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MECCA BINGO BRINGS CONTROVERSIAL V.A.R TECHNOLOGY TO BINGO WITH HELP FROM MIKE DEAN – DESPITE ONGOING V.A.R MEDIA STORM
Despite the ‘V.A.R technology’ debate dominating football headlines across the UK, Mecca Bingo will seek to adopt the controversial technology for bingo – enlisting the help of inarguably the most iconic former Premier League official, Mike Dean.
With exactly 2,000 yellow cards and a record breaking 214 red cards issued in his Premier League career, the card-happy ref is helping Mecca Bingo trial B.A.R (Bingo Assistant Referee) – a state-of-the-art, cutting edge technology system designed to keep bingo players on track and verify jackpot claims.
Starting in the home of Premier League newcomers, Sheffield United, the Wirral-based icon has swapped V.A.R for B.A.R to train staff at Mecca Bingo on the Premier League standards.
Mecca Bingo’s B.A.R. technology will capture every moment in high-definition, allowing Mike’s trained Mecca officials to track every call and every dab to precisely identify any errors. Yellow cards will be issued to customers who make false claims. Get a red and he’ll suggest customers move to their own table to focus.
Captured footage shows Mike Dean training Mecca staff on player management, and how to use B.A.R to ensure that all bingo claims are verified and prizes are fairly awarded. And of course, the whipped cream used for Mecca’s delicious desserts now doubles as vanishing spray – used by Mike to keep any over excited players at bay whilst results are being checked.
Mike Dean, former Premier League referee, said; “It’s been tremendous fun bringing a touch of top-quality refereeing to Mecca Bingo. Like football, bingo is a beautiful game full of passion and excitement. In truth, I had never expected to swap footballs for bingo balls, but the launch of B.A.R made it an easy decision – a little bit extra officiating never hurt anyone. We’ll be double checking the next jackpot claim!”
Mike Sime, Head of Bingo at Mecca Bingo, commented: “It’s perhaps not been the best of weeks for VAR – but we remain undeterred. We’re really excited to be trialling the introduction of this impeccable technology into bingo. And we’re absolutely delighted that one of the greatest Premier League referees, Mike Dean, has switched play to Mecca. Good process.”
As competition among online casino operators increasingly centers on bonus size and game catalogs, WinSpirit is testing a different kind of engagement. The company has launched Euphoria Lab, a project built around an unusual premise for the industry: asking players not about payouts, but about feelings.
Players are invited to share the emotions, memories, and scents they connect with winning. Some describe it as the smell of rain before a summer storm, others mention morning coffee, sea breeze, or the charge in the air right before a result is announced.
The initiative sits within WinSpirit’s summer campaign, but its ambition reaches beyond typical promotions or gameplay mechanics. Euphoria Lab turns attention to the emotional side of play — the moments that stay with players long after a session ends.
Every response collected becomes part of a larger creative project WinSpirit intends to unveil later this year. The company has kept the details under wraps, saying only that the concept moves in a direction rarely seen in the online casino space.
Rather than the usual focus on numbers, odds, or promotions, Euphoria Lab asks a simpler question: not what a win pays out, but what it feels like.
The project is live now, with players across several markets already contributing their answers — a growing, community-shaped experiment with no fixed endpoint yet.
The post What Does a Win Feel Like? WinSpirit Is Trying to Find Out appeared first on EE Gaming | Global iGaming & Tech Intelligence Hub.
As competition among online casino operators increasingly centers on bonus size and game catalogs, WinSpirit is testing a different kind of engagement. The company has launched Euphoria Lab, a project built around an unusual premise for the industry: asking players not about payouts, but about feelings.
Players are invited to share the emotions, memories, and scents they connect with winning. Some describe it as the smell of rain before a summer storm, others mention morning coffee, sea breeze, or the charge in the air right before a result is announced.
The initiative sits within WinSpirit’s summer campaign, but its ambition reaches beyond typical promotions or gameplay mechanics. Euphoria Lab turns attention to the emotional side of play — the moments that stay with players long after a session ends.
Every response collected becomes part of a larger creative project WinSpirit intends to unveil later this year. The company has kept the details under wraps, saying only that the concept moves in a direction rarely seen in the online casino space.
Rather than the usual focus on numbers, odds, or promotions, Euphoria Lab asks a simpler question: not what a win pays out, but what it feels like.
The project is live now, with players across several markets already contributing their answers — a growing, community-shaped experiment with no fixed endpoint yet.
The post What Does a Win Feel Like? WinSpirit Is Trying to Find Out appeared first on Americas iGaming & Sports Betting News.
As competition among online casino operators increasingly centers on bonus size and game catalogs, WinSpirit is testing a different kind of engagement. The company has launched Euphoria Lab, a project built around an unusual premise for the industry: asking players not about payouts, but about feelings.
Players are invited to share the emotions, memories, and scents they connect with winning. Some describe it as the smell of rain before a summer storm, others mention morning coffee, sea breeze, or the charge in the air right before a result is announced.
The initiative sits within WinSpirit’s summer campaign, but its ambition reaches beyond typical promotions or gameplay mechanics. Euphoria Lab turns attention to the emotional side of play — the moments that stay with players long after a session ends.
Every response collected becomes part of a larger creative project WinSpirit intends to unveil later this year. The company has kept the details under wraps, saying only that the concept moves in a direction rarely seen in the online casino space.
Rather than the usual focus on numbers, odds, or promotions, Euphoria Lab asks a simpler question: not what a win pays out, but what it feels like.
The project is live now, with players across several markets already contributing their answers — a growing, community-shaped experiment with no fixed endpoint yet.
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