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ELA Games Partners With Superbet to Expand Offerings in Serbia

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ELA Games, an innovative game development studio, announces its strategic partnership with Superbet, a tech and entertainment company operating in various key markets across the globe.

Founded in 2008, Superbet’s mission is to deliver exciting, technology-based entertainment in the sports and gaming industries. The company currently has a major presence in 12 countries, including Romania, Belgium, Poland, Serbia, and Brazil.

As part of the collaboration, Superbet will host various ELA Games titles on its Serbian platform, including creative, award-nominated Joker Winpot, high-quality designed It’s Shark Time 2, and renowned classic slot Flame Fruits Frenzy. Players in the region will have access to a diverse portfolio of games that prioritize visual quality, unique gaming experiences, and fun. ELA Games’ titles have a history of commercial success for operators due to their casino-centric features that boost growth metrics such as player acquisition and retention, GGR, and more.

Yaroslav Soloshenko, ELA Games’ Business Development Team Lead, commented on the partnership: “We’re excited to kick off our partnership with Superbet and grab a foothold in Serbia. We’ve identified the market as crucial to our expansion, so we’re looking forward to serving players in the region and becoming a well-known name. The ELA Games team is committed to producing the best games that provide unforgettable memories and fun experiences for all.”

Tanja Nauparac, Country Manager, Superbet Serbia, also commented: “Our company has established a regional reputation of being a champion of customer-centricity, due to the unique and immersive experience that we offer to our players. We are always looking at ways to improve the quality of this experience and diversify our product offering.

ELA Games is the right partner for us in Serbia, having a product portfolio with high quality and variety in terms of content. We are very pleased to start working with them and we look forward to great customer feedback.”

ELA Games continues to grow into one of the premier game development companies, balancing operator-friendly performance with exceptional player experiences. As the studio’s portfolio develops, platforms like Superbet will have more content to ensure its player base remains active, loyal, and satisfied.

The post ELA Games Partners With Superbet to Expand Offerings in Serbia appeared first on European Gaming Industry News.

Amusnet

Amusnet Strengthens its Position Among Bulgaria’s Leading Employers in ICAP CRIF Ranking

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Amusnet has once again been recognised among Bulgaria’s leading employers, securing a place in the prestigious ICAP CRIF “Leading Employers in Bulgaria 2026” ranking.

The company is ranked among the Top 500 private employers in Bulgaria, reaffirming its position as one of the country’s fastest-growing and most successful technology companies. According to the ranking, Amusnet has achieved an impressive 14.29% year-on-year workforce growth.

The recognition comes as a testament to Amusnet’s sustained business expansion, strong employer brand and continued investment in talent development. Over the past year, the company has expanded its teams across multiple functions, supporting the growing demand for its gaming products and technology solutions in regulated markets worldwide.

Beyond its workforce growth, the ranking highlights Amusnet’s outstanding business performance, reflecting the strength of its business model, operational excellence and long-term strategic vision.

The annual ICAP CRIF “Leading Employers in Bulgaria” publication recognises the country’s largest private-sector employers based on official workforce data and serves as one of the most respected benchmarks for business performance and employment contribution in Bulgaria.

Being included among Bulgaria’s leading employers underscores Amusnet’s commitment to creating a dynamic and inspiring workplace where collaboration, and professional growth thrive. The company continues to attract highly skilled talent while fostering a culture that empowers employees to develop their talent.

As Amusnet continues its international expansion, this recognition further validates the company’s role as a key contributor to Bulgaria’s technology ecosystem and one of the country’s most influential employers.

The post Amusnet Strengthens its Position Among Bulgaria’s Leading Employers in ICAP CRIF Ranking appeared first on EE Gaming | Global iGaming & Tech Intelligence Hub.

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Balkans

Kiron Interactive rolls out Fans World Cup with MaxBet Serbia

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The football-themed virtual sports title is built on Kiron’s GOAL Premier engine and adds new betting markets to MaxBet’s Serbia offering.

Kiron Interactive has launched its Fans World Cup virtual football game with MaxBet Serbia, expanding its footprint in the country’s regulated market.

The title is built on Kiron’s GOAL Premier engine and features short-format virtual matches themed around international football. Kiron said the product includes broadcast-style visuals and a range of betting markets.

Steven Spartinos, Co-CEO of Kiron Interactive, said: “Football continues to be the most popular sport across Europe, and Fans World Cup was developed to capture the passion and excitement of the World Cup currently taking place in the USA. We are delighted to see the game launch with MaxBet Serbia, a valued partner that shares our commitment to delivering high quality entertainment . This launch represents another important step in expanding the reach of our proprietary games portfolio across key regulated markets.”

Zeljka Jevic, Virtual Games Manager at MaxBet added: “We are always looking for innovative content that resonates with our players and strengthens our offering. Fans World Cup delivers a fresh take on virtual football, combining high quality visuals and a format that reflects the excitement of the international competition. This launch reinforces our successful partnership with Kiron and our shared commitment to delivering premium entertainment experiences to our players.”

Kiron said Fans World Cup offers football betting markets including full time result, correct score, goalscorers and card outcomes. The supplier framed the MaxBet rollout as part of its wider strategy to grow distribution of proprietary virtual sports content through operator partnerships in regulated markets.

The post Kiron Interactive rolls out Fans World Cup with MaxBet Serbia appeared first on EE Gaming | Global iGaming & Tech Intelligence Hub.

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Balkans

EGT Digital signs sponsorship deal with CSKA Sofia

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The supplier says the partnership supports the club and aligns with its growing focus on sports betting via its Sportsbook platform.

EGT Digital has signed a sponsorship partnership with Bulgarian football club CSKA Sofia, with the companies positioning the deal as a long-term collaboration.

“Sport has the unique ability to unite communities, inspire future generations, and create opportunities for personal growth,” said Vladimir Dokov, CEO of EGT Digital. “Our partnership with CSKA Sofia reflects our long-term commitment to supporting initiatives that have a meaningful impact. We are proud to stand behind a club with such a rich history and strong dedication to developing talent.”

Vangel Vangelov, CEO of CSKA, said: “Partnering with an internationally recognized brand like EGT Digital is a strategic opportunity that will support CSKA’s continued development and help us achieve our long-term objectives. It is also a testament to the club’s importance in society and its role as a true social phenomenon. We are delighted to welcome EGT Digital as a partner that shares our vision for a sustainable, long-term collaboration in support of such a socially significant sector as sport.”

EGT Digital also tied the sponsorship to its sportsbook business, citing its Sportsbook platform as part of the company’s growing presence in the sports sector. The supplier said the product is designed for operators and offers technology-led features, coverage and customization options.

Financial terms, contract length, and sponsorship asset details were not disclosed.

The post EGT Digital signs sponsorship deal with CSKA Sofia appeared first on EE Gaming | Global iGaming & Tech Intelligence Hub.

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