Soulbound Relaunches its Platform with Prediction Market Feature as Industry Grows 565%

Soulbound.gg, a decentralised streaming platform, has relaunched with a new design and interactive features, including real-time betting on live content.

With this relaunch, Soulbound is integrating StreamFi and GambleFi, which will redefine how content is monetised on live-streaming platforms. Traditional Web2 sites like Twitch or YouTube don’t offer an equal playing field for content creators. Monetisation takes a long time, as streamers have to cross a certain threshold of followers or views to start earning. However, Soulbound allows monetisation in real time. Streamers can start earning from day one, as the platform pays in its native token, Soulbucks (SBX), based on views, interactions and other engagement metrics.

On the other hand, the integration of GambleFi will add a new level of engagement in live-streaming. Viewers will be able to place bets on Soulbound on in-stream events—like predicting a player’s next move or the outcome of live matches. This creates a transparent streaming ecosystem where even viewers have potential reward opportunities for their engagement.

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Soulbound will leverage decentralised oracles to ensure the accuracy of betting predictions and use smart contracts to manage payouts. This will allow viewers to access and withdraw their payouts instantly without any unnecessary fees or wait times.

The live-streaming market has been expanding rapidly and it’s one of the primary content types resonating with the Gen-Z population. The market is projected to reach $372.90 billion by 2030 at a current CAGR of 23%, and the inclusion of prediction markets represents a significant step towards creating a more engaging viewer experience. Models like GambleFi, which rewards users for their engagement, will prompt viewers to stick to specific platforms rather than move across different sources of entertainment.

The growing influence of prediction markets has become evident across different sectors. They’ve become more popular recently due to the US election season. Polymarket, which holds 99% of the decentralised prediction market as of September 2024, reported $1 billion in bets surrounding the 2024 presidential elections.

Casey Grooms, Co-Founder of Soulbound, said: “The surge in prediction market activity is undeniable. Recent data shows a 565.4% growth in Q3 alone, with betting volume increasing by 713%. Soulbound’s integration of prediction markets through GambleFi taps into this expanding market while offering creators and viewers a new level of interactivity.”

Soulbound also plans to introduce a Telegram dApp later this year. Telegram has been the most popular platform in recent months for launching decentralised mini-apps. It’s the most accessible medium to reach a large audience, as the messaging app currently has over 800 million active users.

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Also, with integrations like Bot API and Wallet API, Telegram is currently the most optimal gateway for blockchain projects to easily access a global, decentralised audience. This will allow Soulbound users to dive into real-time predictions and interactions on the go.

For creators, this mobile integration offers a seamless way to grow their audiences and interact with fans through a decentralised app, extending their reach beyond traditional platforms. Developers also benefit from increased user acquisition and engagement as Soulbound’s prediction markets and gamified features keep viewers involved for longer periods.

Soulbound’s relaunch builds on a year of strong momentum, having raised $4 million in total funding, with a significant portion secured in August 2024. Supported by prominent investors like Animoca Brands, NGC Ventures and Big Brain Holdings, Soulbound is positioning itself as a decentralised content powerhouse. With instant creator monetisation, interactive prediction markets and new mobile-friendly decentralised features, Soulbound is redefining the landscape beyond traditional Web2 platforms.