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Fournier looks to the future in celebration of 150 years in business

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The renowned Spanish playing card manufacturer, Fournier, marks its sesquicentennial year at ICE London 2020 with the launch of four commemorative decks designed by four top illustrators.  The company’s International Sales Manager Roberto Perea, speaks on their past, present and future ahead of a year of celebration and innovation…

 

The number of companies who achieve this kind of legacy is very exclusive, what’s been the key to your success for all these years?

From the very beginning of the company, Heraclio Fournier, our founder, had two ‘obsessions’ in mind – being the best and being different to competitors. He did that by refining the product constantly, by bringing printing technologies that were revolutionary at the time and by working with renowned illustrators which created a unique design for the Spanish deck that is still the standard in Spain and Latin American countries to this day. His appetite for innovation, and in a certain way ‘rule breaking’, made him bring the phone, the car, the train and even the plane to Vitoria, where Fournier is still based. He also was a precursor in recruiting women at a time when women’s presence was not significant in the industry.

How have you kept on top of trends within the casino equipment sector especially in recent years as digital continues to grow?

Aside from our quality we have kept on top by continuously bringing new products to the market in order to accommodate the changing needs. For instance we were the first company back in 1993 to produce 100% Plastic Playing cards as paper playing cards could not work properly in the shuffling machines that were used at the time.   On the other hand it is true gambling sector has changed significantly in the last 10-15 years but the basics are still there. Why do people play? Because they want to feel emotion and because they want to go through a unique experience, outside of their daily routine. Live gaming brings an unparalleled experience as you can share your experience and your emotions with other people, face-to-face and no screens in between. Wow… that’s powerful, isn’t it?

In terms of your historic anniversary in 2020, what product ranges have been the most successful in the company’s history and how will you be continuing these successes going forward?

In terms of sales I would say both our paper and 100% Plastic playing cards are extremely successful. However, in the last decade, a special mention goes to our Bee-tek Electronic Shoe and our Pre-Shuffled playing cards, which have become a standard for Baccarat and the golden standard for their category, bringing speed and security to the game. Our key for success in the coming years remains the same – passion for what we do and an appetite for innovation.

You are exhibiting again at this year’s ICE London, how many years have you been attending the show and do you have anything special you’ll be showcasing in 2020 as the industry prepares to Step into the Future?

In my case this year will mark my 14th edition. As Fournier, we have been exhibiting at ICE since the very beginning. In the first years alongside John Huxley, who was our global distributors to casinos at the time, and since 2002 with our own booth. For ICE 2020 we will showcase our core products: Fournier and Bee playing cards, our Pre-Shuffled cards and our Bee-tek Electronic Shoe. The latter has proved an amazing tool to bridge the gap between on-line and land based gaming.

Going into your 150th year how do you hope to develop the brand to remain future-proof?

Future is certainly uncertain by nature. However, one thing is for sure, we will keep working everyday as we have done for the last 150 years. We will keep listening to our customers and we will put together our skills and brains to offer the products they need to succeed.   Since January 1, 2020 we are now part of the Cartamundi group with whom we share the same values, so the future looks bright.

Looking ahead to your 200th anniversary, where you do you see the casino and gaming industry progressing in the next 50 years and what are your hopes for Fournier?I am not a visionary but considering the path that the industry has taken in recent years, I personally believe the future will see casinos legalised in more countries such as Brazil and on-line gambling being authorised in more jurisdictions. On the other hand digital, online and land-based casinos will co-exist as each of them satisfies a different need. Therefore operators will offer a combined product portfolio that will integrate remote and land-based gaming. Playing card games in any format will be still there as the magic that is shared around a deck of cards cannot be matched anywhere else. And Fournier will celebrate its 200th anniversary with the same passion as we celebrate our 150th anniversary, by uniting people and saying, let’s play together!

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Wazdan schedules three-stage Network Promotion campaign for summer

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The operator-facing series runs 29 June to 13 September and uses Mystery Drop and Mystery Multiplier Drop mechanics.

Wazdan will launch a summer-long Network Promotion series for partner casinos, running from 29th June to 13th September. The campaign is structured in three stages with breaks between each phase.

The promotion will use Wazdan’s Mystery Drop™ and Mystery Multiplier™ Drop mechanics. The supplier said the programme is designed to be easy for operators to activate and will be supported with marketing materials, including promotional assets, brochures and newsletter content for partners to use across their own channels.

Alongside the promotion, Wazdan has a summer content roadmap with three slot releases scheduled: Mighty Hot™: Amazonia (30th June), Magic Fruit$: Cherries (30th July) and Mighty Crown™: Empire of Gold (6th August).

Radka Bacheva, Head of Sales and Business Development at Wazdan, said: “Summer presents a valuable opportunity for operators to keep engagement levels high, and this promotion has been designed to deliver exactly that through Wazdan’s proven promotional tools.

“Combined with our upcoming game releases, we are excited to offer partners a strong seasonal campaign with plenty of player appeal.”

The post Wazdan schedules three-stage Network Promotion campaign for summer appeared first on EE Gaming | Global iGaming & Tech Intelligence Hub.

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ICONIC21 launches Football Cup-branded casino games and debut network tournament

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ICONIC21 has rolled out three limited-edition Football Cup-branded casino games and launched its first network tournament, ICONIC Showdown Football Cup, running from 9th of July to 19th of July.

The new titles are Football Cup Roulette, Football Cup Blackjack 360, and Football Cup Gravity Blackjack. ICONIC21 said the releases showcase different customisation approaches, including green screen production for the roulette environment and an updated visual rebrand for its RNG blackjack table.

For Football Cup Gravity Blackjack, ICONIC21 said it used its latest LED technology and applied the Gravity Series multiplier mechanic, with a custom felt, a football gate, and bespoke 3D-printed decorations.

Alongside the three new games, ICONIC21 pointed to its previously launched slot Soccer World Championship, plus The Kickoff and Top Card, which it said received football-season branding and UI/UX updates.

The ICONIC Showdown Football Cup tournament covers 11 games in total and is positioned around the quarter finals, semi-finals and final period. ICONIC21 said 1,000 winners will share a €50,000 prize pool, and operators can enroll via their account manager or by contacting the company directly.

Edvardas Sadovskis, Chief Product Officer at ICONIC21, said:

“What I’m most proud of with this project is the turnaround. We built three fully branded, technically distinct games, enhanced existing ones with promotional branding, and launched our first-ever network tournament around them, all timed to coincide with peak player interest and traffic.

That kind of speed doesn’t happen by accident, it reflects how this team works. ICONIC Showdown is a meaningful first step for us as a provider, and launching it during the Football Cup, with this much energy around the game, feels like the right way to do it. We’re genuinely excited to see how the leaderboard shapes up and even more excited for the finals.”

The post ICONIC21 launches Football Cup-branded casino games and debut network tournament appeared first on EE Gaming | Global iGaming & Tech Intelligence Hub.

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Ronaldinho visits CreedRoomz Yerevan studio to front Marble Cup and Kickoff Roulette

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CreedRoomz has brought footballer Ronaldinho to its headquarters in Yerevan, where the company filmed an “exclusive interview” with the former player in connection with two new live casino game shows, Marble Cup and Kickoff Roulette. CreedRoomz said Ronaldinho is the global ambassador for both titles.

In the interview, Ronaldinho said: “For me, it’s a great joy to be a part of this partnership. Since arriving here at the office, everyone has treated me with great affection. I already feel at home, very happy.” Asked to choose between the two games, he added: “Honestly, it’s difficult to choose one, both are wonderful, I loved them, so it’s very difficult to choose one, I think everyone will really like them, I think the whole world will really enjoy them.”

Ronaldinho also described his first impressions of the studio and gameplay: “I was surprised and very happy, everything is very beautiful, everything is very innovative, so I believe that’s why everyone will really like them, so I’m looking forward to everyone starting to enjoy them a lot.”

On why CreedRoomz expects the titles to gain traction, he said: “These are different games. I think that will attract attention, the fact that football is a global passion also helps, so I believe everyone will like it for those reasons.. and for the innovation of everything that is happening.”

CreedRoomz linked the interview to upcoming “World Cup and R10 Tournaments,” with Ronaldinho closing by telling fans: “A message of gratitude for the continued affection. I’m very happy and excited. for the next competitions for the next games, the games are all ready, I hope everyone enjoys them and everyone be very happy and have good times together.”

The post Ronaldinho visits CreedRoomz Yerevan studio to front Marble Cup and Kickoff Roulette appeared first on EE Gaming | Global iGaming & Tech Intelligence Hub.

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