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SEON Announces Partnership with ELITBET

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SEON, the leading end-to-end fraud prevention and anti-money laundering (AML) platform helping companies mitigate fraud and safeguard against revenue threats, has announced a partnership with ELITBET, one of the most established gaming operators in Bulgaria encompassing casino, sports, esports and virtual entertainment, to stay ahead of modern fraud attacks while minimising friction for its rapidly expanding customer base.

“We serve some of the most respected iGaming operators worldwide. We understand deeply the challenges operators face in eliminating fraud while ensuring positive customer experiences for their players. We are delighted to partner with ELITBET as it embarks on an exciting era of growth, and look forward to preventing and detecting and reducing fraud across its operations,” Tamas Kadar, CEO and co-founder of SEON, said.

As ELITBET scales across its business units, the company has traditionally relied on the use of promotional incentives and bonus offers that are normally exclusive to new users. While an effective marketing tool, fraudsters often exploit these offers – eating into growth numbers and causing harm to the player ecosystem. ELITBET has adopted SEON’s end-to-end fraud prevention and AML solution to filter out bad actors at the account creation stage and enhance login monitoring across accounts.

SEON’s solution will enhance ELITBET’s ability to effectively manage fraudulent sign-ups and monitor for suspicious activity and transaction monitoring. Utilising a robust combination of advanced digital footprinting, device intelligence and real-time monitoring, SEON will equip ELITBET with the necessary tools to prevent individuals from registering on its platform using fraudulent details through analysing cookies, device usage, password sharing data and by detecting attempts to manipulate information with popular privacy tools. Additionally, by monitoring for deposits and suspicious withdrawals, SEON will also flag bonus abuse and anomalies in player activity. This partnership will significantly reduce the incidence of account takeover attacks, multi-accounting and bonus abuse while simultaneously strengthening onboarding processes and delivering highly desirable frictionless player experiences.

“We chose SEON due to its unique and scalable end-to-end solution, which will enable us to stay ahead of modern fraud attacks while minimising friction for our expanding customer base. We stand to benefit from SEON’s unique technology to decipher the accurate identification of legitimate customers versus potential abusers, and to help us maintain a pristine online gaming environment – putting our platform in a stronger position to grow and serve our customer base more effectively,” Viktor Kirilov, CEO of ELITBET, said.

The post SEON Announces Partnership with ELITBET appeared first on European Gaming Industry News.

Compliance Updates

Merkur Group Strengthens Global Compliance Strategy

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Under the theme “Perspectives,” a total of 43 compliance staff members from the Merkur Group across various countries gathered from 30 June to 1 July to further develop compliance processes in a sustainable manner. Colleagues from Germany, Spain, England, Malta, Australia and the US traveled to the two-day meeting at Benkhausen Castle, the in-house training centre of the Merkur Group. The workshop set the stage with expert presentations on global and digital topics such as cybersecurity, risk management and artificial intelligence. A panel discussion featuring representatives from various international companies within the Merkur Group, as well as a digital quiz, rounded out the programme.

In keeping with its guiding principle, the workshop focused on sharing experiences, fostering global networking and providing impetus for the further development of compliance processes. Because informal exchanges are also key to close cooperation, the evening programme created a relaxed atmosphere and gave participants the opportunity to continue their conversations, make new connections, and further strengthen team spirit across company and national boundaries.

“The ideas and diverse perspectives gained during the workshop will now be incorporated into our day-to-day work and help us to continuously improve collaboration and existing processes,” said Ludwig Beckmann, Chief Compliance Officer of the Merkur Group.

The concluding feedback session also highlighted just how valuable the international exchange is. The term “collaboration” came up particularly often, a clear indication of how highly the participants value working closely together within the international compliance network.

The post Merkur Group Strengthens Global Compliance Strategy appeared first on EE Gaming | Global iGaming & Tech Intelligence Hub.

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Anne Marie Caulfield

GRAI Launches New Campaign Helping Parents to Spot the Signs of Underage Gambling

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The Gambling Regulatory Authority of Ireland (GRAI) is encouraging parents and guardians to be alert to the signs of gambling among young people and to intervene early to prevent gambling harm.

The signs of gambling aren’t always visible, the GRAI in partnership with the Health Service Executive Addiction Services have developed dedicated advice on www.grai.ie to equip families with the knowledge to recognise the signs, advice on how to start the conversation with their children about gambling, and where to seek help if required.

To support the guidance, the GRAI has launched a national public awareness campaign across video on demand, radio, digital audio, and social media platforms, bringing this message directly to families across Ireland.

With the lines between entertainment and gambling increasingly blurred, especially online, what may look like harmless fun can still involve risk, money and chance in ways that affect young developing brains. Research commissioned by the GRAI and conducted by the Economic and Social Research Institute (ESRI) found that children who gamble are twice as likely to develop a gambling problem as adults.

Anne Marie Caulfield, CEO of the GRAI said: “We have launched this campaign to help parents start an important conversation about the risks of underage gambling. Children and young people are among the most at-risk members of Irish society when it comes to gambling exposure and harm. Children’s brains are still developing the judgement and impulse-control systems used to weigh up risk, which makes gambling appealing to them.

“With online gambling available at any time of the day, it is easy for the warning signs to be hidden. The guidance the GRAI developed with the HSE Addiction Services sets out some of the key behavioural signs to look out for in your child.”

The post GRAI Launches New Campaign Helping Parents to Spot the Signs of Underage Gambling appeared first on EE Gaming | Global iGaming & Tech Intelligence Hub.

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Amusnet

Amusnet Launches VIP LIVE Roulette, Bringing a Refined Experience to Live Casino Players

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Amusnet has launched VIP LIVE Roulette, a new addition to its Live Casino portfolio, offering a premium European roulette experience designed for players who prefer higher stakes, greater comfort and a sophisticated gaming environment.

Created for those who appreciate a more considered approach to live roulette, VIP LIVE Roulette combines elegant studio production with elevated table limits and an extended betting window. The additional betting time allows players to place larger, more strategic wagers at a comfortable pace, creating a smoother and more engaging experience without changing the familiar flow of the game.

Built on the classic European roulette format, the game enhances traditional gameplay with a range of intuitive features that support both convenience and strategic play. Players can personalise their sessions using Favourite & Special Bets, quickly repeat previous wagers with Auto-Rebet and follow live Statistics to inform their decisions throughout the game.

Set in a dedicated VIP studio, the game delivers a polished live presentation with professional dealers, high-definition streaming and a clean, modern environment that recreates the atmosphere of an exclusive casino floor. Every element has been designed to combine the authenticity of live roulette with the expectations of today’s premium player segment.

VIP LIVE Roulette joins Amusnet’s growing Live Casino portfolio, further strengthening the company’s offering with a title that balances timeless gameplay with contemporary player preferences. As operators continue to expand their live casino proposition, the game provides an opportunity to appeal to high-value audiences looking for an elevated roulette experience that combines premium presentation, seamless gameplay and greater flexibility at the table.

History Re-bet feature

Pick again the lucky numbers for the last spins.

Favourite Bets

This function allows players to save their personally tailored bets or bet combinations for quick access during gameplay.

Game Statistics

Make the strategy with statistics for the last spins.

Jackpot Cards

Once the Jackpot Cards Bonus game is triggered, impressive Jackpots are revealed.

The post Amusnet Launches VIP LIVE Roulette, Bringing a Refined Experience to Live Casino Players appeared first on EE Gaming | Global iGaming & Tech Intelligence Hub.

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