Industry News
GCT Announces New Strategic Partnership with Context Networks to Deliver Context-Rich Advertising Platform for Casino Operators
Game Changing Technologies, Inc today announced a new strategic partnership with Context Networks, Inc., the world’s first omni-channel marketing system to unify high-contextualized marketing messages across all physical and digital displays helping casinos and lottery operators drive new revenue streams by building more direct and meaningful relationships with their customers.
The Contextual Promotions Media (CPM) Network, a secure private blockchain platform and operator ecosystem, delivers an end-to-end advertising solution for operators enabling them to become digital publishers with no new capital investment. This Platform-as-a-Service (PaaS) brings together operators and advertisers in a dedicated, private, permissioned blockchain ecosystem using digital tokens for payments, exchanges, incentives and fees. GCT will make the CMP Network available to its full network of casino operators and tribes.
“Digital advertising has moved well beyond simple TV and radio and is now in almost all aspects of our lives from cabs and buses, mobile devices, online shopping and online entertainment. Artificial intelligence technology and geo-spatial locational services enable targeted one-to-one marketing like never before,” stated Andrew Cardno, GCT’s CEO. “With Google and Facebook being the largest advertising platforms in the world, digital advertising is become more and more common place. It makes sense for casinos to monetize their digital real-estate.”
Casino and lottery publishers can leverage the benefits of rapid payment settlements and transparent advertising-on-demand. Operators, acting as publishers, have immediate, low-cost access to high-quality customers. Advertisers and traditional Demand-Side Platforms (DSPs) deliver creative digital assets efficiently in a low-touch environment integrated with anti-fraud solutions that form a secure information base for advertisers to make weighted decisions on real-time advertising bids. Advertisers and sponsors can perform in-depth audits of their ad spend. In addition, tamper-proof storage of smart contracts and event logs inside the CPM Network private blockchain prevents dishonest participants from using corruption schemes.
“We are proud to partner with GCT to expand our market footprint and showcase our unique product offering to casinos,” stated Matthew Olden, Context Network’s Founder and CEO. “The feedback we have been getting from casino operators has been tremendous as they recognize new revenue streams at virtually no additional cost.”
SOURCE Context Networks, Inc.
Conferences
Win Systems arrives at GAT Expo Cartagena with its latest innovation
Win Systems, a leading provider of technology solutions for the gaming and entertainment industry, will be attending GAT Expo Cartagena 2026 on March 25–26 in Cartagena de Indias. Visitors can find the company at Stand A7, where it will highlight its latest electronic roulette innovations and casino solutions.
At the event, Win Systems will unveil Colors, the next evolution of its successful electronic roulette line. This includes an innovative 6-position wall-mounted version designed to optimize floor space while delivering maximum performance and visual impact on the gaming floor.
Customization and Player Engagement
Colors stands out for its high level of customization, allowing operators to tailor visual elements and configurations to align with their brand identity and market preferences. Whether in compact or large-scale setups, Colors is engineered to capture attention and enhance player engagement from the very first spin.
A key innovation is its dynamic paytable, which enables players to select from four different paytable options. This includes multipliers of up to 120x on inside bets, offering both increased excitement for players and higher revenue potential for operators. By combining design, performance, and flexibility, Colors delivers a highly versatile and profitable solution for modern casinos.
Enhanced Slot Offerings
In addition to Colors, Win Systems will showcase its renowned Sublime and Rhapsody slot machines, now featuring new game releases that blend advanced graphics, innovative mechanics, and high performance. These updates reinforce Win Systems’ commitment to creating engaging content that maximizes both the player experience and operator profitability.
Strategic Industry Presence
“GAT Expo Cartagena is a key platform for the Latin American gaming industry,” said Manuel Wladdimiro, Sales Director for Central America & the Caribbean at Win Systems. “It’s an ideal opportunity to present our latest innovations and strengthen our presence in the region.”
With a proven international track record and a constantly evolving product portfolio, Win Systems continues to prioritize innovation, performance, and results-driven design. Attendees are invited to visit Stand A7 to experience these new developments firsthand.
The post Win Systems arrives at GAT Expo Cartagena with its latest innovation appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
Conferences
Win Systems arrives at GAT Expo Cartagena with its latest innovation
Win Systems, a leading provider of technology for the gaming and entertainment industry, will participate in the upcoming edition of GAT Expo Cartagena, which will take place in Cartagena de Indias on March 25 and 26. The company will be present at Stand A7, where it will showcase its latest developments in electronic roulettes and casino solutions.
During the event, Win Systems will present its latest major innovation: Colors, the evolution of its successful electronic roulette, including its innovative 6-position wall-mounted version. This revolutionary solution optimizes floor space while maximizing performance on the gaming floor without sacrificing visual impact.
In addition, Colors stands out for its high level of customization. Operators can adapt visual elements and configurations to align them with their brand identity and the preferences of their market. This flexibility makes Colors a versatile and strategic solution, capable of integrating seamlessly both in compact spaces and in larger-scale configurations. Colors is designed to capture attention from the very first moment.
Another key differentiator of this line is its dynamic paytable, which allows players to personalize their experience by choosing from four different paytable options. This innovative feature includes multipliers of up to 120x on inside bets, adding a new level of flexibility, excitement, and winning potential to every game. Thanks to this versatility, Colors not only increases player appeal but also positions itself as a highly profitable solution for operators, combining innovation, customization, design, and performance in a single product.
In addition, the company will showcase its renowned Sublime and Rhapsody slot machines, now featuring new games that are revolutionizing the market thanks to their combination of advanced graphics, innovative mechanics, and outstanding performance on the gaming floor. These updates reinforce Win Systems’ commitment to the continuous development of high-impact content that maximizes both the player experience and operator profitability.
“GAT Expo Cartagena is a strategic meeting point for the industry in Latin America. For us, it is a great opportunity to present our latest innovations and continue strengthening our presence in the region,” said Manuel Wladdimiro Sales director of Central America & the Caribbean at Win Systems.
With a strong international track record and an ever-evolving portfolio, Win Systems reaffirms at GAT Cartagena its commitment to innovation, performance, and results-driven design. Attendees will be able to discover all these new developments firsthand by visiting Stand A7 during the event.
The post Win Systems arrives at GAT Expo Cartagena with its latest innovation appeared first on Americas iGaming & Sports Betting News.
Conferences
Win Systems llega a GAT Expo Cartagena con sus últimas novedades
Win Systems, proveedor líder en tecnología para la industria del juego y entretenimiento, participará en la próxima edición de GAT Expo Cartagena, que se celebrará en Cartagena de Indias los días 25 y 26 de marzo. La compañía estará presente en el Stand A7, donde mostrará sus más recientes desarrollos en ruletas electrónicas y soluciones para casino.
Durante el evento, Win Systems presentará su última gran novedad: Colors, la evolución de su exitosa ruleta electrónica, incluyendo su innovadora versión de pared de 6 posiciones. Una solución revolucionaria que optimiza el espacio y potencia al máximo el rendimiento en sala sin renunciar al impacto visual.
Además, Colors marca la diferencia por su alto nivel de personalización. Los operadores pueden adaptar elementos visuales, configuraciones para alinearlos con la identidad de su marca y las preferencias de su mercado. Esta flexibilidad convierte a Colors en una solución versátil y estratégica, capaz de integrarse con fuerza tanto en espacios compactos como en configuraciones de mayor escala. Colors, está diseñada para captar la atención desde el primer momento.
Otro de los grandes diferenciales de esta línea es la tabla de pagos dinámica, que permite a los jugadores personalizar su experiencia eligiendo entre cuatro opciones distintas de tabla de pagos. Esta innovadora característica incorpora multiplicadores de hasta 120x en apuestas internas, añadiendo un nuevo nivel de flexibilidad, emoción y potencial de premio en cada partida. Gracias a esta versatilidad, Colors no solo incrementa el atractivo para el jugador, sino que también se posiciona como una solución altamente rentable para los operadores, combinando innovación, personalización, diseño y desempeño en un mismo producto.
Además, la compañía presentará sus reconocidas máquinas slots Sublime y Rhapsody, ahora con nuevos juegos que están revolucionando el mercado gracias a su combinación de gráficos avanzados, mecánicas innovadoras y un desempeño sobresaliente en sala. Estas actualizaciones refuerzan el compromiso de Win Systems con el desarrollo continuo de contenido de alto impacto que maximiza la experiencia del jugador y la rentabilidad del operador.
“GAT Expo Cartagena es un punto de encuentro estratégico para la industria en Latinoamérica. Para nosotros es una gran oportunidad presentar nuestras últimas innovaciones y seguir fortaleciendo nuestra presencia en la región”, destacó Manuel Wladdimiro, Sales Director Central America & Caribe de Win Systems.
Con una sólida trayectoria internacional y un portafolio en constante evolución, Win Systems reafirma en GAT Cartagena su compromiso con la innovación, el rendimiento y el diseño orientado a resultados. Los asistentes podrán conocer de primera mano todas estas novedades visitando el Stand A7 durante la feria.
The post Win Systems llega a GAT Expo Cartagena con sus últimas novedades appeared first on Americas iGaming & Sports Betting News.
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