Jelly Entertainment Partners with Scientific Games

B2B gaming supplier Jelly has announced its latest landmark partnership, signing with Scientific Games, the leading global iLottery content delivery platform.

Based in the UK and led by a leadership of 20+-year well-known iGaming experts, Jelly has a reputation as one of the leading game developers in Europe, and is known for building game families around iconic titles including CleoPatrick and Big Benji, and premium game collections such as The Curious Cases and Lost Treasure Saga series.

The deal is set to give Jelly a considerable boost to its profile in key regions thanks to Scientific Games’ global presence, with Europe and North America two markets that the supplier has identified as being fit for its products and future growth.

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Scientific Games provides retail and digital games, technology, analytics and services to 150 lotteries in 50 countries worldwide. The company is a digital lottery innovator offering lotteries entertaining game content featuring the largest portfolio of licensed brands in the industry, and world-leading digital programs, including CRM, loyalty, promotions, second chance, mobile and web applications.

Salva Lima, Chief Commercial Officer at Jelly Entertainment, said: “We are very excited to be partnering with Scientific Games; it is an agreement that will allows us to expand our reach and get our games into the hands of more players across various markets. Scientific Games holds top-tier status in a key vertical that will aid in our expansion locally, across Europe, and west-ward as we look at The Americas.”

Steve Hickson, VP of Digital Games for Scientific Games, said: “Our digital content experts around the globe are proud to welcome Jelly Entertainment to the SG Content Hub. At Scientific Games, we strive to bring our customers the finest and most innovative gaming content, and partnering with Jelly aligns perfectly with our goal of giving our players more exciting games to enjoy.”