Australia
South Australia: Gambling Report Urges Primetime Ad Ban
South Australia has banned gambling ads on television from 4 pm to 7:30 pm, now a parliamentary inquiry has concluded Victoria should do similar.
The Public Accounts and Estimates Committee (PAEC) is urging the state government to consider stricter rules on gambling ads during primetime broadcasts and in public places.
“More appropriate regulations and safeguards are needed to protect Victorians, especially our children and young people,” Committee Chair Sarah Connolly said.
The report also urges the government to consider the impact of reducing the total number of electronic gaming machines across the state and update education resources for school students about gambling and alcohol-related harms.
“Our culture has often been described as one that tends to normalise both drinking and gambling,” Ms Connolly said.
“The Committee heard evidence to suggest that this has become more entrenched than ever, with the rise in social media and digital technology.”
Over eight months PAEC reviewed three Auditor-General’s reports relating to the regulation of gambling and liquor, and reducing the harm caused by gambling.
“Our report’s 96 findings and 61 recommendations have been informed by 54 public submissions, three days of public hearings, a Geelong site visit and a youth roundtable,” Ms Connolly said.
AB Trav och Galopp
BetMakers Technology Group Selected to Distribute ATG Horse Racing Content Across Australia and New Zealand
BetMakers Technology Group announced it has been appointed by AB Trav och Galopp (ATG), Sweden’s national horse racing betting organisation, to distribute ATG’s live racing content and data to wagering operators across Australia and New Zealand.
Under the agreement, BetMakers will make ATG’s nominated Swedish and Danish horse racing available for fixed-odds betting, together with ATG’s live vision signal. The arrangement broadens the international racing product available to operators in the region and deepens BetMakers’ growing library of premium global content.
“BetMakers is incredibly proud to be working with ATG. Their racing is among the best in the world, and we’re focused on getting that content live and available to operators across Australia and New Zealand quickly and reliably. This is a partnership we’ve wanted for a long time, and it’s a genuine pleasure to bring ATG’s product to our customers in the region,” said Martin Tripp, Chief Operating Officer at BetMakers Technology Group.
“We at ATG are incredibly happy to expand our partnership with BetMakers. They help us as a betting company reach more customers with our products and races. We are delighted that we can now together take our Swedish races abroad, primarily to Australia and New Zealand,” Said Petter Johansson, International Business Officer at AB Trav och Galopp (ATG).
The partnership reflects continued demand from operators for differentiated international racing content and reinforces BetMakers’ position as a global racing technology and content provider.
The post BetMakers Technology Group Selected to Distribute ATG Horse Racing Content Across Australia and New Zealand appeared first on EE Gaming | Global iGaming & Tech Intelligence Hub.
The Australian Communications and Media Authority (ACMA) has issued a formal warning to mixed martial arts fighter Jamie Mullarkey for breaches of Australia’s online gambling laws.
An ACMA investigation found that in 2025 Mr Mullarkey promoted an illegal offshore gambling service in sponsored posts on his Instagram account. Mr Mullarkey’s Instagram profile also referred to his sponsorship arrangements with the service, including a link to the gambling site and posts with promotional hashtags referring to the service.
Australian online gambling rules prohibit the promotion of illegal gambling services. This includes posts or live streams featuring illegal services, sharing links to those services or running promotional giveaways connected to illegal gambling services.
ACMA member Carolyn Lidgerwood said the enforcement action puts social media influencers and their agents on notice.
“Athletes and social media personalities with large online followings can have significant influence over their audiences and can encourage the use of illegal gambling services,” Ms Lidgerwood said.
“This is the first enforcement action we have taken against an influencer for breaching online gambling rules, and it should serve as a warning to others.
“In this case the ACMA issued a formal warning considering the specific circumstances of the matter. This included that Mr Mullarkey ended the sponsorship arrangement promptly, cooperated with the investigation and quickly removed the material. Mr Mullarkey also accepted responsibility for his conduct and expressed genuine remorse.
“However, all influencers need to be aware that promoting illegal online gambling sites is against the law and can result in significant penalties.”
Individuals who promote or publicise illegal online gambling services can face civil penalties of up to $59,400. Those who facilitate access to illegal gambling services, including by providing hyperlinks or directing users to those services, may face penalties of up to $2,475,000.
“The ACMA will use its full suite of regulatory tools, including these substantial civil penalties, where influencers promote or facilitate access to illegal gambling services,” Ms Lidgerwood said.
The post ACMA Warns MMA Fighter Jamie Mullarkey for Breaches of Online Gambling Laws appeared first on Americas iGaming & Sports Betting News.
Liquor & Gaming NSW is seeking feedback from industry, stakeholders and the community on how public lotteries are run in NSW.
The Public Lotteries Regulation 2016 is due to expire on 1 September 2026 and Liquor & Gaming NSW intends to renew the regulation to support the legislative framework for lottery regulation, while ensuring it remains fit for purpose.
Public consultation is a key part of the process and the draft Public Lotteries Regulation 2026 and Regulatory Impact Statement will be open for consultation until Friday 10 July.
It is proposed that the regulation will retain most of the existing provisions with some minor amendments to modernise the regulatory framework, remove outdated provisions and improve clarity, consistency and effectiveness.
Before the draft regulation can be remade, legislation requires a formal process of review be undertaken, which includes consultation with the public, interest groups and industry or businesses likely to be affected by the draft regulation.
It’s important for public lotteries to be conducted properly and in line with community interests and expectations, with appropriate harm minimisation measures.
The regulation supports the legislation by setting the standards around the conduct of public lotteries and puts in place consumer protections for people who buy lottery tickets.
The post Feedback Sought on How Public Lotteries are Run in NSW appeared first on EE Gaming | Global iGaming & Tech Intelligence Hub.
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