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BETER Live adds more variety to QTech Games’ premier platform
QTech Games, the number-one games distributor across Asia and all emerging markets, has penned its latest top-tier provider partnership with BETER Live, allowing its platform clients to access another multifaceted live-casino catalogue.
BETER Live is the live-casino brand of next-generation betting content and data provider BETER, whose product verticals also cover fast sports, esports and gaming solutions. The in-demand live-dealer domain continues to go from strength to strength with customers across the planet, and BETER’s innovative and authentic digital table games provide an eloquent case in point.
This product suite includes traditional games such as Blackjack, Roulette and French Roulette (all available in English, Russian and Ukrainian languages for CIS-facing territories), alongside the most popular, one-of-a-kind live-dealer game in Andar Bahar, and another companion classic for India in Teen Patti, recently unveiled as the supplier’s latest release — Bet on Teen Patti. Accordingly, these games now all form part of the progressive portfolio made available to QTech Games, its partners and their culturally-diverse appetites of their myriad players.
Integrating this flourishing production line consolidates QTech Games’ wide range of gaming verticals, providing a definitive one-stop shop, QTech ONE™, which has fast-become the “go-to” solution for worldwide operators. BETER Live’ premium quality content suite, featuring these immersive iterations of classic table games, now sits neatly alongside other cutting-edge live studios, such as Evolution and Ezugi, giving QTech partners and their players an unrivalled choice for live casino.
The agreement organically broadens BETER Live’s strategic scope, targeting worldwide audiences and driving new revenue streams. Company’s products are created with an entertainment-first approach, and are hosted by experienced casino dealers in cutting-edge, cinema-style studios, which also afford operators and their customers the benefits of localised server deployment and a range of corresponding languages.
As the pre-eminent distributor in Asia over the past few years, QTech’s platform offers the most expansive gaming portfolio around, localised for each region, with native mobile apps, powerful reporting and marketing tools, and 24/7 local-language support.
QTech Games CCO, Ulf Norder, said: “It’s another resounding signal for our platform to have integrated more premium content from BETER.
“We’re thrilled about this partnership. They’re a rising-star supplier that offers fast-paced games for fast-growing markets. With their sought-after Andar Bahar and Bet on Teen Patti titles, we’re bound to boost our strong portfolio of partners across untapped territories like India.“Together, we will continue to raise the bar and shape a localised experience for global players. We can’t wait to witness how these games perform across a range of untapped markets which, in some cases, break new ground for BETER Live.”
Dan Gibas, Business Development Manager at BETER, added: “QTech is a natural habitat for our superior live-dealer content. We are widening our reach across some exciting markets and their industry-leading platform provides a flexible gateway to new markets.“BETER Live offers a flexible and deeper live-dealer configuration to gaming operators or white-label providers all over the world. Needless to say, entering into this agreement with QTech Games tracks our key strategy to fully leverage our reach, and we look forward to seeing how fresh audiences embrace our content.”
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As regulators scrutinise AML, RG and advertising, operators face rising pressure to validate attribution and partner payouts end to end.
Growing regulation in iGaming is changing how operators manage affiliates, track player acquisition, and control partner payouts, according to a new statement from affiliate platform provider Affnook.
The company argues that in regulated markets affiliates are increasingly treated as an extension of an operator’s marketing activity, raising the stakes for oversight in areas such as affiliate advertising practices, responsible gambling controls, anti-money laundering (AML) and data privacy. The release points to the Danish Gambling Authority as one example of a regulator highlighting potential AML risks linked to affiliate partnerships and urging operators to strengthen risk assessments across third-party acquisition channels.
Affnook says the industry is moving away from “Trust Me” affiliate reporting as stakeholders demand performance data and revenue attribution that can be independently verified. It lists audit-ready reporting, verifiable revenue attribution, transparency into tracking and commission calculations, and consistent reporting standards as key expectations in more heavily regulated environments.
The company also frames financial governance as a parallel priority to tracking, citing the need for net gaming revenue (NGR) verification, commission accuracy, invoice reconciliation and payment oversight. It adds that multi-touch player journeys and reduced effectiveness of cookie-based attribution are widening “attribution blind spots,” which can fuel partner disputes, weaken decision-making and complicate compliance reviews.
In the release, Affnook positions platform features such as audit logs, partner activity monitoring, consent-aware tracking, real-time commission calculations and server-to-server tracking as the types of capabilities operators should evaluate as regulatory expectations increase.
The post Regulated iGaming markets push operators toward audit-ready affiliate tracking appeared first on EE Gaming | Global iGaming & Tech Intelligence Hub.
Supplier expands to its third regulated Canadian province after Ontario and Québec, launching on Alberta’s market opening week.
Play’n GO has entered the newly regulated Alberta iGaming market, launching its casino games with more than ten licensed operators on the market’s opening week, the supplier said on 16 July 2026.
The Alberta rollout marks Play’n GO’s third regulated Canadian province, following Ontario and Québec, and extends the company’s North American regulated-market footprint.
According to the company, its content was made available in Alberta for the first time on launch day via a network of licensed operators.
Esteban Perez, New Market Entry Lead at Play’n GO said: “Entering Alberta with more than 10 operators on day one of regulation is a significant milestone for Play’n GO and a testament to the strength of our regulated market strategy. Canada continues to be a key focus for us, and expanding into our third province reflects both the demand for our content and the strength of our partnerships with licensed operators.
“We are proud to support Alberta’s regulated market with a portfolio that prioritises entertainment, compliance and long-term sustainability.”
The post Play’n GO goes live in Alberta iGaming with 10+ operators appeared first on EE Gaming | Global iGaming & Tech Intelligence Hub.
The Swedish gaming giant confirms its entry into its third regulated Canadian Province with its industry leading portfolio of games now available in Alberta for the first time
Play’n GO, the world’s leading casino entertainment provider, today announced its successful entry into the newly regulated Alberta iGaming market, with a wide range of its premium content going live with more than ten licensed operators on market launch day this week.
The milestone further reinforces Play’n GO’s commitment to regulated market expansion across North America and marks the company’s third Canadian province, following established operations in Ontario and Québec.
Play’n GO’s launch in Alberta ensures players have immediate access to a portfolio of world-class titles from day one of the market’s regulated opening. By partnering with a broad network of licensed operators at launch, the company has solidified its position as a trusted supplier in newly regulated jurisdictions.
The Alberta rollout builds on Play’n GO’s strong track record of working alongside regulators and operators to deliver safe, compliant, and high-quality entertainment to players, while supporting sustainable market growth.
Esteban Perez, New Market Entry Lead at Play’n GO said: “Entering Alberta with more than 10 operators on day one of regulation is a significant milestone for Play’n GO and a testament to the strength of our regulated market strategy. Canada continues to be a key focus for us, and expanding into our third province reflects both the demand for our content and the strength of our partnerships with licensed operators.
“We are proud to support Alberta’s regulated market with a portfolio that prioritises entertainment, compliance and long-term sustainability.”
To find out more about Play’n GO, please visit playngo.com
The post Play’n GO strengthens Canadian footprint with Alberta iGaming market entry appeared first on Americas iGaming & Sports Betting News.
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