Industry News
BMM Promotes Gene Chayevsky To President & Chief Financial Officer
BMM, the world’s leading testing, inspection and certification lab, announced today that Mr. Gene Chayevsky has been promoted to President and Chief Financial Officer for BMM International, reporting to CEO Martin Storm.
Chayevsky has led a significant growth period in BMM’s European businesses ably supported by Marzia Turrini. His regional leadership accelerated growth at BMM Spain and BMM Italy which are now market leading gaming labs across land-based and iGaming services. BMM Romania and BMM Poland are doing very well in the field compliance services sector, and BMM South America continues to grow.
Chayevsky has shown a strong understanding of the core BMM business, its development, its opportunities, and economics. Reporting to Chayevsky in his new role will be the executives of the core regional operating businesses, Group Finance and two new sector adjacencies.
Chayevsky has been with BMM for three years and prior to that was the CEO of Cadillac Jack (now part of AGS), a private equity executive, and investment banker for Morgan Stanley. He has strong financial capabilities as well as business development skills.
BMM CEO Martin Storm said, “In line with our objective of developing executive leadership internally at BMM, it is with pleasure that I announce the promotion of Gene to this key leadership role at BMM, including an Executive Director position on the board of directors of BMM International. He has worked incredibly hard at BMM over three years, transforming the European business into an emerging powerhouse within BMM and the market. I look forward to working closely with Gene, gaining his insights, and continuing our rapid growth towards market leadership in the test labs segment worldwide.”
Storm added, “Gene’s executive replacement in Europe and South America is Marzia Turrini, who provides the important leadership continuity that BMM, its clients, regulators and the markets are looking for. Marzia, like Travis Foley, Kirk White and Gene, has developed her leadership skills more fully at BMM by building new businesses successfully, and managing existing ones. I am proud of her progress and success. I am blessed to have such talent, commitment and integrity in this business leadership group.”
Chayevsky concluded, “I am excited to take on this new global role at BMM and to work more closely with such an inspirational leader as Storm. The next phase of BMM’s growth is in our core testing and certification business as well as our new exciting business adjacencies, such as cybersecurity. I am very proud of the work that our European and South American teams have done over the past several years and am confident that under Marzia’s leadership, we will continue to meet the many challenges that still remain, as our European business continues its rapid growth. I look forward to working more closely with Travis and Kirk to support the next phase of our development in the North American, Asian and African markets.”
About BMM:
BMM is the longest established and most experienced private independent gaming certification lab in the world, providing professional technical and regulatory compliance services to the gaming industry since 1981.
At its core, BMM is a systems-expert company that has provided consulting for and tested many of the largest gaming networks and systems over the last 38 years. In addition, BMM has been successfully testing and certifying the full scope of Class III casino products for over two decades.
BMM authored the first set of independent gaming standards in 1992 and the first set of online gaming standards in 2001.
BMM employs some 400 people in 14 global locations and serves over 460 jurisdictions.
BMM’s world headquarters are in Las Vegas (USA) with offices in Moncton (Canada), Lima (Peru), Buenos Aires (Argentina), Barcelona (Spain), Bologna (Italy), Vienna (Austria), Krakow (Poland), Bucharest (Romania), Midrand (South Africa), Melbourne and Sydney (Australia), Macau (SAR, China) and Singapore.
For more information on BMM Testlabs, please visit bmm.com
Industry News
Wazdan schedules three-stage Network Promotion campaign for summer
The operator-facing series runs 29 June to 13 September and uses Mystery Drop and Mystery Multiplier Drop mechanics.
Wazdan will launch a summer-long Network Promotion series for partner casinos, running from 29th June to 13th September. The campaign is structured in three stages with breaks between each phase.
The promotion will use Wazdan’s Mystery Drop
and Mystery Multiplier
Drop mechanics. The supplier said the programme is designed to be easy for operators to activate and will be supported with marketing materials, including promotional assets, brochures and newsletter content for partners to use across their own channels.
Alongside the promotion, Wazdan has a summer content roadmap with three slot releases scheduled: Mighty Hot
: Amazonia (30th June), Magic Fruit$: Cherries (30th July) and Mighty Crown
: Empire of Gold (6th August).
Radka Bacheva, Head of Sales and Business Development at Wazdan, said: “Summer presents a valuable opportunity for operators to keep engagement levels high, and this promotion has been designed to deliver exactly that through Wazdan’s proven promotional tools.
“Combined with our upcoming game releases, we are excited to offer partners a strong seasonal campaign with plenty of player appeal.”
The post Wazdan schedules three-stage Network Promotion campaign for summer appeared first on EE Gaming | Global iGaming & Tech Intelligence Hub.
Casino Content
ICONIC21 launches Football Cup-branded casino games and debut network tournament
ICONIC21 has rolled out three limited-edition Football Cup-branded casino games and launched its first network tournament, ICONIC Showdown Football Cup, running from 9th of July to 19th of July.
The new titles are Football Cup Roulette, Football Cup Blackjack 360, and Football Cup Gravity Blackjack. ICONIC21 said the releases showcase different customisation approaches, including green screen production for the roulette environment and an updated visual rebrand for its RNG blackjack table.
For Football Cup Gravity Blackjack, ICONIC21 said it used its latest LED technology and applied the Gravity Series multiplier mechanic, with a custom felt, a football gate, and bespoke 3D-printed decorations.
Alongside the three new games, ICONIC21 pointed to its previously launched slot Soccer World Championship, plus The Kickoff and Top Card, which it said received football-season branding and UI/UX updates.
The ICONIC Showdown Football Cup tournament covers 11 games in total and is positioned around the quarter finals, semi-finals and final period. ICONIC21 said 1,000 winners will share a €50,000 prize pool, and operators can enroll via their account manager or by contacting the company directly.
Edvardas Sadovskis, Chief Product Officer at ICONIC21, said:
“What I’m most proud of with this project is the turnaround. We built three fully branded, technically distinct games, enhanced existing ones with promotional branding, and launched our first-ever network tournament around them, all timed to coincide with peak player interest and traffic.
That kind of speed doesn’t happen by accident, it reflects how this team works. ICONIC Showdown is a meaningful first step for us as a provider, and launching it during the Football Cup, with this much energy around the game, feels like the right way to do it. We’re genuinely excited to see how the leaderboard shapes up and even more excited for the finals.”
The post ICONIC21 launches Football Cup-branded casino games and debut network tournament appeared first on EE Gaming | Global iGaming & Tech Intelligence Hub.
Brand Ambassador
Ronaldinho visits CreedRoomz Yerevan studio to front Marble Cup and Kickoff Roulette
CreedRoomz has brought footballer Ronaldinho to its headquarters in Yerevan, where the company filmed an “exclusive interview” with the former player in connection with two new live casino game shows, Marble Cup and Kickoff Roulette. CreedRoomz said Ronaldinho is the global ambassador for both titles.
In the interview, Ronaldinho said: “For me, it’s a great joy to be a part of this partnership. Since arriving here at the office, everyone has treated me with great affection. I already feel at home, very happy.” Asked to choose between the two games, he added: “Honestly, it’s difficult to choose one, both are wonderful, I loved them, so it’s very difficult to choose one, I think everyone will really like them, I think the whole world will really enjoy them.”
Ronaldinho also described his first impressions of the studio and gameplay: “I was surprised and very happy, everything is very beautiful, everything is very innovative, so I believe that’s why everyone will really like them, so I’m looking forward to everyone starting to enjoy them a lot.”
On why CreedRoomz expects the titles to gain traction, he said: “These are different games. I think that will attract attention, the fact that football is a global passion also helps, so I believe everyone will like it for those reasons.. and for the innovation of everything that is happening.”
CreedRoomz linked the interview to upcoming “World Cup and R10 Tournaments,” with Ronaldinho closing by telling fans: “A message of gratitude for the continued affection. I’m very happy and excited. for the next competitions for the next games, the games are all ready, I hope everyone enjoys them and everyone be very happy and have good times together.”
The post Ronaldinho visits CreedRoomz Yerevan studio to front Marble Cup and Kickoff Roulette appeared first on EE Gaming | Global iGaming & Tech Intelligence Hub.
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