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EvenBet Gaming launches new poker network for South America

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Leading online gaming software developer EvenBet Gaming has rolled out a new poker network across South and Latin America, breathing fresh life into the vertical for loyal and largely untapped audiences across the region’s emerging markets.

This breakthrough launch enables EvenBet’s growing group of operator-partners to target players in established igaming jurisdictions, such as Colombia, with further expansion soon to follow across Peru, Argentina and Brazil. Early adopters, including Apuesta Rapida, MiJugada and online casino JugarPrimero, have already been impressed by EvenBet’s world-class omnichannel platform, which offers over 32 different games types.

Eight standalone poker rooms and casino operators have joined the new network, with several more deployments scheduled for January alone. Featuring individual online poker projects, alongside existing casino and sportsbook partners, the network’s flexibility is generating proven traction across the igaming spectrum, with everyone from start-ups to established operators already successfully integrated.

EvenBet’s state-of-the-art technology and functionality allow for a simple API integration, with other features including a seamless wallet and a full user database, all founded on a continually upgraded and localised UI. In addition, EvenBet poker rooms have a flexible front end which allows them to be customised to any operator’s specific branding.

Dmitry Starostenkov, EvenBet Gaming CEO, said: “This landmark launch puts the exclamation mark on a year of highlights for EvenBet. The new network seamlessly scales and fits with all types of project – for example, increasing revenue for existing casinos, while also providing sufficient liquidity for any new players on the market. It’s an exciting and ambitious mission, as we bid to become the number-one poker software supplier for South and Latin America, especially as regulation rolls out in countries like Peru, Argentina and Brazil. Our first operators are already up and running with their poker room, while the initial feedback that we’ve received at summits, such as SAGSE Buenos Aires, has been hugely encouraging.

“We’ve recently reached another milestone with over 80 clients’ projects now active worldwide across established and emerging markets, demonstrating a remarkable 400% growth rate in just three years and optimising the vertical for a huge continent of loyal and enthusiastic poker players. It all underscores our determination to diversify both the product and platforms of industry leaders across the globe, boosting engagement and retention for operators as we go.

“When you base much of your business model around emerging markets, a key focus for us at EvenBet, flexibility and localisation remain the cornerstones. I firmly believe poker to be the most attractive and reliable game for driving improved dwell-time, comparing favourably with other casino, slots and table games through its inherent reliance on genuine skill, wit and knowledge. These unique attributes will also serve to attract the next generation of poker players.

“Poker is a proven cross-channel tool, enriched by EvenBet’s exciting multi-format gameplay, which is benefitting operators across the globe. With so much core technological evolution already behind us, we now look forward to growing in accordance with those advances. ICE London is our next stop on the conference circuit and we look forward to catching up with existing partners and meeting new clients with whom we can broaden our mutual horizons. Come visit us at stand S3-200.”

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Plaza Hotel & Casino plans July 3-4 events for America’s 250th anniversary

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Plaza Hotel & Casino will hold two days of events in downtown Las Vegas to mark the 250th anniversary of the United States, with festivities scheduled for Friday, July 3 and Saturday, July 4.

The property said the weekend will include two fireworks displays. The July 3 Welcome to the Weekend Summer Friday Fireworks show is set for 9:10 p.m., with viewing available from the rooftop pool party or Main Street’s Carousel Bar area, according to the company. A separate July 4 grand finale fireworks show is scheduled for 9 p.m.

On July 4, Plaza also plans an all-day rooftop pool party with a DJ, drink specials and food options, with free admission for hotel guests and paid entry for non-hotel guests starting at 7 p.m. Additional activations include The Great American Wing Contest at 5 p.m. at Carousel Bar, with the first-place eater set to win $1,000, and a Happy Dad Beer Pong Tournament at 7 p.m. on the rooftop pool deck with prizes valued up to $400.

On the gaming side, Plaza—home to downtown Las Vegas’ only bingo room—said it will run a $250,000 Super Bingo event tied to the 250th anniversary, with registration priced at $250 per person and game play on Saturday, July 4 and Sunday, July 5. The casino floor will also host the first night of the Plaza’s $5,000 Spark & Spin Slot Tournament on July 3, with the tournament scheduled every Friday in July from 8 to 9 p.m.

Plaza said it is also offering its All-Inclusive Package over the summer, including the holiday weekend, which the company said waives resort fees and includes various on-property amenities and dining and beverage inclusions.

The post Plaza Hotel & Casino plans July 3-4 events for America’s 250th anniversary appeared first on Americas iGaming & Sports Betting News.

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BOYLE Sports opens 400th shop at Galway Racecourse under new deal

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The bookmaker signs an initial three-year partnership with Galway Races, adding an on-course betting shop and expanded sponsorship.

BOYLE Sports has signed an initial three-year partnership with Galway Races that includes opening its 400th retail betting shop on-site at Galway Racecourse in Ballybrit.

Under the agreement, BOYLE Sports will operate a dedicated on-course betting shop and expand branding and visibility across the Galway racing calendar. The partnership also includes additional race sponsorship opportunities, according to the company.

BOYLE Sports said the deal builds on its existing involvement at the venue, including title sponsorship of the Saturday at the Galway Races festival. Sponsored races include the €110,000 BOYLE Sports Handicap Hurdle and the €80,000 Galway Tribes Hurdle.

Sinéadh Crowe, Head of Irish Retail Operations for BOYLE Sports, said: “Opening our 400th shop here marks a major milestone in the BOYLE Sports journey and reflects just how far we’ve come since John Boyle set up his first shop in County Armagh in 1982. It’s a proud moment for everyone involved and underlines our continued commitment to retail, Irish horse racing and delivering a top-class experience for customers on race day.”

Michael Moloney, CEO of Galway Racecourse, added: “It’s a real privilege to have BOYLE Sports open their 400th shop here on-site as part of this exciting new multi-year partnership with Galway Races.

“We’re absolutely delighted to strengthen our ties with such a powerhouse brand with deep roots in Irish racing and we’re excited to build on that shared heritage as we work together to enhance the experience for racegoers over the coming years.”

The post BOYLE Sports opens 400th shop at Galway Racecourse under new deal appeared first on EE Gaming | Global iGaming & Tech Intelligence Hub.

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S8UL partners with AMD ahead of Esports World Cup 2026 campaign

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AMD Ryzen and Radeon hardware will be used across S8UL’s esports, streaming and creator workflows as the Indian org ramps up its EWC push.

S8UL has signed a strategic partnership with Advanced Micro Devices (AMD) ahead of its Esports World Cup (EWC) 2026 campaign, as the Indian esports and gaming content organization targets further international expansion.

Under the agreement, AMD will equip S8UL’s players and creators with AMD Ryzen™ AI 400 Series processor-based PCs, AMD Ryzen™ 9000 Series processors, and AMD Radeon™ RX 9000 Series graphics cards for gaming, streaming, content creation and general productivity.

The deal lands as S8UL prepares for EWC 2026 after being selected for the Esports World Cup Foundation’s Club Partner Program for a second consecutive year. The organization said it has already secured qualification spots in Apex Legends, Chess, Fortnite, Honor of Kings, and Trackmania, while continuing to pursue additional slots in other titles. The partnership also follows S8UL onboarding Campa Energy as the Title Sponsor for its EWC 2026 campaign.

“S8UL has always focused on both competitive success and content creation. As we prepare for the Esports World Cup, AMD’s technology will support our players and creators across competition, streaming and content production. We’re excited to work together as we continue to grow our presence globally,” said Animesh ‘Thug’ Agarwal, Co-Founder and CEO, S8UL.

“India’s gaming ecosystem is expanding beyond competition, with creators playing an increasingly important role in how communities connect and grow,” said Vinay Sinha, Managing Director, Sales, AMD India. “Organizations like S8UL are helping shape that evolution, and we’re excited to support their players and creators with AMD technology as they continue to engage gaming and creators’ communities in India and around the world.”

EWC 2026 is scheduled for July 6 to August 23, with the Esports World Cup organisers stating it will feature more than 2,000 players and 200 clubs from over 100 countries competing for a $75 million prize pool.

The post S8UL partners with AMD ahead of Esports World Cup 2026 campaign appeared first on EE Gaming | Global iGaming & Tech Intelligence Hub.

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