear his name, said he plans to give a portion of his winnings to a few charities.
“I don’t feel any different. Being a millionaire is a state of mind and how you deal with folks and what you do to make this world a better place,” he said.
Choctaw Casino & Resort – Durant is also taking the excitement of “3 Months. 3 Millionaires.” to the winner’s hometown and will make a $10,000 donation to a local 501(c)(3) nonprofit organization of the winner’s choice.
In addition to crowning a new millionaire, Choctaw Casino & Resort – Durant also held its first-ever bonus drawing for $250,000, where Eden H. from Richardson, Texas, was the winner. This new addition will take place on each million-dollar drawing day, one hour after the grand-prize drawing.
“We are thrilled to announce our first millionaire of the summer. By the end of this summer, Choctaw Casino & Resort – Durant will have made 12 Choctaw Rewards Club members millionaires through this promotion. This truly is where millionaires are made. This is an incredible, life-changing opportunity for our rewards club members, and we’re thrilled to be able to provide it. We look forward to continuing to innovate ways to create exciting opportunities for guests to win here at Choctaw,” said Jeff Penz, senior director of gaming and hospitality for Choctaw Casino & Resort – Durant.
The next $1 million drawing will be held on Saturday, July 11, and the winner must be present to claim their prize.
The post Oklahoma Man Wins $1 Million in Choctaw Casino & Resort – Durant’s first “3 Months. 3 Millionaires.” Drawing of 2026 appeared first on Americas iGaming & Sports Betting News.
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