UKGC Publishes Further Data on the Gambling Industry in Great Britain

The UK Gambling Commission has published further data on the gambling industry in Great Britain.

The data, sourced from operators, reflects the period between March 2020 and December 2025, inclusive, and covers online and in-person gambling covering betting premises found on Britain’s high streets.

The release compares Quarter 3 (Q3) of financial year 2025 to 2026, with Q3 of 2024 to 2025, looking at how the market has changed in comparative periods over a year.

This is the third quarter since the maximum stake limit for online slots games was introduced. The £5 limit for all adults went live 9 April 2025 and the £2 limit for adults aged 18 to 24 went live 21 May 2025.

The latest operator data shows:

• online total Gross Gambling Yield (GGY) in Q3 (October to December) was £1.5 billion, a decrease of 2% from Q3 the previous year. The overall number of total bets and spins increased 6% Year-on-Year (YoY), to 27.4 billion, whilst the average monthly active accounts in the quarter decreased 2%, to 12.7 million during the same time-frame.

• real event betting GGY decreased by 18% YoY to £530 million. The number of bets decreased 6%, while the average monthly active accounts in Q3 decreased 7%.

• slots GGY increased 10% to £788 million YoY. The number of spins increased 7% to 25.7 billion while the average monthly active accounts in Q3 increased 5% to 4.6 million per month. The GGY and number of spins represented new peaks for this dataset for the third quarter in a row.

• the number of online slots sessions lasting longer than an hour decreased by 16% YoY to 8.9 million. The average session length decreased by 2 minutes to 16 minutes. Approximately 4.4% of all sessions lasted more than one hour, a decrease from 6.2% in Q3 the previous year. A couple of operators have refined their session length methodology during the previous year which will impact year-on-year comparisons on the number of sessions, sessions over one hour and average session length metrics.

• betting premises GGY decreased by 7% to £549 million in Q3 2025 to 2026, compared to the same quarter last year. The number of total bets and spins decreased by 1% to 3.1 billion.

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