Press Releases
Playtech BGT Sports and Betfred sign SSBT extension

Long-term deal reflects key role in UK retail’s revitalisation
Playtech BGT Sports (PBS), the market-leading provider of omni-channel sports betting solutions, has extended its long-term partnership to supply self-service betting terminals (SSBTs) to Betfred.
The contract, which now runs until the end of December 2021, will continue to cover the operator’s high street shops throughout the UK.
The extension of the successful partnership reflects the growing customer demand for PBS’ award-winning SSBTs, which have bucked the trend in retail sports betting to produce double digit growth year-on-year.
A host of exciting new content and unique features will ensure they deliver the latest sporting events and information direct to shop customers, alongside thousands of pre-match and in-play betting opportunities.
With Betfred customers able to enjoy more live action, comprehensive stats and a wider range of betting markets than ever, Lee Drabwell, Regional Manager UK, ROI, Belgium and Italy at Playtech BGT Sports, said:
“We’re delighted to be extending our deal with Betfred and look forward to continuing to deliver the latest sporting events and information directly to their customers’ fingertips via our award-winning SSBTs.
“With an action-packed summer of football ahead, we’re confident that 2020 will prove to be another record-breaking year for PBS as we deliver the most modern, digitised, in-shop user experience available on the market.”
Mark Stebbings, Group Chief Operating Officer at Betfred Group added:
“Self-service betting has quickly become an integral part of our retail estate’s offering and we’re thrilled to be extending our agreement with PBS through to 2021.
“Our partnership with them means we can continue to provide our customers with an increasing number of excellent in-shop betting options via PBS’ SSBTs; all proven to drive footfall and incremental revenue.”
PBS is set to unveil its latest innovative products and features designed to boost both customer engagement and revenue for retail operators at next month’s ICE 2020.
To view PBS’ complete armoury of engaging content and customer-friendly tools, visit Playtech BGT Sports on stand N6-140 at London’s ExCeL conference centre.
Latest News
First SOFTSWISS Sportsbook Network Jackpot Hits €80,294.89

SOFTSWISS, a leading global provider of iGaming software, celebrates the first Sportsbook Network Jackpot win, which occurred during one of the industry’s largest events – SiGMA Americas.
SOFTSWISS launched the first Sportsbook Network Jackpot with an initial prize pool of €35,000. The lucky player claimed the first Jackpot on 9 April, taking home a prize of €80,294.89 – more than double the initial sum. The winning bet was a combo bet placed on live events, with a stake of €166 and a total odds of 4.38.
The Sportsbook Network Jackpot is underpinned by a progressive, cross-operator infrastructure that enables a shared prize pool across all participating brands. Clients using the SOFTSWISS Sportsbook could join this campaign without additional individual costs while offering a grand prize to their players. The setup ensures equal winning opportunities for all players, regardless of the operator they play with.
“This is a remarkable event for our team – not only because it marks the first drop of the Sportsbook Network Jackpot, but also because it’s happening here at SiGMA Americas. We can celebrate it together with our colleagues and share the joy with the lucky player.
I see big potential in the Network Jackpot in the near future. It’s still rare in the market, but it provides additional value and entertainment for players. We are happy to announce the launch of the next campaign and invite our partners to participate in it,” stated Alexander Kamenetskyi, Head of SOFTSWISS Sportsbook.
“Our team has done significant work to make this event happen. Previously, the Network Jackpot was available only to SOFTSWISS casino clients. Now, we’re able to offer this solution to all operators on the market – including Game Aggregator clients, clients using third-party platforms, and even Sportsbook clients.
We’re proud to deliver this engagement solution and be part of this significant jackpot drop,” commented Angelina Stasiuk, Head of Business Line at SOFTSWISS Jackpot Aggregator.
The team is focused on providing the market with tools for engagement. Recently, the Sportsbook introduced Player Chat to enhance user engagement.
About SOFTSWISS
SOFTSWISS is an international technology company with over 15 years of experience developing innovative solutions for the iGaming industry. SOFTSWISS holds a number of gaming licences and provides comprehensive software for managing iGaming projects. The company’s product portfolio includes the Online Casino Platform, the Game Aggregator with over 27,800 casino games, the Affilka Affiliate Platform, the Sportsbook Software and the Jackpot Aggregator. In 2013, SOFTSWISS revolutionised the industry by introducing the world’s first Bitcoin-optimised online casino solution. The expert team counts over 2,000 employees.
The post First SOFTSWISS Sportsbook Network Jackpot Hits €80,294.89 appeared first on European Gaming Industry News.
Conferences in Europe
ELA Games’ Yaroslav Soloshenko to Speak at the SBC Digital Conference 2025

Yaroslav Soloshenko, ELA Games’ Business Development Team Lead, will participate in the panel discussion titled “Boosting the appeal of live casino to next-gen players” at the upcoming SBC Digital Conference 2025 on April 17, 2025.
The online full-day conference will gather the iGaming industry’s influential leaders to host in-depth conversations on the most relevant and talked-about topics in the online casino and slots space.
Yaroslav will be part of a three-person panel to discuss the future of online gaming and how live casino features can capture a modern audience. He will highlight how ELA Games’ titles, such as Cash Crab, have a crucial role in inspiring business success for operators with social gamification mechanics while providing a fresh gaming experience for players.
Yaroslav Soloshenko commented, “It’s a pleasure to represent ELA Games at the upcoming SBC Digital Conference, where I’ll join influential panelists to explore how live casino features can evolve to accommodate the next generation of gamers. Our studio has witnessed firsthand how games like Cash Crab, with real-time social and gamification mechanics, can help operators drive engagement and acquire new players in a competitive market. I’m excited to discuss this topic further and provide relevant insights for all attendees.”
The post ELA Games’ Yaroslav Soloshenko to Speak at the SBC Digital Conference 2025 appeared first on European Gaming Industry News.
Latest News
Comprehensive Guide to Online Casino Payment Methods for NZ Players

Playcasino.co.nz has published a new comprehensive guide to payment methods for New Zealand online casino players. The guide highlights the growing popularity of mobile casino payment solutions among New Zealand players and provides detailed information about the various options available in the market.
According to industry observations, mobile payment solutions are becoming increasingly popular choices for online casinos transactions in New Zealand. This trend appears to align with the wider adoption of smartphone technology across the country and growing consumer demand for convenient, secure payment options.
“We’ve created this guide to help New Zealand players navigate the complex landscape of online casino payment options,” said Terri Radford, Content Director at www.playcasino.co.nz. “Payment methods like PayforIt and Zimpler are gaining traction because they align with how Kiwis prefer to manage their online entertainment spending—directly from their mobile devices, with enhanced security and spending controls.”
The guide emphasises that choosing the right payment method significantly impacts player experience, affecting everything from transaction speed to financial security. With online gambling continuing to grow in popularity in New Zealand, understanding available payment options has become essential for players seeking both security and convenience.
Payment Options Explained
The guide provides information on several payment methods currently available to New Zealand players:
- Mobile Solutions: PayforIt and Zimpler offer convenient mobile-based payment options. These services are particularly popular among younger players who prefer managing their gaming expenses directly through their mobile devices.
- E-Wallets: PayPal and Skrill are noted for their quick processing times, with PayPal being one of the few e-wallets supporting both deposits and withdrawals in New Zealand. E-wallets typically process deposits within minutes, which is considerably faster than traditional bank transfers.
- Traditional Methods: VISA/MasterCard remain widely used options, available at virtually all online casinos. Card payments continue to be a preferred method for many New Zealand players, particularly those who value familiarity and ease of use.
- Local Favourites: POLi has maintained strong usage among New Zealanders due to its immediate transaction times and absence of currency conversion fees. As a locally-developed solution, it has gained the trust of many New Zealand players.
- Cryptocurrency: Bitcoin and other cryptocurrencies offer benefits for players who value transaction speed and withdrawal flexibility. While still considered alternative payment methods, cryptocurrencies like Ethereum and Litecoin are gaining acceptance at many online casinos serving the New Zealand market.
- Prepaid Options: Paysafecard and Neosurf provide prepaid voucher systems that are popular among players who prioritise privacy and spending control. These methods are particularly useful for players who wish to maintain strict budget limits on their gaming activities.
According to industry feedback, transaction speed and security measures are important considerations for New Zealand players when selecting a payment method. Many players also indicate a preference for payment methods that support both deposits and withdrawals, eliminating the need to register multiple services.
Understanding Player Preferences
The guide acknowledges that personal preferences significantly influence payment method choices, with factors such as spending habits, withdrawal frequency, and security concerns playing key roles in decision-making.
“Every player has unique requirements when it comes to managing their funds,” Radford noted. “Some prioritise absolute privacy with methods like Paysafecard, while others value the convenience of integrated solutions like POLi. Our goal is to help players make informed decisions that enhance their overall experience while practising responsible gaming.”
The guide also highlights several notable trends in the online casino payment landscape:
- Enhanced Security Features: Many payment providers now implement additional security measures like two-factor authentication and biometric verification, offering players greater peace of mind.
- Regional Solutions: Payment options specifically designed for the New Zealand market continue to be popular choices among local players who appreciate services tailored to their needs.
- Faster Withdrawals: Many online casinos now emphasise the speed of withdrawals as a key selling point, with some offering same-day or instant withdrawals for certain payment methods.
- Responsible Gaming Tools: Some payment methods now offer built-in spending limits and tracking features, which can be valuable tools for players committed to responsible gambling practices.
“The payment landscape for online casinos continues to evolve,” said Daniel Williams, Managing Director of Playcasino.co.nz. “Our observation is that successful online casinos in New Zealand tend to be those that offer a diverse range of payment options while prioritising both security and user experience. We’re also noticing increased interest in payment methods that support responsible gaming practices.”
Regional Considerations
The guide notes that preferences may vary across different regions of New Zealand. Urban players might have access to and comfort with a wider range of digital payment options, while players in rural areas might rely more heavily on traditional banking methods.
“These regional differences highlight the importance of offering a diverse range of payment options,” noted Radford. “The online casino market in New Zealand is not monolithic, and player preferences vary significantly based on location, age demographics, and technological comfort levels.”
About Playcasino.co.nz
Playcasino.co.nz is a leading online casino affiliate website that offers comprehensive guides, reviews, and the latest news tailored for New Zealand’s real money casino players. The site adheres to responsible gambling principles and provides resources to help players make informed choices.
In addition to payment method information, Play Casino offers detailed reviews of online casinos available to New Zealand players, up-to-date information on no deposit bonuses and promotions, and comprehensive guides on casino games and strategies. The site’s team regularly publishes informational content on various aspects of the online gambling industry, with a particular focus on the New Zealand market.
The post Comprehensive Guide to Online Casino Payment Methods for NZ Players appeared first on European Gaming Industry News.
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