Industry News
Start2Pay to launch specialised betting and gaming payout services
B2B payments solutions to solve complex infrastructure challenges for global operators
Start2Pay, the specialist global payments provider, has announced the launch of its bespoke suite of payout products for betting and gaming, drawing on over five years of payments expertise across the e-commerce and financial sectors.
Set to officially announce rollout of their payout service in time for ICE London, the provider’s dedicated gaming team will be setting up camp at Stand N7-350-2 to introduce delegates to their seamless, easily integrated ‘one-stop-shop’ payouts service. All designed to simplify payout processes, accelerate payment speed and extend the range of payout options available to operators.
Offering the ability to facilitate instant one-click payments with automatic regulatory approval, Start2Pay’s battle-tested suite of services are explicitly designed to provide partners with the toolkit to ensure seamless payments services for over 100 localised payment systems worldwide.
With an emphasis on enabling operators to be instantly ready to offer payment services across developing regional markets, including LatAm, CIS and the Far East, Start2Pay’s suite enables deposits and cash-outs via local card payments and bank transfers, cash terminals, electronic wallets and alternative payment methods. Ensuring one of the industry’s highest payment approval ratios, no matter the location.
Commenting on its betting and gaming launch, Ross Borg, Business Development Manager at Start2Pay said:
“Our vast experience across multiple payment verticals allows us to deliver the betting industry’s most comprehensive, full-service suite of payment solutions – all designed to solve the complex challenges faced by global operators.
“With fully bespoke payout limits for each payment system used, as well as API-based delivery and full control over your transactional data, we’re delighted to be bringing our expertise into betting and gaming, ensuring our partners are ready to enter any new market in line with local payment infrastructure.”
Fully certified by The Payment Card Industry Data Security Standard (PCI DSS), Start2Pay’s bespoke payments services are already in use by casino affiliate program V.Partners, as well as GG.Bet, the industry’s largest global eSports operator.
Endorsing Start2Pay’s services, Phin Smith, GG.Bet CEO said:
“One of the greatest challenges we faced during our rapid growth over the past few years has been the payout process across multiple markets and varying tech infrastructure.
“Integrating Start2Pay’s payout service into our operations has worked absolute wonders for us across our customer and partner networks – with their support and market-leading services, we’re able to channel our resources back into building our brand, safe in the knowledge they’ve got us covered in every market we operate in.”
Set to showcase its dedicated betting and gaming payout suite at this year’s ICE London, a full list of products and services can be viewed by visiting: https://start2pay.com
appointments
Behind The Gloves forms Advisory Board to scale beyond event activations
Behind The Gloves has formed an official Advisory Board as it moves from event-led activations to what it describes as a scalable, long-term business and community.
The board includes Michael Brady, Founder and Chairman of Bede Gaming and Chairman of Connexus Group; Rob Fell, CEO of RiskCherry; and Katie Byers, former SVP of People and Capability at Light & Wonder.
According to the organisation, the appointments are intended to support expansion into new verticals including corporate wellness programmes, brand partnerships and future digital products.
Behind The Gloves said it plans to continue operating as a “business for good” by reinvesting a portion of profits into community initiatives and charitable causes.
Lee McFarland, Founder of Behind The Gloves, said: “The foundation of our Advisory Board reflects Behind The Gloves’ commitment to building a strong business that can expand globally and reach more people than ever.
“We’re thrilled to welcome Katie, Rob and Michael to the Board and look forward to leveraging our industry’s unmistakable energy to support good causes and deliver accessible activities for all fitness levels on a larger scale.”
The post Behind The Gloves forms Advisory Board to scale beyond event activations appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
Industry News
LuckyCasino launches in Spain as LCKY Group expands B2C footprint
LuckyCasino has gone live in Spain, LCKY Group confirmed, marking the brand’s entry into the regulated market.
The operator said LuckyCasino is the second brand in the LCKY Group portfolio to operate in Spain, following OneCasino. The company positioned the launch as part of its long-term growth plans and noted the brand has previously operated in Sweden.
LCKY Group said the Spanish-facing offering includes more than 2,000 games, alongside localised offers and payment methods. It also claimed the catalogue includes “many LuckyCasino exclusives.”
Mark Schram, MD B2C Central & South Europe at LCKY Group, said: “Everyone at LuckyCasino is looking forward to showing off the mix of variety and innovation that’s made our platform such a huge hit elsewhere.
“With Spain being a key market for us going forward, we’re excited to build on the success LCKY Group has already enjoyed in the country with OneCasino, and we expect our vast selection of content will prove hugely appealing for Spanish customers.”
The post LuckyCasino launches in Spain as LCKY Group expands B2C footprint appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
game studios
Evoplay rolls out Season of Legends campaign with €512,000 spring prize pool
Evoplay has launched Season of Legends, a year-long network campaign built around four seasonal phases, starting with a spring edition carrying a €512,000 prize pool. The spring phase launched in March and runs across March, April and May.
The studio said the new format follows its previous Big Adventures network campaign and is designed to drive sustained engagement through a more structured seasonal approach. Each season runs for three months with new mechanics and prize pools.
A new mechanic, Infinity Prize Drops, will run daily throughout each month and is not tied to tournament windows. The spring edition also includes a Tournament and Wheel of Fortune, each operating in four monthly phases: 1st- 5th, 9th- 13th, 17th- 21st, and 25th- 29th.
Evoplay said the €512,000 spring prize pool will be distributed across the three-month period via a consolidated leaderboard spanning participating operators. Players earn points through qualifying spins on selected Evoplay titles including Hot Triple Sevens, Piggy Bank: 3 Pots Bonanza, and the Penalty Shoot-out series.
Diana Larina, Head of Marketing at Evoplay, said: “Season of Legends marks the next evolution of our network campaigns. With Big Adventures, we saw just how effective long-term engagement can be, and this new format takes that even further.
“By introducing seasonal structure and mechanics like Infinity Drops, we’re giving operators the tools to maintain consistent player activity, rather than relying on short-term spikes. This is just the beginning, and we’re excited to build momentum throughout the year.”
The post Evoplay rolls out Season of Legends campaign with €512,000 spring prize pool appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
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