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BGC Calls for Urgent Implementation of Casino Modernisation Plans

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Standards body The Betting and Gaming Council has welcomed the modernisation plans for casinos, and called for their swift implementation.

Proposals outlined by the Department for Culture, Media and Sport, in their White Paper consultation response on land-based betting and gaming, included a host of modest, but mission critical, modernisation measures.

While it will take time to consider the full impact of the proposals, they did include the introduction of cashless payments, new rules on gaming machines allocations and allowing all casinos to offer sports betting for the first time.

In a further move welcomed by the BGC, the government said the Gambling Commission would consult on player protection measures to ensure the correct standards are in place where debit card payments are used on gaming machines.

While these proposals are welcome, the BGC urged ministers to act swiftly to implement the plans, so businesses could improve their offer to customers without delay.

Michael Dugher, CEO and Acting Chair of the Betting and Gaming Council, said: “Casinos are a vital pillar of the UK’s leisure, hospitality and tourism sector and we welcome the Government’s consultation response which is positive progress on the modest, long-overdue but mission critical modernisation reforms needed for the land-based casino sector to compete and thrive.

“Casinos currently employ more than 10,000 people, contribute £300m annually in tax and generate an estimated £800m a year to the UK economy.

“Much needed reforms on cashless payments, gaming machine allocations and allowing all casinos to offer sports betting will strengthen the sector to better meet the needs and expectations of their customers.

“While we welcome these proposals, attention must now shift to the timeline for implementing policy changes and we urge the Government to urgently set out a clear timeline for progressing the relevant legislation to make them reality for our members.

“Too many casinos have sadly closed in recent years as successive administrations failed to deliver the changes we needed to protect jobs and growth. The BGC and our fantastic casino members have campaigned for these new measures for years to allow businesses to modernise, innovate and grow, and we strongly welcome the Government’s approach to ensure casinos are better placed to make that happened.”

The new proposals were outlined in a Written Ministerial Statement, by Minister for Sport, Gambling and Civil Society Stuart Andrew MP.

Announcing the new measures, he said: “As set out in the Gambling Act Review white paper, the measures we consulted on are therefore necessary to modernise the outdated and overly restrictive regulations that apply to the land-based gambling sector.”

Casinos are a vital pillar of the regulated betting and gaming sector, as well as the leisure, tourism and hospitality sector. In London alone, they deliver an additional £100m to the capital’s economy. Each month around 22.5m adults in Britain enjoy a bet, whether it’s buying a lottery ticket, having a game of bingo, visiting a casino, playing online or having a wager on football, horseracing and other sports.

The regulated betting and gaming industry, including the land-based sector, already makes a huge economic contribution throughout the UK, with BGC members supporting 110,000 jobs, generating £4.2bn in tax and contributing £7.1bn to the economy. Meanwhile, the most recent NHS Health Survey for England estimated that 0.4% of the adult population are problem gamblers.

The post BGC Calls for Urgent Implementation of Casino Modernisation Plans appeared first on European Gaming Industry News.

Belgium

EveryMatrix to replace Betcenter Belgium sportsbook platform in omnichannel deal

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Merkur Group-owned operator will migrate retail and online sports betting across 50+ shops and hundreds of terminals onto EveryMatrix’s full stack.

EveryMatrix has agreed an omnichannel partnership with Betcenter Belgium to power the operator’s sports betting platform, replacing an in-house legacy setup with EveryMatrix’s full technology stack.

Under the deal, EveryMatrix will migrate Betcenter’s customer activities and operations and deliver sportsbook services across both retail and online channels. Betcenter operates online and in more than 50 retail betting shops, with 600 Self Service Betting Terminals (SSBTs) and 300 SSBT-light units, according to the companies.

The agreement extends EveryMatrix’s relationship with Betcenter owner Merkur Group, following a March announcement that EveryMatrix would power Merkur’s Cashpoint brand in Denmark for online sports and casino and more than 1,000 sports betting terminals in 230 shops.

Ebbe Groes, Group Co-CEO & Co-Founder, EveryMatrix, said: “To be able to extend our partnership with Merkur Group in Belgium so soon after agreeing to work with its Cashpoint brand in Denmark is something you rarely see in our industry.

“There has been, and continues to, be an enormous amount of hard work put into both making and delivering these deals on both sides so I’d like to thank the Merkur Group and my own internal EveryMatrix teams for making this a reality.”

Mathias Dahms, Managing Director of the Sports Betting Division, Merkur Group, said: “We have learned to regard EveryMatrix as a reliable and competent partner and look forward to taking the next step with them on this challenging project in Belgium.

“Through this partnership, we will consolidate our market-leading position in Belgium and further expand it with new products.”

The post EveryMatrix to replace Betcenter Belgium sportsbook platform in omnichannel deal appeared first on EE Gaming | Global iGaming & Tech Intelligence Hub.

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Blueprint Gaming

Blueprint Gaming rolls out Rapid Fire Jackpots to NetBet UK

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The expanded integration will bring Blueprint’s full Rapid Fire Jackpots portfolio into NetBet’s casino lobby over time.

Blueprint Gaming has expanded its partnership with UK-facing operator NetBet by rolling out its Rapid Fire Jackpots™ progressive jackpot content to the operator’s casino lobby.

The companies first partnered in 2025, with NetBet already offering Blueprint releases including Fishin’ Frenzy™ Lure ‘Em In, Eye of Horus and King Kong Cash. NetBet has also run a selection of Rapid Fire Jackpots™ titles, including Fishin’ Frenzy™ Big Catch 3, The Goonies™ Quest for Treasure 2 and Fishin’ Frenzy™ Even Bigger Fish 2.

Under the extended collaboration, Blueprint said the entire Rapid Fire Jackpots™ portfolio will be integrated into NetBet’s casino lobby over time, starting with an initial batch of titles now made available to NetBet players.

Rapid Fire Jackpots™ launched in June 2024 and is positioned by Blueprint as a complementary mechanic to its Jackpot King™ product, designed to deliver more frequent jackpot wins. Jack Lawson, Senior Account Manager at Blueprint Gaming, said: “Rapid Fire Jackpots™ has added a new dimension to our portfolio since launch, giving players access to more frequent jackpot drops alongside the premium gameplay experiences our content is known for.

“Expanding the rollout of the mechanic with NetBet allows us to build on the strong momentum already generated through our partnership, while further cementing our position as a leading supplier in the UK market.” Claudia Georgevici, PR Manager at NetBet Casino, said: “Blueprint Gaming’s titles have proven to be a strong addition to our casino lobby over the past year, and the integration of Rapid Fire Jackpots™ is set to further boost that offering.

“The mechanic’s combination of achievable, frequent jackpot wins and engaging gameplay delivers exactly the type of experience that resonates with our players, making it a valuable addition to our growing content selection.”

The post Blueprint Gaming rolls out Rapid Fire Jackpots to NetBet UK appeared first on EE Gaming | Global iGaming & Tech Intelligence Hub.

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Anthony Dalla-Giacoma Chief Commercial Officer at Swintt

Swintt launches Elysium Studios slots on Kaizen Gaming’s Stoiximan.gr

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15 titles are live in Greece, with more Elysium Studios releases scheduled to follow.

Swintt has rolled out a selection of Elysium Studios slot content on Stoiximan.gr, expanding its distribution in Greece through a partnership with Kaizen Gaming.

The supplier said 15 titles are already live on the Stoiximan platform. Games named in the announcement include I Hate Fairytales and Law of Gilgamesh, with additional Elysium Studios releases due to be added later.

Anthony Dalla-Giacoma, Chief Commercial Officer at Swintt, said: “We’re delighted to see our games go live with another brand in the Kaizen Gaming portfolio, especially as this latest launch takes us to Greece, where Stoiximan.gr is widely recognised as a market leader.

“With its strong reputation and extensive player base, Stoiximan.gr is the perfect platform for us to introduce more Greek players to Elysium Studios content. With 15 titles already live and more to come, we’re confident our games will add real value to the operator’s casino offering and help drive strong engagement among its players.”

The post Swintt launches Elysium Studios slots on Kaizen Gaming’s Stoiximan.gr appeared first on EE Gaming | Global iGaming & Tech Intelligence Hub.

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