Industry News
Skillzzgaming introduces the MATCH-3 games genre to the gaming scene
Skillzzgaming is an innovative and data-driven game studio with a passion for creativity and design, that is pushing the envelope with the new MATCH-3 games, as well as with other game genres, bringing in a breath of fresh air to the real money gaming industry.
We blaze the trail by mixing casual gaming formats with real money game foundations, and pave the way for the gaming industry by introducing new gaming genres to the scene.
Gamers’ DNA is changing
Gamers’ DNA is changing, their preferences are evolving, and casinos’ are constantly looking to expand their portfolio and include new genres to cater for the new generation of native gamers.
We meet this challenge by introducing a new line of MATCH-3 games – a la “Candy Crush” – which has been very well accepted by operators and players.
Introducing the new MATCH-3 genre
Introducing a new genre presents great challenges with no guarantee of any specific results. In the case of Skillzgaming, however, the data speaks for itself:
According to SlotsCatalog, two of our MATCH-3 games, Fruit Blast and Pets Go Wild, climbed to the top 200 SlotRank for the United Kingdom market and stayed there for a very long while since their respective release dates. This shows that MATCH-3 games are greatly appreciated and loved by players. Our MATCH-3 games are well sought after by a wide audience of casino, bingo, lottery and sports players worldwide.
Skillzzgaming games combine the exciting elements of casual games with real money wagering to create a deeply engaging game experience. In our games, winning is more than random chance or odds – the choices that players make impact the game. Moreover, players discover new content as they progress, and unlock unique and exciting bonus features and mini-games.
In the coming month we launch our new MATCH-3 title, Alchemy Blast, first going live on the Microgaming platform. Alchemy Blast introduces players to the mystical world of alchemy, allowing them to win big prizes, and brew magical elixirs to reveal secret bonus games.
We are both humbled and delighted to be the first company to create and lead this new successful game genre, and we plan to keep pushing boundaries for the gaming world.
For more information please visit our website skillzzgaming.com
appointments
Behind The Gloves forms Advisory Board to scale beyond event activations
Behind The Gloves has formed an official Advisory Board as it moves from event-led activations to what it describes as a scalable, long-term business and community.
The board includes Michael Brady, Founder and Chairman of Bede Gaming and Chairman of Connexus Group; Rob Fell, CEO of RiskCherry; and Katie Byers, former SVP of People and Capability at Light & Wonder.
According to the organisation, the appointments are intended to support expansion into new verticals including corporate wellness programmes, brand partnerships and future digital products.
Behind The Gloves said it plans to continue operating as a “business for good” by reinvesting a portion of profits into community initiatives and charitable causes.
Lee McFarland, Founder of Behind The Gloves, said: “The foundation of our Advisory Board reflects Behind The Gloves’ commitment to building a strong business that can expand globally and reach more people than ever.
“We’re thrilled to welcome Katie, Rob and Michael to the Board and look forward to leveraging our industry’s unmistakable energy to support good causes and deliver accessible activities for all fitness levels on a larger scale.”
The post Behind The Gloves forms Advisory Board to scale beyond event activations appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
Industry News
LuckyCasino launches in Spain as LCKY Group expands B2C footprint
LuckyCasino has gone live in Spain, LCKY Group confirmed, marking the brand’s entry into the regulated market.
The operator said LuckyCasino is the second brand in the LCKY Group portfolio to operate in Spain, following OneCasino. The company positioned the launch as part of its long-term growth plans and noted the brand has previously operated in Sweden.
LCKY Group said the Spanish-facing offering includes more than 2,000 games, alongside localised offers and payment methods. It also claimed the catalogue includes “many LuckyCasino exclusives.”
Mark Schram, MD B2C Central & South Europe at LCKY Group, said: “Everyone at LuckyCasino is looking forward to showing off the mix of variety and innovation that’s made our platform such a huge hit elsewhere.
“With Spain being a key market for us going forward, we’re excited to build on the success LCKY Group has already enjoyed in the country with OneCasino, and we expect our vast selection of content will prove hugely appealing for Spanish customers.”
The post LuckyCasino launches in Spain as LCKY Group expands B2C footprint appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
game studios
Evoplay rolls out Season of Legends campaign with €512,000 spring prize pool
Evoplay has launched Season of Legends, a year-long network campaign built around four seasonal phases, starting with a spring edition carrying a €512,000 prize pool. The spring phase launched in March and runs across March, April and May.
The studio said the new format follows its previous Big Adventures network campaign and is designed to drive sustained engagement through a more structured seasonal approach. Each season runs for three months with new mechanics and prize pools.
A new mechanic, Infinity Prize Drops, will run daily throughout each month and is not tied to tournament windows. The spring edition also includes a Tournament and Wheel of Fortune, each operating in four monthly phases: 1st- 5th, 9th- 13th, 17th- 21st, and 25th- 29th.
Evoplay said the €512,000 spring prize pool will be distributed across the three-month period via a consolidated leaderboard spanning participating operators. Players earn points through qualifying spins on selected Evoplay titles including Hot Triple Sevens, Piggy Bank: 3 Pots Bonanza, and the Penalty Shoot-out series.
Diana Larina, Head of Marketing at Evoplay, said: “Season of Legends marks the next evolution of our network campaigns. With Big Adventures, we saw just how effective long-term engagement can be, and this new format takes that even further.
“By introducing seasonal structure and mechanics like Infinity Drops, we’re giving operators the tools to maintain consistent player activity, rather than relying on short-term spikes. This is just the beginning, and we’re excited to build momentum throughout the year.”
The post Evoplay rolls out Season of Legends campaign with €512,000 spring prize pool appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
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