Industry News
Kiron cements footprint in Spain with Suertia partnership
Specialist virtual games provider Kiron has furthered its reach in the Spanish market by launching with Suertia, part of the France Pari Group.
The supplier’s full games portfolio is now available on the operator’s online casino channels via the BetMan RGS platform, which provides a rapid play betting experience across multiple virtual sports events.
The partnership will equip Suertia, the Spanish operator of France Pari group, with a wide variety of engaging virtual content ranging from football to horses and greyhounds, as well as racing roulette and the latest titles from Kiron’s growing portfolio of numbers games.
Kiron broke new ground in Spain last year after becoming the first virtual supplier to enter the regulated online market. Its recent deal with Suertia, one of the first operators to launch online after being granted a licence by the Spanish regulator in 2013, will build on Kiron’s leading market share.
Steven Spartinos, co-CEO of Kiron, said: “Spain is already proving to be a major market for us strategically and our partnership with Suertia demonstrates the growing demand for virtual content among both players and operators locally.
“As one of the first to go live in the Spanish online market Suertia is a well-respected and established brand to add to our client base, giving testament to the value proposition presented by our BetMan portfolio.”
Pere Moliné CEO of Suertia, an entity of France Pari Group, said: “We anticipate that Kiron’s broad range of virtual sports content will prove a big hit with our customers, and as a new offering in Spain, we can’t wait to try out its products on the market.
“The level of customisation and flexibility of the BetMan RGS platform is second to none and promises to drive player engagement with an innovative interface and rapid play betting experience.”