Press Releases

Playtech BGT Sports and Betfred sign SSBT extension

Published

6 years ago

January 16, 2020

Long-term deal reflects key role in UK retail’s revitalisation

Playtech BGT Sports (PBS), the market-leading provider of omni-channel sports betting solutions, has extended its long-term partnership to supply self-service betting terminals (SSBTs) to Betfred.

The contract, which now runs until the end of December 2021, will continue to cover the operator’s high street shops throughout the UK.

The extension of the successful partnership reflects the growing customer demand for PBS’ award-winning SSBTs, which have bucked the trend in retail sports betting to produce double digit growth year-on-year.

A host of exciting new content and unique features will ensure they deliver the latest sporting events and information direct to shop customers, alongside thousands of pre-match and in-play betting opportunities.

With Betfred customers able to enjoy more live action, comprehensive stats and a wider range of betting markets than ever, Lee Drabwell, Regional Manager UK, ROI, Belgium and Italy at Playtech BGT Sports, said:

“We’re delighted to be extending our deal with Betfred and look forward to continuing to deliver the latest sporting events and information directly to their customers’ fingertips via our award-winning SSBTs.

“With an action-packed summer of football ahead, we’re confident that 2020 will prove to be another record-breaking year for PBS as we deliver the most modern, digitised, in-shop user experience available on the market.”

Mark Stebbings, Group Chief Operating Officer at Betfred Group added:

“Self-service betting has quickly become an integral part of our retail estate’s offering and we’re thrilled to be extending our agreement with PBS through to 2021.

“Our partnership with them means we can continue to provide our customers with an increasing number of excellent in-shop betting options via PBS’ SSBTs; all proven to drive footfall and incremental revenue.”

PBS is set to unveil its latest innovative products and features designed to boost both customer engagement and revenue for retail operators at next month’s ICE 2020.

To view PBS’ complete armoury of engaging content and customer-friendly tools, visit Playtech BGT Sports on stand N6-140 at London’s ExCeL conference centre.

Latest News

All Systems Go: Scientific Games Launches New, Advanced Technology for Arizona Lottery

Published

6 hours ago

July 10, 2026

GamingAmericas.com

all-systems-go:-scientific-games-launches-new,-advanced-technology-for-arizona-lottery

Scientific Games announces that a new suite of systems technology is now powering the Arizona Lottery‘s sales across the state, headlined by exciting new draw games for players. The technology advancement features Scientific Games’ Momentum ecosystem, including a central gaming system and retailer management system.

In addition to enhancing security and streamlining operations for the Arizona Lottery, the technology upgrade was designed to elevate the player experience, bring fresh energy to the Lottery’s classic draw game lineup, and provide even more opportunities for retail partners to succeed.

“Our teams have been working hard behind the scenes with the Scientific Games teams, and we are thrilled to see this project come to life. The changes to our draw games will give our players bigger value, more ways to play and even more chances to win,” said Alec Thomson, Executive Director of the Arizona Lottery. “Ultimately, the advanced technology ecosystem modernizes our operations and positions the Arizona Lottery for future growth.”

The expansion of the Arizona Lottery’s draw games portfolio includes:

Massive upgrade to The Pick with an automatic multiplier on every single play, better overall odds of winning and a brand-new instant win add-on called The Pick PLUS
Addition of a daily midday drawing for the Pick 3 game
Addition of an all-new Pick 4 game with midday and evening drawings
Addition of Powerball Double Play – an exciting add-on offering a second chance to win up to $10 million in a separate drawing immediately following the Powerball drawing

As part of the technology enhancements, Scientific Games upgraded gem | suite, the company’s comprehensive software suite, to accommodate the Arizona Lottery’s expanded draw game portfolio. gem | suite efficiently manages the Lottery’s network of 3,600 retailers’ licensing, communications and business intelligence that helps manage products in stores.

“As the Arizona Lottery’s systems technology partner since 2015, Scientific Games is focused on readying the Lottery for long-term sustainability through advanced systems and software, and exciting new products that engage players and drive proceeds to the good cause programs that benefit Arizonans,” said John Schulz, President, Americas & Global Instant Products.

Scientific Games has been a provider to the Arizona Lottery for 45 years, including Scratchers games and licensed brands. The company provides services and expertise to the Lottery from its Phoenix location.

Serving 150 lotteries in 50 countries, Scientific Games is the world’s largest lottery games company, the fastest-growing lottery systems provider, and a leading provider of digital lottery solutions. The company is one of the first lottery companies globally certified by the World Lottery Association as a Responsible Gaming Supplier.

Scratchers® is a registered service mark of the California Lottery.

The post All Systems Go: Scientific Games Launches New, Advanced Technology for Arizona Lottery appeared first on Americas iGaming & Sports Betting News.

Arizona Lottery

Scientific Games rolls out Momentum systems upgrade for Arizona Lottery

Published

8 hours ago

July 10, 2026

Wladimir P.

scientific-games-rolls-out-momentum-systems-upgrade-for-arizona-lottery

New central gaming and retailer management systems support expanded draw game features across the Lottery’s 3,600 retail locations.

Scientific Games said a new suite of systems technology is now powering the Arizona Lottery’s statewide sales, including updates to its draw games portfolio. The rollout is based on Scientific Games’ Momentum ecosystem, incorporating a central gaming system and a retailer management system.

Arizona Lottery Executive Director Alec Thomson said the technology and game changes are intended to modernize operations and refresh the draw game lineup. “Our teams have been working hard behind the scenes with the Scientific Games teams, and we are thrilled to see this project come to life. The changes to our draw games will give our players bigger value, more ways to play and even more chances to win,” Thomson said. “Ultimately, the advanced technology ecosystem modernizes our operations and positions the Arizona Lottery for future growth.”

The Lottery’s draw game changes include an update to The Pick featuring an automatic multiplier on every play and an add-on called The Pick PLUS, the addition of a daily midday drawing for Pick 3, the launch of a new Pick 4 game with midday and evening drawings, and the addition of Powerball Double Play.

Scientific Games said it also upgraded its gem | suite software to support the expanded draw portfolio and to manage retailer licensing, communications and business intelligence across the Arizona Lottery’s network of 3,600 retailers. “As the Arizona Lottery’s systems technology partner since 2015, Scientific Games is focused on readying the Lottery for long-term sustainability through advanced systems and software, and exciting new products that engage players and drive proceeds to the good cause programs that benefit Arizonans,” said John Schulz, President, Americas & Global Instant Products.

Scientific Games has supplied products and services to the Arizona Lottery for 45 years, including Scratchers games and licensed brands, and supports the Lottery from a Phoenix location, according to the company.

The post Scientific Games rolls out Momentum systems upgrade for Arizona Lottery appeared first on EE Gaming | Global iGaming & Tech Intelligence Hub.

Jonathan Jossel

Silver Strike slot machines at the Plaza Hotel & Casino to offer new coins

Published

8 hours ago

July 10, 2026

Wladimir P.

silver-strike-slot-machines-at-the-plaza-hotel-&-casino-to-offer-new-coins

Committed to creating a vintage Vegas gaming experience, the Plaza Hotel & Casino has long been a home for Silver Strike slot machines that dispense specialty collector coins. Beginning this month, the Plaza’s Silver Strike machines will dispense new $20 silver-clad coins to winners betting $1.50.

As casino floors evolved over the years, Silver Strike slot machines became less prevalent as more high-tech machines were added. Now considered a historic game with a limited number of machines still in existence, Silver Strike has a growing and dedicated fan base, many of whom are loyal Plaza customers.

Due to their popularity, the Plaza refurbished two Silver Strike slot machines in 2020 and added two more in the years since. The machines resemble those of a bygone era, and now three of the machines will award winning players one of three newly designed $20 silver-clad collector coins. The fourth machine will continue to award the previous $10 Jonny Rockets and BINGO coins until it runs out and will then be filled with the new $20 coins.

The new coins feature one of three different motifs: a pack of Plaza playing cards encircled with the Plaza’s current tagline “The Place To Be Downtown;” a vintage Vegas scene with the Plaza logo and 1971 to celebrate the year the property opened; and the North Tower of the Plaza with a miner and the tagline “Where Vegas Began.”

Players can decide whether to keep the Plaza collector coin to win the complete set or cash it in, each with a value of $20.

“Offering a retro gaming experience and highly sought-after collector coins, Silver Strike has been immensely popular at the Plaza since we brought it back in 2020,” said Jonathan Jossel, CEO of the Plaza Hotel & Casino. “The new silver coins beautifully pay homage to the Plaza and its history, and no doubt will keep players excited to win so they can collect the set.”

EDITOR’S NOTE: Visit https://tinyurl.com/2tvkkep3 to download high resolution photos of a Silver Strike machine and the new coins.

The post Silver Strike slot machines at the Plaza Hotel & Casino to offer new coins appeared first on EE Gaming | Global iGaming & Tech Intelligence Hub.