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Crypto Casino Lucky Block Partners with MMA Legend Michael Bisping

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Global MMA legend Michael Bisping has signed a sponsorship deal with the fast-growing top-tier crypto casino Lucky Block.

The tie-up between the Mixed Martial Arts and UFC superstar and the premium sportsbook and casino entertainment platform is a win-win for Bisping fans and Lucky Block’s swelling customer base of highly engaged players.

This deal secures opportunities for both parties by leveraging the valuable synergies present in the colliding worlds of sports and online gaming.

Through securing the sponsorship deal with Michael Bisping, Lucky Block is joining the big league of crypto casino industry leaders who understand the business impact of top-level sports sponsorship deals.

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Aligning with the world of competitive sports, Lucky Block is not only endorsing a celebrated athlete but is also tapping into the fervent sports fan base that is growing by leaps and bounds. Together, Lucky Block and Michael Bisping are bridging the gap between traditional sports and the burgeoning world of crypto-based betting.

Damian Jacobs, Lucky Block community and growth manager commenting on the sponsorship deal, said: “We are pleased to announce our sponsorship of UFC icon Michael Bisping. We believe this deal will be a powerful catalyst as we embark on the next leg of our journey to lead crypto gaming’s conquest of the online sports entertainment and betting industry.

“This partnership shows that Lucky Block can mix it up with the other industry leaders. Our sponsorship of Michael Bisping shows we understand the importance of developing and exploiting the brand projection potential at the intersection between the sports domain and the disruptive power of crypto betting.”

Crypto iGaming industry

Elray Resources Inc. Officially Launches Kings of Sport – a Pioneering Crypto Casino

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Elray Resources Inc., an emerging leader in the Crypto iGaming industry, has launched Kings of Sport (KOS), a state-of-the art online crypto casino that brings together the world of cryptocurrencies with the excitement of traditional casino games.

Kings of Sport is expanding player options in the online gambling industry by providing users with a diverse selection of classic and modern casino games that can be played using popular cryptocurrencies like Bitcoin, Ethereum, and others.

“Our partnership with KOS is a major step toward deploying Elray’s Crypto IP and expanding our presence in the growing Crypto iGaming market. We are pleased with the immediate response by players to KOS’ unique Crypto Casino offering, as evidenced by the registration of over 3,500 users during the first week,” Vincent Cai, chief technology officer at Elray, said.

Key Features of Kings of Sport:

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  • Wide Selection of Games: Users will have access to a wide range of classic and modern casino games, including live, slots, poker, blackjack, and roulette, among others.
  • Cryptocurrency Integration: Kings of Sport supports multiple cryptocurrencies for deposits and withdrawals, providing users with a seamless gaming experience.
  • Provably Fair Gaming: The platform offers tested and proven games offering high payout percentages.
  • 24/7 Customer Support: Dedicated customer support team available round the clock to assist users with any queries or concerns.
  • Fast Payouts once players have been verified.
  • State of the Art User-Friendly Interface: The platform is designed to be intuitive and easy to use, ensuring a smooth gaming experience for all players.

“The registration numbers have been much higher than our expectations and, with this new KOS platform, we are bringing together the world of cryptocurrencies and online gaming to create that unique experience. We believe the rollout of the KOS platform will achieve the highest standards required to provide crypto players with a secure, fair and enjoyable gaming experience,” said Mr. Cai.

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Cryptocurrency

SOFTSWISS Named Crypto Company 2024

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Crypto Company of the Year was announced at the International Gaming Awards in London. SOFTSWISS, a leading technology company with 15+ years of experience in the industry, gets this title for the second year in a row.

Marking the beginning of ICE London, the awards ceremony has brought together top names in the iGaming industry to honour their achievements. The International Gaming Awards not only unites experts and gaming enthusiasts worldwide but also serves as the pinnacle charity event of the year. 

The Crypto Company of the Year category recognises companies that create innovative experiences for clients in the gambling sector with a focus on crypto. The winner is determined by evidence showcasing the company’s standout performance in the crypto space compared to competitors. Reconfirming the previous year’s success, SOFTSWISS emerged as the Crypto Company of the Year for the second time in a row.

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Securing the title of Crypto Company of the Year comes naturally to SOFTSWISS, the trailblazer in introducing crypto-friendly solutions for online gaming. Beginning with Bitcoin, SOFTSWISS has expanded its cryptocurrency offering to nearly 20 digital coins since 2013. 

In its dedication to improving player experience, SOFTSWISS introduced the In-Game Currency Conversion feature. The innovation allowed players with crypto holdings to engage seamlessly in games originally tailored for fiat only. One year post-launch, 85% of all bets in crypto casinos powered by the SOFTSWISS Casino Platform were made via the feature. 

As an expert in crypto-friendly solutions, the company shares its expertise through the quarterly State of Crypto reports and topical podcasts. This helps raise awareness among all stakeholders, offering essential insights for strategic decision-making.

Andrey Starovoitov, Co-CEO at SOFTSWISS, shares: “We are delighted to receive this award, and it signifies more than just recognition for our recent achievements. The title of Crypto Company of the Year holds deep meaning for those who led the way in integrating digital currencies into iGaming, actively advocate for crypto solutions, and generously share expertise in this field.”

 

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About SOFTSWISS 

SOFTSWISS is an international tech company supplying software solutions for managing iGaming projects. The expert team, which counts over 2,000 employees, is based in Malta, Poland, and Georgia. SOFTSWISS holds a number of gaming licences and provides one-stop-shop iGaming software solutions. The company has a vast product portfolio, including the Online Casino Platform, the Game Aggregator with thousands of casino games, the Affilka affiliate platform, the Sportsbook Platform and the Jackpot Aggregator. In 2013, SOFTSWISS was the first in the world to introduce a Bitcoin-optimised online casino solution.

 

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Cryptocurrency

Dive Deep into Crypto: SOFTSWISS and Next.io Launch Crypto Series of Podcasts

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How do crypto players deal with volatility? Does implementing crypto technologies simplify cyber-attacks? How will crypto tools change the iGaming industry? Addressing these and more, SOFTSWISS, an international software supplier, and Next.io, a well-known events and media company, have joined forces to launch the Next.io Crypto Series. 

Despite the prejudice, according to the SOFTSWISS State of Crypto, during the first three quarters of 2023, crypto bets experienced 18.7% monetary growth compared to the same period in 2022. The four-episode podcast journey will provide more valuable insights into cryptocurrencies in iGaming. 

During each episode, Pierre Lindh, Co-Founder and Managing Director of Next.io and the podcast host, and an invited expert, will cover a particular aspect of the topic. The first episode aims to shed light on the history and evolution of crypto gambling, while the second episode will dive into the specifics of launching a crypto project. In the third episode, experts will discuss behaviours of crypto players, and the final episode will focus on the future of crypto tools.

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The Next.io Crypto Series will kick off on 31 January with its first episode, “Evolution of Crypto in iGaming”, featuring Ivan Montik, Founder of SOFTSWISS, as a special guest.  Listeners can expect a captivating journey through the evolution of crypto, stories about the first crypto project launches, challenges the pioneers overcame, and discussions on such vital topics as cyber security.

Andrey Starovoitov, Co-CEO at SOFTSWISS, comments: “In 2013, SOFTSWISS made a historic introduction of a Bitcoin-optimised online casino solution. In 2024, celebrating our 15th anniversary, we still see the enduring relevance and massive potential of crypto solutions for iGaming. Nowadays, a project without crypto support loses a broad audience and the image of a top-notch product, not to mention additional regulatory freedom. I am delighted to announce the launch of the podcast series, full of valuable information and capturing stories.”

Pierre Lindh comments: “We are grateful for SOFTSWISS’ willingness to share their insights and success stories related to the integration of cryptocurrency in iGaming. This technology is rapidly emerging as a foundational element within our industry. It is crucial, therefore, that we initiate meaningful dialogues to fully comprehend how this technology can be leveraged to positively transform and shape the future of our sector.”

Listeners can tune in to the Next.io Crypto Series on popular platforms such as Spotify, Apple Podcasts, YouTube, and LinkedIn, making it easily accessible to a wide audience.

 

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About SOFTSWISS 

SOFTSWISS is an international tech company supplying software solutions for managing iGaming projects. The expert team, which counts over 2,000 employees, is based in Malta, Poland, and Georgia. SOFTSWISS holds a number of gaming licences and provides one-stop-shop iGaming software solutions. The company has a vast product portfolio, including the Online Casino Platform, the Game Aggregator with thousands of casino games, the Affilka affiliate platform, the Sportsbook and the Jackpot Aggregator. In 2013, SOFTSWISS was the first in the world to introduce a Bitcoin-optimised online casino solution.

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