Bally's
EPIC Global Solutions and Bally’s Partner to Set New Standards for Responsible Gaming
EPIC Global Solutions and Bally’s have announced a groundbreaking three-year partnership aimed at promoting responsible gaming and making a positive impact on communities. This collaboration positions both organisations as leaders in responsible gaming within the gaming industry.
The partnership between EPIC Global Solutions and Bally’s is driven by a shared commitment to creating safer and more enjoyable gaming environments. By leveraging EPIC’s innovative lived experience approach, the two companies aim to educate multiple partners in the gaming ecosystem, both in the UK and the US.
“Bally’s and EPIC Global Solutions are committed to setting new standards for responsible gaming with a three-year commitment. Together, we are creating safer and more enjoyable gaming environments through educating multiple partners in the gaming ecosystem, harnessing the power of EPIC’s lived experience approach in both the UK and US,” said Robeson Reeves, CEO of Bally’s Corporation.
The partnership will focus on promoting responsible gaming practices and raising awareness about the potential effects of gaming. By emphasising the importance of responsible gaming, EPIC Global Solutions and Bally’s aim to minimise the negative impact of gaming and ensure a more responsible approach within the industry.
EPIC Global Solutions’ lived experience approach will play a crucial role in this partnership.
Bally’s employees in the US will benefit from bespoke training from EPIC’s lived experience perspective that will be of particular significance to teams on the casino floor or in customer service roles, empowering them to make informed decisions and helping them to better engage with customers with their wellbeing and enjoyment in mind. The two organisations will also engage to create social media and digital campaigns that help to provide clear advice on responsible gaming best practice and the potential consequences of gaming.
“We are excited to partner with Bally’s to drive positive change in the gaming industry. By leveraging EPIC’s lived experience approach, we can make a significant impact on responsible gaming practices globally,” said Paul Buck, EPIC Global Solutions founder and CEO.
The partnership between EPIC Global Solutions and Bally’s represents a significant step forward in promoting responsible gaming and community impact.