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Pragmatic Solutions Integrates with LINK Mobility to Enhance Player Communications
Pragmatic Solutions, a provider of next-generation iGaming platform technology for regulated markets, announced the integration of LINK Mobility’s SMS communications services.
The integration of LINK Mobility’s real-time communications solution into Pragmatic Solutions’ Player Account Management (PAM) platform empowers iGaming and sportsbook operators with an efficient and effortless way to connect with their players via SMS.
Pragmatic Solutions provides an agile Player Account Management (PAM) platform that is open, modular, scalable, and flexible due to its API-based approach, enabling its clients to extend the core technology through integrations and accelerate their growth.
The Pragmatic Solutions PAM platform allows operators to seamlessly ensure regulatory compliance, handle risk and flexibly manage their brands, promotions and player experiences. Pre-integrated with hundreds of third-party content, payments and service providers, it also supports rapid integration of new services of the operators’ choosing. LINK Mobility further compliments this pre-integrated services catalogue.
The new integration expands these capabilities by enabling Pragmatic Solutions’ licensees to deliver tailored, instant communications that enhance every facet of their customers’ journey, aiming to maximise security and player lifetime value.
With an average opening rate of 98%, SMS is a fast and efficient way to reach players, supporting numerous use-cases such as critical alerts, one-time-passcodes, notifications, marketing campaigns and customer support.
LINK Mobility enables operators to send and receive SMS text messages on a global scale through their enterprise platform and obtain data insights to maximise the impact and ROI of their campaigns.
Robin Jonsson, Sales Director at LINK Mobility, said: “We are excited to join forces with Pragmatic Solutions to expand the reach of our communications services in the iGaming industry. Due to the advantages of our SMS solution, Pragmatic’s clients are now able to maintain the most effective connections with their players on a global scale with LINK Mobility.”
Ashley Lang, CEO at Pragmatic Solutions, said: “We are delighted to add LINK Mobility to the wide range of premium services integrated to our platform and to be able to offer our licensees simple access to their SMS messaging services via our iGaming platform. Through the introduction of this efficient communication solution, we are certain to provide our licensees with a powerful tool that will tighten the relationship with their players and further enrich their engagement strategies.”
Asia
EGT lines up Asian-themed jackpots and ETGs for G2E Asia 2026
Supplier to show Zhao Cai Shuang Yu, Sheng Sheng Bu Xi and Cai Fu Tian Jiang, plus Supreme Wang Union multigame, at booth 1701 on May 12-14.
EGT will return to G2E Asia 2026 from May 12 to 14, where it plans to present slot and ETG products positioned for the Asian gaming market. The company said it will exhibit at booth 1701.
The main new focus for the show is a set of Asian-themed, multi-level progressive jackpots: Zhao Cai Shuang Yu, Sheng Sheng Bu Xi and Cai Fu Tian Jiang. EGT said the three systems already have “multiple installations in different markets”.
EGT will also debut Supreme Wang Union, an Asian-themed multigame combining roulette, card games and video slots. The supplier said it can be paired with its S 32 T and GS 32 T terminals and is compatible with other jackpots in EGT’s portfolio.
On the ETG side, EGT said it will show the G RSA roulette center and the G R8 SQ roulette. The stand will also include Bell Link, Bell Link Boost, and Gods & Kings Link jackpots with their latest multigames, alongside slot cabinets from the General and Supreme Series.
Mariana Manchina, Director of EGT Philippines Corp., said: “We are ready to offer local operators solutions that will not only impress them, but will make their business even more successful. Players, in turn, will enjoy gaming content that is tailored to their tastes and preferences. So don’t miss out on visiting our booth 1701 from May 12 to 14 and learn more!”
The post EGT lines up Asian-themed jackpots and ETGs for G2E Asia 2026 appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
Gaming Corps
Gaming Corps and Lebull Join Forces to Grow Operations in Portugal and Europe
Gaming Corps, a publicly traded game development firm from Sweden, has revealed a strategic alliance with emerging Portuguese operator Lebull, signifying an important achievement in Gaming Corps’ ongoing growth in regulated European markets.
The deal will have Lebull incorporate Gaming Corps’ entire range of top-quality casino offerings, featuring its renowned Crash, Table, and Slot games. Highlights feature popular titles like 3 Pigs of Olympus, Whole Lotta, Midas Glory Coin Collect, Blackjack Bonus Wheel 1000, 3 Pigs of Olympus, and the newly launched Instant Blitz.
As Portugal’s iGaming industry grows swiftly, the partnership aims to improve the market positioning and player engagement for both companies.
Graham Greensmith, CCO at Gaming Corps, said: “Portugal is a high-potential market where we see growing demand for next-generation content. Partnering with an ambitious operator like Lebull allows us to deliver our portfolio to a new audience that values quality and innovation.”
“We’re excited to work alongside Lebull and support their mission to bring dynamic and responsible gaming experiences to Portuguese players. This partnership reflects our commitment to regulated growth and localised content.”
Tiago Pereira, Country Manager at Lebull, added: “Gaming Corps offers a compelling and diverse content portfolio that immediately captured our attention at Lebull. Their games are visually impressive and thoughtfully designed to meet the expectations of today’s players, aligning seamlessly with our strategic direction to offer the best casino experience in Portugal.
We are proud to feature Gaming Corps titles within our offering. This partnership further reinforces Lebull’s position as a forward-looking operator, committed to delivering distinctive and engaging entertainment experiences.”
The post Gaming Corps and Lebull Join Forces to Grow Operations in Portugal and Europe appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
BGaming
BGaming content goes live across Entain brands
BGaming has signed a distribution deal with Entain that will see the supplier’s casino games go live across Entain brands in Brazil, Spain, Italy, Greece, and Portugal.
Under the agreement, Entain players in those markets will get access to BGaming’s full portfolio, including titles grouped under its #Casual, #Entertainment, and #Classic categories. The companies said additional markets are expected to follow.
Olga Levshina, CCO at BGaming, said, “This deal marks a significant moment for BGaming as we look to establish our position in several major markets globally. Entain is one of the biggest and most respected names in the business, and by having our products widely available across its platforms, we can ensure our games get the attention they deserve.”
Obdulio Bacarese, Global Gaming Director at Entain, said, “We have secured our position as one of the biggest operators in iGaming by ensuring we always have the best possible games and content available for our players. BGaming is an exciting and innovative studio that will help us strengthen our offering across several key markets, and we look forward to seeing how our players react to their games.”
Entain operates in regulated markets and runs more than 25 brands, including bwin, Party Casino, Sportingbet, and Sports Interaction.
The post BGaming content goes live across Entain brands appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
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