Africa
South Africa: Tribunal Grants Lottoland Interim Relief – Orders Google to Grant Lottoland Access to its Advertising Platform
The Competition Tribunal (“Tribunal”) has issued an interim order directing Google Ireland Ltd and Google South Africa (Pty) Ltd (collectively, “Google”) to permit Lottoland South Africa (Pty) Ltd (“Lottoland”) to access its advertising services known as “Google Ads”, for so long as Google permits any firm in South Africa to utilise Google’s Ads Services to advertise fixed-odds betting on the outcome of lotteries. The Tribunal’s order applies for a period of six months from its date, or the conclusion of a hearing into the prohibited practices alleged by Lottoland, whichever is the earlier.
This platform enables advertisers to display ads to users who utilise Google search, with Google Ireland acting as the service provider for Google Ads in South Africa.
The Tribunal’s order follows an interim relief application by Lottoland, a licensed bookmaker, which, inter alia, offers fixed-odds bets on the outcome of various lotteries around the world, including the South African national lottery, sporting events and other betting contingencies. Lottoland competes with other licensed bookmakers in South Africa such as Hollywood Bets, World Sports Betting, Betway, Betfred (which owns Lottostar) and Netbet (which trades as Sportingbet).
In summary, Lottoland alleged that Google terminated its access to Google Ads without justification while allowing access to its competitors, causing it financial harm and distorting competition in the market that Lottoland operates in, to the detriment of consumers.
Google contended that Lottoland’s offering of fixed-odds bets on the outcome of the national lottery in South Africa contravenes sections 57(1) and 57(2)(g) of the Lotteries Act. It submitted that in terms of its online advertising policies, which are designed to protect users, restrictions are placed on the promotion of certain gambling activities. Of particular relevance, the promotion of lotteries is limited to state-licensed entities and that this restriction is in place to ensure compliance with the provisions of the Lotteries Act.
Reasons for Decision
A non-confidential version of the Tribunal’s reasons will be published in due course once any confidentiality claims in relation to the reasons have been finalised with the parties involved. In deciding the matter, the Tribunal considered the following three factors holistically, balancing each factor against the other to determine what is reasonable and just:
• Evidence relating to the alleged prohibited practice;
• The need to prevent serious or irreparable damage to the applicant (Lottoland); and
• The balance of convenience.
The post South Africa: Tribunal Grants Lottoland Interim Relief – Orders Google to Grant Lottoland Access to its Advertising Platform appeared first on European Gaming Industry News.
Africa
QTech adds Split The Pot games to boost Africa and LatAm offering
QTech has signed a content deal with Swedish supplier Split The Pot to add new games to its aggregation platform for African and Latin American markets. The agreement was announced on 10 June 2026.
Under the deal, QTech will roll out Split The Pot’s mobile-optimised “light games”, including Comet Crash Deluxe, Wheel of Fortune and the Zama Big 5 series. The supplier says its titles are designed to support a range of volatility profiles and include “the ability to cashout at every level”.
The companies positioned the partnership around performance in emerging markets where players can face device and connectivity constraints, including lower-spec handsets, limited network access and higher data costs.
Philip Doftvik, QTech’s CEO, said: “Split The Pot offers a welcome breath of fresh air in the sector, especially with their creative cashout functionality working seamlessly even in territories where network connectivity remains a challenge. The games are therefore very well suited for the African markets, in particular, which aligns with our increased focus on the region. Locally adapted content is regularly requested from our clients in Africa, hence we are excited to release Split The Pot’s games to our partners there.”
Christian Rajter, CEO of Split The Pot, added: “We’re thrilled to join forces with QTech. This partnership means even more players in our core markets, like Africa and Latin America, will have access to our engaging games. We’ve designed them to work seamlessly, even on less powerful devices and with limited internet, ensuring everyone can enjoy the experience.”
The post QTech adds Split The Pot games to boost Africa and LatAm offering appeared first on EE Gaming | Global iGaming & Tech Intelligence Hub.
Africa
Playson launches online casino games in Nigeria via BetKing deal
Playson has partnered with KingMakers to launch a selection of its online casino titles in Nigeria through the operator group’s sportsbook and gaming brand, BetKing.
Under the agreement, Playson will distribute a portfolio of games to BetKing players via the EveryMatrix aggregation platform. The supplier said the games have been rebuilt and optimised for African audiences.
First titles live include Coin Strike: Hold and Win, Energy Coins: Hold and Win, and Sevens & Fruits: 20 lines.
Conor Jenner, Senior Sales Manager at Playson, said: “Partnering with KingMakers is another exciting step in our expansion across Africa, a region that continues to present significant opportunities for growth and innovation.
“BetKing has built a formidable reputation and loyal player base in Nigeria and beyond, making them an ideal partner for our content. We are particularly pleased to launch with a selection of games optimised specifically for African markets, ensuring players receive a highly engaging entertainment experience from day one.”
Nick Baker at KingMakers, said: “Playson’s portfolio features a strong mix of proven-performing content and engaging gameplay, making this partnership an excellent addition to our casino offering.
“We are committed to delivering first-class entertainment experiences for our players, and integrating games tailored for our markets supports that ambition while strengthening the quality of content available through BetKing.”
The post Playson launches online casino games in Nigeria via BetKing deal appeared first on EE Gaming | Global iGaming & Tech Intelligence Hub.
Africa
WorldGaming Enters into Partnership with African iGaming Alliance
WorldGaming has entered into a partnership with the African iGaming Alliance. The first major initiative delivered through the partnership will be the launch of the Africa Summit at iGB L!VE London, taking place on July 1. The business-critical Summit brings together African regulators, international operators, suppliers and industry stakeholders to explore market development and market entry, regulatory cooperation, investment opportunities and sustainable growth across the continent.
Sponsored by SmartSoft Gaming, the Africa Summit will bring together local regulators and operators for direct insight into the regulatory priorities, commercial opportunities and market dynamics shaping gaming in African markets.
Peter Emolemo Kesitilwe, former Botswana gambling regulator and CEO of the African iGaming Alliance, said the partnership would help position African markets to play a more active role in shaping the global gaming conversation.
“Africa is one of the most dynamic and strategically important regions in global gaming. Through our partnership with WorldGaming, we want to ensure African regulators, policymakers and industry leaders are not just part of the global conversation, but helping to shape it.
“The Africa Summit at iGB L!VE will be the first expression of that partnership, creating a platform for practical collaboration, knowledge exchange and sustainable market growth.”
Stuart Hunter, Managing Director of WorldGaming, said the partnership reflected the company’s commitment to supporting operators and suppliers looking to understand and enter high-growth markets.
“We are delighted to be working with the African iGaming Alliance to launch the Africa Summit at iGB L!VE.
“Africa represents one of the most important growth opportunities in global gaming, but success depends on market knowledge, regulatory understanding and trusted local engagement. The Summit has been created to give delegates exactly that.”
The Africa Summit agenda will cover a wide range of business-critical topics including regulatory cooperation, growth through best practice, the future of taxation, adapting global products for local audiences, sports betting, responsible gaming, player protection and integrity, AML, mobile money, KYC and player acquisition.
The programme will also include region-specific roundtables focused on markets across west, east and southern Africa.
The post WorldGaming Enters into Partnership with African iGaming Alliance appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
-
Canada7 days agoXSOLLA STRENGTHENS COMMITMENT TO ATLANTIC CANADA’S GROWING GAME INDUSTRY WITH EXPANDED EVENT PRESENCE
-
2026 FIFA World Cup5 days agoBetano Sends a Video Game Character into the Real World to Capture the Emotion of the World Cup
-
Balkans6 days agoExpanse Studios Signs Content Distribution Agreement with MaxBet
-
Amusnet5 days agoWeekend Reels | Week 23: Slot Drops & Trends
-
Baltics6 days agoEndorphina Confirms Spelet.lv Partnership
-
Asia5 days agoPhilWeb Showcases Technology-Driven Growth Vision at SiGMA Asia 2026
-
Asia6 days agoNODWIN and Nodding Heads launch India Games Showcase with Summer Game Fest
-
Affiliate Industry6 days agoHub Affiliations partners with Gana Media to expand Estadio Gana in Mexico



