Connect with us

Latest News

Irish National Lottery Operator Appoints Sarah Jennings as Chief Marketing Officer

Published

on

irish-national-lottery-operator-appoints-sarah-jennings-as-chief-marketing-officer
Reading Time: < 1 minute

 

Premier Lotteries Ireland (PLI), the operator of the National Lottery, has appointed Sky’s Sarah Jennings as chief marketing officer.

Jennings spent nearly a decade at Sky, most recently spearheading the launch of the WOW streaming service for Sky Germany.

“I am thrilled to join PLI and look forward to contributing to an organisation that has a profound impact on communities across Ireland. I am excited to work with the talented team that has been assembled here, and to continue building on its success in engaging with our players in innovative and meaningful ways,” said Jennings.

Cian Murphy, CEO designate of PLI, said the company was “delighted to welcome someone of Sarah’s calibre”.

“Her extensive experience and strategic vision will be invaluable as we continue to grow and innovate,” he continued.

“I would also like to thank and congratulate Maebh Gleeson for her outstanding leadership as interim CMO during this transition period.”

The post Irish National Lottery Operator Appoints Sarah Jennings as Chief Marketing Officer appeared first on European Gaming Industry News.

Baltics

Endorphina Confirms Spelet.lv Partnership

Published

on

endorphina-confirms-spelet.lv-partnership

Endorphina has announced that its new partnership with Spelet.lv, successfully completes the company’s expansion across the Latvian market.

This milestone now confirms Endorphina as officially live with all key partners in the region.

Ticking the final box with Spelet.lv represents a major strategic achievement, reinforcing Endorphina’s strong presence in Latvia and highlighting its commitment to delivering high-quality gaming content across regulated markets.

“We’re very proud to partner with Spelet.lv, especially as it represents the final step in completing our presence in Latvia. Being live across all key partners in the market is a significant achievement for us, and it reflects the strong relationships we’ve built in the region. We’re excited to continue growing and delivering great results together,” said Inga Kadyrova, Partnership Manager at Endorphina.

The new partners also fully endorsed the collaboration.

“At Spelet, we build our ecosystem around quality, trust, and strong content, working only with partners who set the standards of the industry rather than follow them. Our partnership with Endorphina represents a strategic enhancement of our portfolio and another step towards a product where every game combines distinctive design, well-crafted mathematics, and a high level of execution. Strong partners create strong products,” said Milena Konstantinova, Head of Casino at Spelet.lv.

By focusing on comprehensive online leisure entertainment, modern new casino games and sports betting, Spelet.lv has already established itself as a serious player and a significant competitor to other Latvian online casinos, with the brand now able to add exceptional Endorphina games like 3 Witch Pots, Hell Hot 100 and Joker Stoker to their offering.

With this partnership, Endorphina completely strengthens its position in Latvia, setting a solid foundation for future growth while continuing to provide engaging and innovative gaming experiences to players across the market.

The post Endorphina Confirms Spelet.lv Partnership appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.

Continue Reading

Asia

EGT wins SiGMA Asia Awards 2026 for Best Land-Based Game Feature

Published

on

egt-wins-sigma-asia-awards-2026-for-best-land-based-game-feature

EGT has won the Best Land-Based Game Feature category at the SiGMA Asia Awards 2026 for the second consecutive year. The award was presented at a ceremony on 01 June, with EGT recognized for its multi-level progressive jackpot Sheng Sheng Bu Xi.

According to the company, Sheng Sheng Bu Xi is part of its Asian-themed products portfolio and is available in two titles: Bonus Boom and Bonus Craze. EGT said the feature runs across four jackpot levels with bonus mechanics including free spins and multipliers.

EGT said the feature is powered by its Exciter IV platform and is compatible with its Supreme, General and Phoenix Series slot cabinets. The company added that Sheng Sheng Bu Xi is deployed in “numerous gaming establishments globally.”

Mariana Manchina, Director of EGT Philippines Corp., said: “It is an honor to us to be acknowledged by the SiGMA Asia Awards again. Following the success of Zhao Cai Shuang Yu last year, the prize for Sheng Sheng Bu Xi is eloquent proof that our Asian-themed products are widely accepted by players, operators, and the professional gaming community as a whole. I would like to thank our customers, partners and friends for their continuous support and recognition, as well as our team, without whose creativity, talent and passion for innovation we would not have been able to have these remarkable achievements.”

The post EGT wins SiGMA Asia Awards 2026 for Best Land-Based Game Feature appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.

Continue Reading

Balkans

Expanse Studios Signs Content Distribution Agreement with MaxBet

Published

on

expanse-studios-signs-content-distribution-agreement-with-maxbet

Meridian Holdings Inc. announced that the Company’s subsidiary, Expanse Studios, a leading B2B iGaming content provider, has signed a strategic distribution agreement with MaxBet, one of Serbia’s leading omni-channel gaming operators and a subsidiary of Flutter Entertainment. The agreement will enable Expanse to further expand the reach of its proprietary gaming portfolio across the Serbian market

By integrating with MaxBet’s established infrastructure, Expanse Studios gains expanded distribution through one of the region’s dominant operators. The partnership is already in full effect, with Expanse Studios’ suite of titles currently live and accessible to players.

“This agreement offers Expanse and Meridian direct access to Flutter’s increased global scale and capitalizes on the rising demand for our localized, high-performing content. With this collaboration, our focus remains on driving B2B growth through quality distribution and scalable partnerships with market-leading operators in regulated territories,” said Damjan Stamenkovic, CEO of Expanse Studios.

According to Statista, Serbia’s online gambling revenue is projected to grow to $186 million by 2029. MaxBet maintains an estimated 15-20% online market share in the country, making the firm a strong parter for potential increased revenue generation in one of Southeast Europe’s most dynamic regulated markets.

With more than 1500 B2B operator partnerships globally and a portfolio of over 70 proprietary titles, Expanse continues building distribution infrastructure in regulated markets where licensed operators require certified, compliant gaming content from established providers.

The post Expanse Studios Signs Content Distribution Agreement with MaxBet appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.

Continue Reading

Trending

Get it on Google Play

Fresh slot games releases by the top brands of the industry. We provide you with the latest news straight from the entertainment industries.

The platform also hosts industry-relevant webinars, and provides detailed reports, making it a one-stop resource for anyone seeking information about operators, suppliers, regulators, and professional services in the European gaming market. The portal's primary goal is to keep its extensive reader base updated on the latest happenings, trends, and developments within the gaming and gambling sector, with an emphasis on the European market while also covering pertinent global news. It's an indispensable resource for gaming professionals, operators, and enthusiasts alike.

Contact us: [email protected]

Editorial / PR Submissions: [email protected]

Copyright © 2015 - 2024 - Recent Slot Releases is part of HIPTHER Agency. Registered in Romania under Proshirt SRL, Company number: 2134306, EU VAT ID: RO21343605. Office address: Blvd. 1 Decembrie 1918 nr.5, Targu Mures, Romania