AI
Fincore integrates TRI Platform with Sportradar’s VAIX Personalization AI
Fincore and Sportradar have announced an integration connecting Fincore’s TRI Platform with Sportradar’s VAIX Personalization AI, with the companies positioning it as a way for operators to act on AI-driven insights in real time within existing stacks.
Under the deal, VAIX’s recommender models and player insight predictions are delivered into Fincore’s TRI ecosystem, which the company says can plug into existing PAM, gaming and bonus systems. The companies said the setup is intended to avoid “wholesale replacement” while meeting audit and access-control requirements in regulated markets.
Sportradar said VAIX monitors player behaviour in real time and can trigger recommendations and rewards during live play across sports. The company also said that within days of a player’s first activity, VAIX generates forecasts including lifetime value, churn risk, deposit likelihood and bonus recommendations.
Mateja Popovic, CEO at Fincore, said: “The technology landscape in gaming is evolving and operators are increasingly seeking to embed best-of-breed innovation directly into their core operations.
“Our partnership allows Sportradar customers to act on powerful AI-driven insights instantly, closing the gap between prediction and execution. By enabling personalised and automated recommendations and rewards without disrupting existing platforms, we are helping operators unlock greater engagement and more efficient promotional strategies that help them stand out.”
Andreas Hartmann, VP Personalisation at Sportradar, said: “Our AI platform gives operators a decisive edge in player engagement and retention, delivering highly accurate predictions on player activity, lifetime value, churn risk, deposit behaviour and more per user, in real-time.
“With Fincore’s TRI platform supporting real-time and deep personalisation, integration was a natural fit, allowing us to turn our industry-leading AI models into measurable commercial impact for the operator, across the user journey.”
The post Fincore integrates TRI Platform with Sportradar’s VAIX Personalization AI appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
adtech
Media Troopers adds AI automation tool to Media Cruiser DSP
Media Troopers has added a new artificial intelligence feature to its proprietary media buying platform, Media Cruiser DSP, introducing an automation layer called Automation Rules.
The company said Automation Rules is a rules-based automation engine designed to optimise campaigns using real-time data. Media Troopers said the tool can support actions including setting price ranges, highlighting and pausing underperforming metrics, creating exclusion filters, and adjusting bids without prior manual intervention.
Media Troopers positioned the release as a way to increase output while reducing operational costs, describing the workflow as “a single click” to apply automation.
Shmulik Segal, Chief Executive of Media Troopers, said, “Media Troopers is always looking to improve its systems to ensure that clients have the best technology available to help enhance their campaigns while also saving them time. This new AI feature is sure to be a game-changer among customers when it comes to increasing marketing output by taking on board and managing client data around the clock.”
The post Media Troopers adds AI automation tool to Media Cruiser DSP appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
affiliate marketing
BetConstruct AI confirms SiGMA Asia 2026 presence in Manila
Supplier plans to pitch a World Cup 2026 sportsbook bundle and its AI Suite at Stand 2572 on June 2–3.
BetConstruct AI will exhibit at SiGMA Asia 2026 in Manila, Philippines, on June 2–3, the company said, appearing at Stand 2572.
At the show, BetConstruct AI said it will highlight a “Best Sportsbook for the World Cup 2026” bundle built around “Special Bets, Powerfull, and Bet on League.” The company positioned the package as ready for operator activation without development work.
BetConstruct AI also said it will showcase its AI Suite, including “CRM AI, Umbrella AI, AI Game Recommendation System, and Betting Mate AI,” aimed at use cases such as churn prediction, risk consolidation, personalised casino experiences, and conversational sportsbook engagement.
As product context, the company cited its sportsbook and casino platforms, including “140,000+ pre-match events and 90,000+ live matches monthly” and “45,000+ games from 350+ providers via a single API.” It also highlighted its “Affigates Affiliate Ecosystem” with “7,000+ vetted affiliates and AI-based scoring.”
The company said new partners signing via the show can access commercial incentives, including “a 50% platform setup discount from day one,” “100% Core Suite Access free for the first 3 months (50% off for months 4–12), and third-party tools at 51% off for the first 3 months.”
The post BetConstruct AI confirms SiGMA Asia 2026 presence in Manila appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
AI
ICONIC21 launches iDealer Blackjack with a real-time AI dealer
ICONIC21 has launched iDealer Blackjack, a seven-seat RNG blackjack game that adds a “fully live, AI-powered dealer” to the traditional virtual table experience.
The iGaming content provider said the title was developed in collaboration with RAVATAR using its real-time interactive AI avatar technology, positioning the product as a response to demand for more interaction in RNG table games.
According to the companies, the dealer is real-time rather than pre-recorded or scripted, can welcome players by nickname, and can maintain conversation during play. ICONIC21 also said the dealer “remembers players and their past interactions,” while understanding players “in any language” and responding in English with localized touches.
The game’s background uses a live stream from one of ICONIC21’s studios, which the company said is designed to ground the AI dealer in a real-world environment.
Edvardas Sadovskis, Chief Product Officer at ICONIC21, said: “iDealer Blackjack is a natural progression for RNG tables. It’s important to highlight that this product is not a challenge to live casino as we know it. The AI-powered dealer is not trying to be human. It is exactly what it is: an expressive, well-built companion that makes the game more engaging.
One of the most interesting things we’ve already noticed is how players interact with it. Because they understand they are speaking to artificial intelligence, conversations go far beyond standard live casino chat. Players are asking about history, world facts, random trivia, jokes, and all kinds of unexpected topics during gameplay. This creates a completely different level of engagement around the table.
Also, the customisation roadmap is active and expanding. iDealer Blackjack is a strong foundation with a great deal still to be built on top of it.”
Ruslan Synytsky, CEO at RAVATAR, said: “The next decade of iGaming will be defined by AI-powered presence, personality, and interaction, not just better graphics or faster gameplay. ICONIC21 came to us with a strong sense of what their product needed to feel like for players.
iDealer Blackjack, built on our AI avatar platform, is the first step into that future and sets the direction for what RNG gaming can become.”
The post ICONIC21 launches iDealer Blackjack with a real-time AI dealer appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
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