Canada
Simplebet Joins IBIA to Bolster Betting Integrity Protection
Simplebet, a global leader in micro-betting products, has joined the International Betting Integrity Association (IBIA). The US-based company, which provides B2B services across the burgeoning U.S. market covering NFL, MLB, NBA, college football and basketball events, reinforces IBIA’s growing foothold across the North American region. Simplebet joins over 45 companies and 125 leading sports betting brands in IBIA, which account for over $137bn in global betting handle per annum and nearly 50% of all regulated commercial betting activity. The company strengthens IBIA’s position as the leading global sports betting integrity monitoring body.
Melissa Davis, EVP of Business Affairs / General Counsel of Simplebet, said: “Integrity and trust are non-negotiable at Simplebet, so we are excited to be partnering with the IBIA, who are the world’s leading independent integrity monitor. Pooling our resources will help maintain fair play in sport, negate corruption in sports betting, and ensure our partners and their customers can enjoy peace of mind when it comes to wagering.”
Khalid Ali, CEO of IBIA, said: “I am very pleased to welcome Simplebet to IBIA; its membership highlights the operator’s commitment to protecting the integrity of betting and related sporting events. Simplebet brings a distinctive approach and product range that marries well with our existing members and continues IBIA’s expansion across the growing U.S. regulated sports betting market. The association looks forward to working closely with Simplebet to ensure the integrity of its products and services.”
The International Betting Integrity Association is the leading global voice on integrity for the licensed betting industry. It is run by operators for operators, protecting its members from corruption through collective action. Its monitoring and alert network is a highly effective anti-corruption tool that detects and reports suspicious activity on its members’ betting markets. The association has longstanding information-sharing partnerships with leading sports and gambling regulators to utilise its data and prosecute corruption. It represents the sector at high-level betting integrity policy discussion forums managed by the IOC, United Nations, Council of Europe and European Commission.
Simplebet has developed a suite of innovative micro-betting products for the NFL, NBA, MLG, college football and, most recently, college basketball. The company enables sports betting operators, media companies and technology companies to enhance live sports by offering engaging experiences in real-time with its proprietary automated operations platform.
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Alberta
Play’n GO goes live in Alberta iGaming with 10+ operators
Supplier expands to its third regulated Canadian province after Ontario and Québec, launching on Alberta’s market opening week.
Play’n GO has entered the newly regulated Alberta iGaming market, launching its casino games with more than ten licensed operators on the market’s opening week, the supplier said on 16 July 2026.
The Alberta rollout marks Play’n GO’s third regulated Canadian province, following Ontario and Québec, and extends the company’s North American regulated-market footprint.
According to the company, its content was made available in Alberta for the first time on launch day via a network of licensed operators.
Esteban Perez, New Market Entry Lead at Play’n GO said: “Entering Alberta with more than 10 operators on day one of regulation is a significant milestone for Play’n GO and a testament to the strength of our regulated market strategy. Canada continues to be a key focus for us, and expanding into our third province reflects both the demand for our content and the strength of our partnerships with licensed operators.
“We are proud to support Alberta’s regulated market with a portfolio that prioritises entertainment, compliance and long-term sustainability.”
The post Play’n GO goes live in Alberta iGaming with 10+ operators appeared first on EE Gaming | Global iGaming & Tech Intelligence Hub.
Alberta
Play’n GO strengthens Canadian footprint with Alberta iGaming market entry
The Swedish gaming giant confirms its entry into its third regulated Canadian Province with its industry leading portfolio of games now available in Alberta for the first time
Play’n GO, the world’s leading casino entertainment provider, today announced its successful entry into the newly regulated Alberta iGaming market, with a wide range of its premium content going live with more than ten licensed operators on market launch day this week.
The milestone further reinforces Play’n GO’s commitment to regulated market expansion across North America and marks the company’s third Canadian province, following established operations in Ontario and Québec.
Play’n GO’s launch in Alberta ensures players have immediate access to a portfolio of world-class titles from day one of the market’s regulated opening. By partnering with a broad network of licensed operators at launch, the company has solidified its position as a trusted supplier in newly regulated jurisdictions.
The Alberta rollout builds on Play’n GO’s strong track record of working alongside regulators and operators to deliver safe, compliant, and high-quality entertainment to players, while supporting sustainable market growth.
Esteban Perez, New Market Entry Lead at Play’n GO said: “Entering Alberta with more than 10 operators on day one of regulation is a significant milestone for Play’n GO and a testament to the strength of our regulated market strategy. Canada continues to be a key focus for us, and expanding into our third province reflects both the demand for our content and the strength of our partnerships with licensed operators.
“We are proud to support Alberta’s regulated market with a portfolio that prioritises entertainment, compliance and long-term sustainability.”
To find out more about Play’n GO, please visit playngo.com
The post Play’n GO strengthens Canadian footprint with Alberta iGaming market entry appeared first on Americas iGaming & Sports Betting News.
Alberta
Peter & Sons launches full game portfolio in Alberta
Peter & Sons has launched in Alberta with its full game portfolio, extending the Barcelona-based iGaming studio’s North American expansion.
The company said the Alberta rollout brings its complete catalogue to a market it described as “one of Canada’s most closely watched,” as the province continues to develop its regulated online gaming framework.
Peter & Sons said Alberta players will have access to titles including Barbarossa: Dragon Empire, The Soapranos and Greedy Alice.
Lauryn Duncan, Head of Sales at Peter & Sons, said: “Alberta is an exciting new market for Peter & Sons and an important step in our North American growth. Launching with our full portfolio gives us the chance to introduce the complete Peter & Sons experience from day one, from the art and characters to the mechanics and worlds that define our games. It is a market with strong potential, and we are proud to bring our games to players there.”
The post Peter & Sons launches full game portfolio in Alberta appeared first on EE Gaming | Global iGaming & Tech Intelligence Hub.
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