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IGT and Churchill Downs Incorporated Pioneer Historical Horse Racing (HHR) in Malta with National Lottery Plc

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International Game Technology PLC and Churchill Downs Incorporated announced that they have expanded their HHR technology footprints to Malta via an agreement with National Lottery plc, a subsidiary of IZI Group. As per the agreement, IGT product will initially represent 100% HHR floor share at National Lottery’s first HHR venue, IZIBINGO situated in St. Paul’s Bay, and Exacta Services Inc., a subsidiary of CDI, will power the property’s gaming floor with its Exacta Connect system solution. IGT and Exacta will also power HHR at several other National Lottery gaming venues throughout the island. These landmark deployments mark the world’s first HHR technology deployment outside of the US.

National Lottery plc will launch its HHR offering with more than 80 IGT HHR games on proven IGT hardware including the PeakSlant49, PeakSlant32 and Cobalt27 cabinets. Players will have the opportunity to enjoy HHR-versions of award-winning games such as Prosperity Link and player-favourite IGT classic games such as Cleopatra Gold, Wolf Run Gold and Stinkin’ Rich Skunks Gone Wild. Exacta Connect will be the driving force with its all-in-one pari-mutuel system, ensuring the gaming floors are compliant, running smoothly and driving handle.

“Exacta is thrilled to announce our new partnership with IZI Group and IGT in Malta, which marks an exciting first step towards our international expansion. The flexibility of our Exacta Connect system in adapting to different markets and legislative environments, coupled with the thrill of HHR gaming, continues to drive this growth,” Jeff Lind, President of Exacta Systems, said.

“We are excited to launch the first-ever HHR offering outside the USA. This first installation at IZIBINGO and other sites within our lottery network in the coming weeks is the result of extensive efforts and represents a significant step in our mission to innovate the operations of the National Lottery. Our collaboration with Exacta and IGT, two of the world’s leading technology providers in this market, enables us to establish the ideal showcase for this offering, as we endeavor to expand this concept internationally,” Johann Schembri, Chief Executive Officer of National Lottery plc, said.

“Expanding our Historical Horse Racing footprint in Malta is an exciting growth milestone for IGT and a testament to the quality and global relevance of our HHR content and hardware portfolio. By offering players HHR-versions of highly popular IGT games such as Prosperity Link and Cleopatra, National Lottery plc is extending the reach of some of the gaming industry’s most celebrated content in a format that players readily enjoy,” Nick Khin, IGT Chief Operating Officer of Gaming, said.

The post IGT and Churchill Downs Incorporated Pioneer Historical Horse Racing (HHR) in Malta with National Lottery Plc appeared first on European Gaming Industry News.

BETANO

Betano signs sponsorship deal with Argentina national football team

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Kaizen Gaming brand becomes an Official Regional Sponsor as World Cup 2026 approaches, with campaigns planned across digital, TV and OOH.

Betano has signed a new sponsorship agreement with the Argentina National Football Team, joining as an Official Regional Sponsor, the company said on April 29, 2026.

The deal was announced from Athens, Greece and Buenos Aires, Argentina, with the Kaizen Gaming-owned sports betting and gaming brand positioning the partnership ahead of the FIFA World Cup 2026.

According to the company, the sponsorship will include “local 360° campaigns” featuring Betano’s tagline “Confiá” across digital media, television, and out-of-home (OOH) advertising. Betano also said it plans “high-engagement activations” intended to connect fans with the team.

In the release, Kaizen Gaming framed the agreement as part of a broader strategy to invest in top-tier sports partnerships to support international brand growth and “responsible gaming experiences.” Financial terms, territories covered under the “regional” designation, and contract duration were not disclosed.

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The post Betano signs sponsorship deal with Argentina national football team appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.

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PokerStars adds PokerStars Open Aix-en-Provence and confirms EPT Prague for 2026

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New France stop runs Nov 2-8; EPT Prague returns to the Hilton Prague on Dec 2-13, both counting toward the PokerStars Live League.

PokerStars has added two stops to its 2026 live poker calendar: EPT Prague returns on Dec 2-13 at the Hilton Prague, and a new PokerStars Open event will debut in Aix-en-Provence, France, on Nov 2-8. The operator announced the dates on April 22, 2026.

Both events will award points in the PokerStars Live League, PokerStars’ annual leaderboard system across High, Medium, and Low tiers. PokerStars said more than €150,000 in PokerStars LIVE credit will be paid out to the top three finishers in each tier at year-end, plus a live freeroll with a €100,000 prize pool at the first EPT of 2027 for the top 30 finishers in each tier.

EPT Prague is set to run as an 11-day festival, with PokerStars flagging the High Roller and EPT Main Event among the headline tournaments. PokerStars cited last year’s Prague Main Event at more than 1,200 entries for a prize pool of more than €5.9 million, with Matan Krakow winning for more than €770,000.

The new PokerStars Open Aix-en-Provence stop will run in partnership with Texapoker at Pasino GRAND Partouche Aix-en-Provence. It becomes the latest confirmed date in PokerStars’ 2026 live lineup, which also includes EPT Monte Carlo (April 30 – May 10), PokerStars Open Namur (May 27 – June 7), PokerStars Open Malaga (June 22-28), and EPT Barcelona (August 16-29).

“We’re delighted to bring players two more incredible live events and welcome the return of EPT Prague,” said Cédric Billot, Associate Director, Live Events. ”Each stop offers a unique experience and world-class competition and strengthens an already exciting 2026 schedule. We look forward to welcoming everyone for another standout year of live poker.”

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The post PokerStars adds PokerStars Open Aix-en-Provence and confirms EPT Prague for 2026 appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.

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Betano Teams Up with World Champions Argentina in New Sponsorship Deal

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Betano joins the Argentina National Football Team as Official Regional Sponsor ahead of the FIFA World Cup 2026

Betano, the premium online sports betting and gaming brand of Kaizen Gaming, is an Official Regional Sponsor of the Argentine National Football Team, further highlighting its commitment to supporting Argentine sport.

The sponsorship agreement comes at a time of increased global anticipation for the game, just weeks before the FIFA World Cup 2026. Through this partnership, Betano is strengthening its ties with Argentine football and together with the country’s National Team, will deploy high-engagement activations that bring the fans closer to the game.

Argentina, the reigning world champions and one of the most iconic footballing nations, hold three World Cup titles and 47 major tournament wins and are supported by an expansive international fanbase. By reinforcing its presence in this legendary footballing stronghold, Betano continues to elevate its brand profile, integrating it into the elite of global sport. The partnership with the National Football Team of Argentina also reflects Kaizen Gaming’s broader strategy to invest in top-tier sports collaborations that drive international brand growth, while delivering innovative and responsible gaming experiences to millions of users worldwide.

The scope of this sponsorship will include local 360° campaigns that feature Betano’s tagline “Confiá” in digital media, television, and out-of-home (OOH) advertising.

Football is a global language, and few teams and countries embody its passion and legacy like Argentina. This partnership is a natural step for Kaizen Gaming and the Betano brand, deepening their presence at the heart of the sport and connecting with fans in moments that matter most. As anticipation for the FIFA World Cup 2026 continues to build, this collaboration positions Betano centre-stage in the football conversation. Ahead of what promises to be a thrilling tournament, Kaizen Gaming remains focused on expanding its international reach, investing in strategic partnerships, and building meaningful connections with fans worldwide.

 

The post Betano Teams Up with World Champions Argentina in New Sponsorship Deal appeared first on Americas iGaming & Sports Betting News.

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