Gambling in the USA
Gaming Americas Weekly Roundup – July 29-August 4
Welcome to our weekly roundup of American gambling news again! Here, we are going through the weekly highlights of the American gambling industry which include the latest news and new partnerships. Read on and get updated.
Latest News
During a community celebration at The Village in Meridian, the Idaho Lottery commemorated their record-breaking 35th Anniversary by returning the single largest dividend in their history to the people of Idaho. The Idaho Lottery Commission presented Governor Brad Little with an $84,000,000 dividend check, a 2.4% increase over last year’s dividend.
The Nevada Gaming Control Board (NGCB) issued a cease and desist demanding that Playgon Interactive Inc. (Playgon) and its affiliate, Bitrate Productions (Bitrate), cease production of live dealer content from a studio located in Las Vegas, NV. The demand, signed by NGCB Chairman Kirk Hendrick, alleges that Bitrate is using live dealers in Las Vegas to deal games such as baccarat and roulette, and broadcasts the content to online casinos located around the world.
Casino of the Kings is redesigning its website. Though the existing version of the site functions flawlessly, the purpose of redesign is to make the website faster, easier to navigate and more user-friendly. In addition to the website redesign, Casino of the Kings is also launching an official YouTube channel. Casino of the Kings YouTube channel is going to feature slot reviews, casino investigations and exclusive insights for viewers who prefer visual content.
Aristocrat Gaming will bring all-new content to the first and only mechanic of its kind, Frenzy Jackpots, alongside new and top-performing game titles to impress attendees at the upcoming Oklahoma Indian Gaming Show (OIGA). The all-new Frenzy Jackpots SSP $10,000 Link, created specifically for Class 2 gaming floors with higher frequency jackpots, spans across many Aristocrat games.
International Game Technology PLC announced that Jade Luchauer, IGT Senior Manager Global Sustainability, recently won the Don Feeney Award for Responsible Gambling Excellence at the National Council on Problem Gambling’s (NCPG) 2024 National Awards. Held in conjunction with NCPG’s National Conference on Gambling Addiction & Responsible Gambling, the National Awards honours individuals and organisations from across the world for their work on problem gambling and responsible gambling.
Partnerships
Pollard Banknote Limited has announced an extension to its Instant Ticket Printing Services Agreement with the Interprovincial Lottery Corporation (ILC). The original contract term began on December 30, 2013, and under this extension Pollard Banknote will continue to provide instant tickets, game design and related services through December 31, 2028, with an option to renew for an additional five years.
The LA Clippers announced that Pechanga Resort Casino has expanded its partnership to become the team’s exclusive tribal casino and a Founding Partner of its new arena Intuit Dome, which opens Aug. 15. The long-term partnership is rooted in the organisations’ shared value of giving back to Southern California.
SCCG Management has announced a sponsorship partnership with Hoppa! Card. This collaboration is set to revolutionise the payment landscape for the gambling industry with a strong focus on crypto technology, leveraging SCCG’s extensive ecosystem of over 120+ client partners and its global presence across all major regions. Through this partnership, SCCG Management will support Hoppa! Card in delivering their innovative crypto payment and banking solutions to a wider audience within the gaming industry.
The post Gaming Americas Weekly Roundup – July 29-August 4 appeared first on European Gaming Industry News.
Daniel Lechner
Studio combines engagement tools with bespoke, franchise and omnichannel content under single umbrella
White Hat Studios, a dedicated US iGaming market supplier, has unveiled Amplify Suite, a comprehensive engagement ecosystem designed to deliver operators flexibility, creative autonomy, and measurable commercial impact.
Amplify consolidates the provider’s promotional tools and proprietary content into a fully connected, scalable framework, equipping operators with a diverse range of performance-enhancing solutions engineered to maximise growth across regulated US markets.
Built on an API-first foundation, the suite incorporates White Hat Studios’ Engage promotional engine, comprised of tools such as Win Spins, Super Mode, and Triggers, alongside its award-winning Progressive Jackpot networks. This services an increasing demand for advanced gamification tools, enabling operators to stimulate user activity and drive sustained engagement.
These promotional tools are complemented by the studio’s first-class content portfolio. With a track record of creating custom products for tier-one operators, Amplify Bespoke will build on this momentum to deliver bespoke slots that support deeper brand integration and exclusive IP ownership.
Amplify Franchises transforms standalone hits into enduring game families, exemplified by the US-renowned 7s Fire Blitz
series. By leveraging player familiarity and brand loyalty, franchises consistently drive momentum upon launch and can reignite traction across a game brand.
The suite is further strengthened by Amplify Omni, enabled through the studio’s landmark distribution agreement with Gaming Arts. The partnership facilitates the conversion and distribution of White Hat Studios content across US land-based casinos, while also supporting the transition of land-based titles into regulated online markets for the first time.
This powerful two-way content pipeline enhances the ecosystem, allowing US brands to engage and convert players seamlessly between casino floors and digital platforms.
The launch of Amplify represents a significant milestone in White Hat Studios’ strategic evolution, connecting its full product portfolio within a single, unified framework. Custom-built for US markets, the suite is set to redefine how operators engage their audiences and elevate commercial performance.
Daniel Lechner, SVP Sales and Marketing at White Hat Studios, said: “Amplify will serve as the promotional and engagement backbone of White Hat Studios. Bringing our diverse offering under one cohesive ecosystem, the suite is optimised to deliver tangible impact across the entire player journey.
“By combining configurable engagement tools with premium, high-performing content, Amplify empowers US operators to differentiate and scale within competitive environments.”
The post Studio combines engagement tools with bespoke, franchise and omnichannel content under single umbrella appeared first on Americas iGaming & Sports Betting News.
Gambling
White Hat Studios launches all-in-one engagement ecosystem Amplify Suite
White Hat Studios, a specialist provider for the regulated US iGaming market, has introduced Amplify Suite, a fully integrated engagement ecosystem built to give operators greater flexibility, creative control, and measurable commercial results.
Amplify brings together the company’s promotional tools and proprietary content into a single, scalable framework, offering a broad set of performance-driven solutions designed to accelerate growth across US markets.
Built on an API-first architecture, the suite incorporates White Hat Studios’ Engage promotional engine, featuring tools such as Win Spins, Super Mode, and Triggers, alongside its established Progressive Jackpot networks. The combined offering addresses rising demand for advanced gamification, enabling operators to boost player activity and sustain long-term engagement.
These capabilities are supported by the studio’s premium content portfolio. Known for delivering tailored products for tier-one operators, the new Amplify Bespoke arm expands this approach, offering custom slot development that allows for deeper brand integration and exclusive IP ownership.
Meanwhile, Amplify Franchises is designed to turn successful standalone titles into long-term game families. A key example is the popular 7s Fire Blitz
series, which demonstrates how familiar branding and player loyalty can drive strong launch performance and ongoing engagement across a franchise.
The ecosystem is further enhanced by Amplify Omni, powered through a landmark distribution agreement with Gaming Arts. This partnership enables the distribution of White Hat Studios’ content across US land-based casinos, while also facilitating the transition of land-based titles into regulated online environments for the first time.
By enabling this two-way content flow, Amplify strengthens connections between retail and digital channels, helping operators engage players seamlessly across both spaces.
The launch marks a major step in White Hat Studios’ strategic development, unifying its entire product portfolio within a single ecosystem tailored specifically for the US market.
Daniel Lechner, SVP of Sales and Marketing at White Hat Studios, said: “Amplify will serve as the promotional and engagement backbone of White Hat Studios. Bringing our diverse offering under one cohesive ecosystem, the suite is optimised to deliver tangible impact across the entire player journey.
“By combining configurable engagement tools with premium, high-performing content, Amplify empowers US operators to differentiate and scale within competitive environments.”
The post White Hat Studios launches all-in-one engagement ecosystem Amplify Suite appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
casino floor
Zitro Announces the U.S. Rollout of FANTASY Cabinet
Zitro has announced the U.S. rollout of FANTASY, its latest slot cabinet, following an outstanding early reception across multiple states. Since its debut, FANTASY has resonated with players and operators alike, quickly positioning itself as one of the standout new cabinets on casino floors nationwide.
The cabinet launched its U.S. journey in Minnesota before expanding into Michigan, California, Arizona, New Mexico, and North Carolina, and the story has been consistent across all six states. Strong player engagement, positive operator feedback, and consistent floor performance have followed FANTASY everywhere it has gone.
FANTASY’s strong performance reflects the depth of the experience it delivers. Zitro developed world-class content specifically for this cabinet, including stunning animations, exceptional graphics, and a rich multimedia experience that connects with today’s players. An individual game color lighting system gives each title a distinct identity on the casino floor, and every title was developed exclusively for this form factor. The result is a complete entertainment experience that goes well beyond the cabinet itself.
“We always knew FANTASY was something special, but the response we’ve seen across different casino properties has exceeded our most optimistic expectations. Players are genuinely connecting with this cabinet, operators are seeing the results on their floors, and we believe this is just the beginning of a defining journey for FANTASY in the US,” said Derik Mooberry, CEO of Zitro USA.
The post Zitro Announces the U.S. Rollout of FANTASY Cabinet appeared first on Americas iGaming & Sports Betting News.
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