Latest News
7777 gaming unveils exclusive partnership with Azerlotereya
Leading the way in innovative gaming experiences, 7777 gaming proudly announces a groundbreaking partnership with Azerlotereya, a prominent national lottery company of Azerbaijan serving the gaming community under the brands Azerlotereya and Misli.
7777 gaming goes live with the release of the first batch of five custom games tailored exclusively for Azerlotereya. The initial five games, inspired by the company’s most popular digital lottery concepts, such as Sea of Treasure, Diamonds of Majesty, Lucky Clover, Bucks Detective, and Cash 20x. These immersive games promise an unparalleled gaming experience, combining cutting-edge technology with engaging narratives.
7777 gaming is committed to delivering a total of 20 custom games for Azerlotereya by the end of 2024. Each month, a new, specially crafted game will be added to their collection, offering players a unique and diverse selection.
Asya Raykova, Account Manager at 7777 gaming, shares insights: “We are thrilled to embark on this extraordinary journey with Azerlotereya. Crafting custom games is not just our expertise; it’s our passion. We’re eager to bring a fresh and exhilarating gaming experience to Azerlotereya’s audience, setting new standards in the digital lottery space.”
Azerlotereyа is with a rich history dating back to 2001. Through the brands Azerlotereya and Misli, the company has become a household name in lottery and sports betting. Visit misli.az to experience the excitement firsthand. The custom games will be available exclusively on the Azerlotereya platform.
Ayten Rzali, E-instant Lotteries Product Manager at Azerlotereya said: “This collaboration with 7777 gaming marks a significant step forward for Azerlotereya. We are thrilled to offer our players an exclusive array of custom games, each designed to provide an unmatched gaming adventure. This partnership exemplifies our commitment to delivering top-tier entertainment to our valued customers.”
At ICE London, 6-8 February, 2024, 7777 gaming will introduce a dedicated pack featuring 10 new games, expanding its diverse portfolio to an impressive 140+ games.
Meet 7777 gaming team during ICE London at stand N1-340.
Latest News
Relax Gaming Releases its Latest Slot Game “Midnight Marauder – ClusterBreaker”
Relax Gaming, the unique content provider and aggregator, has released its latest slot game Midnight Marauder – ClusterBreaker, the newest chapter in the popular Midnight Marauder series.
This latest release introduces fresh gameplay centred around a dynamic cluster-based mechanic, combined with high-impact bonus potential. Relax Gaming brings together familiar DNA with a distinctly new experience for both returning fans and new audiences alike.
Midnight Marauder – ClusterBreaker has been produced to engage high value and high volatility players with its “All or Nothing” Free Spins gamble feature, creating moments of heightened anticipation and excitement.
Tony O’Mahony, Chief Product Officer at Relax Gaming, said: “We’ve combined a recognisable brand with a powerful proven mechanic, designed not only to excite players, but to give operators a clear value proposition for their high value players.”
The post Relax Gaming Releases its Latest Slot Game “Midnight Marauder – ClusterBreaker” appeared first on EE Gaming | Global iGaming & Tech Intelligence Hub.
Industry News
Wazdan schedules three-stage Network Promotion campaign for summer
The operator-facing series runs 29 June to 13 September and uses Mystery Drop and Mystery Multiplier Drop mechanics.
Wazdan will launch a summer-long Network Promotion series for partner casinos, running from 29th June to 13th September. The campaign is structured in three stages with breaks between each phase.
The promotion will use Wazdan’s Mystery Drop
and Mystery Multiplier
Drop mechanics. The supplier said the programme is designed to be easy for operators to activate and will be supported with marketing materials, including promotional assets, brochures and newsletter content for partners to use across their own channels.
Alongside the promotion, Wazdan has a summer content roadmap with three slot releases scheduled: Mighty Hot
: Amazonia (30th June), Magic Fruit$: Cherries (30th July) and Mighty Crown
: Empire of Gold (6th August).
Radka Bacheva, Head of Sales and Business Development at Wazdan, said: “Summer presents a valuable opportunity for operators to keep engagement levels high, and this promotion has been designed to deliver exactly that through Wazdan’s proven promotional tools.
“Combined with our upcoming game releases, we are excited to offer partners a strong seasonal campaign with plenty of player appeal.”
The post Wazdan schedules three-stage Network Promotion campaign for summer appeared first on EE Gaming | Global iGaming & Tech Intelligence Hub.
Financial Trader Health and Safety Initiative
NCPG Launches Financial Trader Health and Safety Initiative
The National Council on Problem Gambling (NCPG) has launched the Financial Trader Health and Safety Initiative in order to address potential behavioral risks associated with emerging financial trading platforms and prediction markets.
A donation of $2 million from Kalshi allows NCPG to build national capacity for this initiative in three key areas: building national infrastructure; expanding public awareness and access to support; and advancing research, education and collaboration.
Building National Infrastructure
NCPG will invest in educational resources, industry engagement, dedicated staff, and best-practice development to help ensure that responsible participation and consumer protection efforts evolve in response to emerging financial trading platforms.
This work will also include evaluating NCPG’s existing Internet Compliance Assessment Program (iCAP) for adaptation across the financial services and trading sector. As the nation’s first independent responsible gambling accreditation program for online gambling operators and suppliers, iCAP offers valuable guidance that can inform future responsible participation and consumer protection standards.
Expanding Public Awareness and Access to Support
A significant portion of the initiative will support public education efforts focused on trading-related behavioral risks, screening tools, responsible participation, and increased awareness of available support services, including the National Problem Gambling Helpline.
Advancing Research, Education, and Collaboration
The initiative will support training programs, stakeholder convenings, industry partnerships, and a national summit focused on financial trader health, consumer protections, and emerging financial markets.
The post NCPG Launches Financial Trader Health and Safety Initiative appeared first on Americas iGaming & Sports Betting News.
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