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Start2Pay strengthens strategic partnership with GG.BET

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Payments solutions specialist to provide leading operator with full suite of global payment services

Start2Pay, the specialist global payments provider, has further strengthened its strategic partnership with leading global sports-betting operator GG.BET.

The deal, which further strengthens the instrumental role Start2Pay has played in GG.BET’s rapid growth, will now encompass the operator’s full payment service provision.

Greatly expanding GG.BET’s payment options for its global customer base, GG.BET is now set to benefit greatly from Start2Pay’s all-in-one gaming payment solutions services, ensuring reduced costs and the complete toolkit required for expansion into additional new markets.

Drawing on over five years of payments expertise across the e-commerce, cyber sports and financial sectors, Start2Pay’s battle-tested suite of payment solutions are explicitly designed to provide partners with the toolkit to ensure seamless payments services for over 100 localised payment systems worldwide.

With an emphasis on enabling operators to be instantly ready to offer payment services across developing regional markets, including LatAm, CIS and the Far East, its advanced platform combines all types of payment methods, as well as offering local card acquisition for better approval ratios, multi-currency payments and payout services.

Fully certified by The Payment Card Industry Data Security Standard (PCI DSS), Start2Pay also provides operators with in-house routing schemes, bespoke analytics and a wealth of risk and anti-fraud solutions, all designed to reduce costs and boost customer engagement.

Commenting on the deal, Vranceanu Madalin, Business Development Manager at Start2Pay said:

“Start2Pay and GG.BET have a long and successful history together, and I’m delighted to see our cutting-edge suite of solutions contributing to their rapid success across LatAm, the EU and the Far East.

“I’m confident with our full package of payment services, we’ll be helping GG.BET to take their fantastic operation to the next level with the complete toolkit required to expand into any new market of their choice.”

Endorsing Start2Pay’s services, Phin Smith, GG.Bet CEO said:

Partnering with Start2Pay has done wonders for our payment processes; ensuring our operations are more efficient and cost-effective than ever before.

“Via one single integration, we’ve been able to provide every payment solution that we need to our customers. Not only that, but with over 100 localised payment systems available; we’re ready to enter any new market with their support.”

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Winter Sports Gets Unique Wildz Treatment

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Winter sports fans have a new reason to get excited. The Wildz Group has unveiled a bold and refreshing Winter Sports hub within the Wildz Sports portal, delivering a one-of-a-kind experience for fans of cold-weather competition.

From the high-speed drama of Ice Hockey and Speed Skating to the precision of Curling and Biathlon, the new hub brings together the world’s most thrilling winter disciplines. Ski Jumping, Alpine Skiing, Cross-Country, Luge, Nordic Combined and more are all showcased in one immersive space — alongside a dedicated Winter Sports tournament offering players the chance to win a share of €25,000.

Country-Focused Action with Seamless Betting

Wildz Sports is taking a unique approach by organising winter sporting events by country, allowing players to follow their national heroes all in one place. Whether you’re cheering for Team Canada, Finland, or beyond, fans can track events, enjoy live entertainment, and engage with insightful commentary tailored to their region.

Betting goes far beyond the basics. Players can access special betslips with boosted odds directly from the lobby, creating a smoother, more intuitive betting journey and adding extra excitement to every event.

Innovation Built Around “Get More”

Mark Simmonds, Head of Wildz Sports, explains the vision behind the new Winter Sports experience:

“At Wildz, our promise to players has always been to ‘Get More’, and this Winter Sports hub delivers exactly that. Over the coming weeks, punters can immerse themselves in their favourite winter sports as the world’s elite athletes compete at the highest level.

Our creative teams have built a content-rich environment with something for everyone. No matter where you’re playing from — Finland, Canada or elsewhere — you’ll enjoy the very best of winter sports action. We believe this approach speaks directly to the new generation of sports bettors.”

What Players Can Look Forward To

The Winter Sports hub offers a host of standout features, including:

  • NHL players returning to the Winter Games for the first time since Sochi 2014

  • A content-rich lobby with live streams and instant access to betslips

  • Value-packed promotions, such as free bets for every gold medal won and country-specific specials

  • Enhanced odds on major winter sports, plus niche markets for added excitement

  • Winter-themed slot games to keep the fun going between events

A Complete Sports & Entertainment Destination

Wildz Sports is the flagship sportsbook of the Wildz Group, offering a comprehensive selection of top-tier sporting events including football, basketball, golf and more. The platform features a dynamic live chat environment, guest streamers, and engaging commentary, all brought together through Wildz TV, the home of live sports insights and entertainment.

Importantly, all regular sports markets remain fully available alongside the Winter Sports hub, ensuring players can enjoy every sport, every season, all in one place.

The post Winter Sports Gets Unique Wildz Treatment appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.

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Ebaka Games

Ebaka Games secures first aggregator partner with Hub88 deal

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Ebaka Games has taken a major step in its growth journey by securing its first aggregator partnership with Hub88, officially ending its period of exclusivity with menace.com and opening up to new commercial opportunities.

The new agreement will see Hub88’s network of operators among the first to access Ebaka Games’ distinctive portfolio, known for its original mechanics and bold approach to instant-play gaming.

Through seamless integration via the Hub88 API, partner operators can quickly onboard Ebaka’s full suite of instant games. The portfolio is designed to stand out, featuring dynamic gameplay, striking visuals, proprietary Ebaka game modes, high-volatility mechanics, and generous multipliers. The studio’s focus is firmly on delivering instant entertainment and driving strong player engagement.

Commenting on the partnership, Ebaka Games CEO Vitalii Zalievskyi said:
“It is time to bring Ebaka Games’ genuinely thrilling content to players around the world, and partnering with Hub88 is an important step as we scale our operations. We’re excited that operators can now integrate our games so easily, and we look forward to building a strong, long-term partnership with Hub88 as we expand globally.”

The Hub88 deal marks the first phase of Ebaka Games’ wider distribution strategy. The studio has confirmed that additional partnerships are already in the pipeline, with its content set to roll out across major operators and leading aggregators in the near future.

The post Ebaka Games secures first aggregator partner with Hub88 deal appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.

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Fantasy Sports

PrizePicks Returns to New York

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PrizePicks, the leading sports entertainment operator in North America, announced that it has launched its innovative peer-to-peer fantasy sports contest in New York. Players across the state can now compete in engaging leaderboard style fantasy sports games.

“Returning to New York is a testament to the state’s commitment to embracing innovative gaming products,” said Nick Zabriskie, SVP of Government Affairs, PrizePicks. “Players deserve a competitive landscape, allowing them to engage with their favorite contests in a regulated environment. We’re excited to bring our games back to sports fans who have eagerly been awaiting our return and to extend our footprint in the Empire State.”

In October, PrizePicks was awarded an interactive fantasy sports license by the New York State Gaming Commission. New York is the 16th state to formally ratify PrizePicks’s fantasy contests as games of skill under its interactive fantasy sports rules.

As PrizePicks continues to expand to new markets, investment into Responsible Gaming remains a key focus. In 2025, PrizePicks was awarded iCAP accreditation by the National Council on Problem Gambling (NCPG) for its Responsible Gaming practices and efforts, becoming the first and only fantasy sports operator to earn the certification.

The post PrizePicks Returns to New York appeared first on Americas iGaming & Sports Betting News.

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