Betfred USA Partners with U.S. Integrity

Betfred USA and U.S. Integrity announced a partnership that will provide Betfred with monitoring software and tools that will play a pivotal role in preventing student-athletes, coaches, and staff from engaging in prohibited sports wagering.

Kresimir Spajic, CEO of Betfred USA, said: “Through our renewed partnership with U.S. Integrity, strengthened by the integration of ProhiBet technology, we reaffirm our unwavering commitment to integrity and compliance by providing a secure and transparent system that aligns seamlessly with the regulatory framework surrounding sports betting.”

Through their partnership with U.S. Integrity, Betfred will be provided access to ProhiBet, a technology that provides a secure and transparent method for sportsbook operators and sports properties to ensure that student-athletes, coaches, and administrative staff remain compliant with the intricate web of state regulations that govern sports betting activities.

“We are thrilled to partner with Betfred – the combination of ProhiBet’s state-of-the-art encrypted data transfer system and Betfred’s dedication to upholding the integrity of sports will undoubtedly enhance the transparency and trustworthiness of current and future prohibited bettors,” Matt Heap, Managing Director of ProhiBet, said.

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Heap brings a wealth of experience in the field as the former head of the Colorado Division of Gaming’s sportsbook operations.

Betfred’s partnership with U.S. Integrity and ProhiBet is part of a two-fold approach to solidify the sportsbook operator oversight surrounding sports betting and prohibited bettors.