Canada
Fifth Street Gaming Digital Launches Flagship JefeBet.com Brand for the U.S. Latino Audience
Fifth Street Gaming Digital has announced the launch of its Spanish language media hub JefeBet.com.
FSG Digital is the interactive arm of Fifth Street Gaming, a full-service hospitality and casino management company based in Las Vegas that has catered to the Latino market since 2006, most notably through the operations of the Lucky Club and Silver Nugget Casino. For over fifteen years, FSG has produced hundreds of concerts with Mexican and Colombian artists, Mexican rodeos, and food festivals, making its approach to building an online-based community a natural fit.
“There are 63 million people that identify as Latino in the USA, with 12 million people speaking Spanish as a first language. We intend to build the first online media hub in this country truly dedicated to covering sport, gambling, and entertainment in an authentic way for this highly important, yet previously underserved, audience. Our intent is to engage and entertain users through proprietary content personalized for the Latino community,” FSG Digital CEO Seth Schorr said.
FSG Digital, led by Co-Founders Seth Schorr, Jeffrey Fine, and CSO Seth Young, raised an initial round of investment from industry veterans to support its growth. The investment round is co-led by Sharp Alpha Advisors and Acies Investments, and supported by Greentube (Novomatic subsidiary), Benjie Cherniak, Bill Powell, Eilers & Krejcik Gaming, Oakvale Capital, Stephen Jurgella, Andrew Costello, and Javier Vargas.
FSG Digital aims to support the iGaming and interactive sports wagering ecosystem by providing valuable and proprietary media content for the Latino community within the United States, through the JefeBet.com portal and its supporting media channels. FSG Digital’s content team, residing in Argentina, Chile, and Mexico, is supported by Global Wizards CEO and noted US-based Latino cultural consultant Fernando Polti. Additionally, FSG Digital is advised by iGaming sports book veteran and Bettorview President Javier Vargas.
Throughout 2022, FSG Digital will launch Spanish-language podcasts, streaming video, and other exciting products and features through strategic partnerships as well as the development of proprietary content and technology.
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Supplier expands to its third regulated Canadian province after Ontario and Québec, launching on Alberta’s market opening week.
Play’n GO has entered the newly regulated Alberta iGaming market, launching its casino games with more than ten licensed operators on the market’s opening week, the supplier said on 16 July 2026.
The Alberta rollout marks Play’n GO’s third regulated Canadian province, following Ontario and Québec, and extends the company’s North American regulated-market footprint.
According to the company, its content was made available in Alberta for the first time on launch day via a network of licensed operators.
Esteban Perez, New Market Entry Lead at Play’n GO said: “Entering Alberta with more than 10 operators on day one of regulation is a significant milestone for Play’n GO and a testament to the strength of our regulated market strategy. Canada continues to be a key focus for us, and expanding into our third province reflects both the demand for our content and the strength of our partnerships with licensed operators.
“We are proud to support Alberta’s regulated market with a portfolio that prioritises entertainment, compliance and long-term sustainability.”
The post Play’n GO goes live in Alberta iGaming with 10+ operators appeared first on EE Gaming | Global iGaming & Tech Intelligence Hub.
The Swedish gaming giant confirms its entry into its third regulated Canadian Province with its industry leading portfolio of games now available in Alberta for the first time
Play’n GO, the world’s leading casino entertainment provider, today announced its successful entry into the newly regulated Alberta iGaming market, with a wide range of its premium content going live with more than ten licensed operators on market launch day this week.
The milestone further reinforces Play’n GO’s commitment to regulated market expansion across North America and marks the company’s third Canadian province, following established operations in Ontario and Québec.
Play’n GO’s launch in Alberta ensures players have immediate access to a portfolio of world-class titles from day one of the market’s regulated opening. By partnering with a broad network of licensed operators at launch, the company has solidified its position as a trusted supplier in newly regulated jurisdictions.
The Alberta rollout builds on Play’n GO’s strong track record of working alongside regulators and operators to deliver safe, compliant, and high-quality entertainment to players, while supporting sustainable market growth.
Esteban Perez, New Market Entry Lead at Play’n GO said: “Entering Alberta with more than 10 operators on day one of regulation is a significant milestone for Play’n GO and a testament to the strength of our regulated market strategy. Canada continues to be a key focus for us, and expanding into our third province reflects both the demand for our content and the strength of our partnerships with licensed operators.
“We are proud to support Alberta’s regulated market with a portfolio that prioritises entertainment, compliance and long-term sustainability.”
To find out more about Play’n GO, please visit playngo.com
The post Play’n GO strengthens Canadian footprint with Alberta iGaming market entry appeared first on Americas iGaming & Sports Betting News.
Peter & Sons has launched in Alberta with its full game portfolio, extending the Barcelona-based iGaming studio’s North American expansion.
The company said the Alberta rollout brings its complete catalogue to a market it described as “one of Canada’s most closely watched,” as the province continues to develop its regulated online gaming framework.
Peter & Sons said Alberta players will have access to titles including Barbarossa: Dragon Empire, The Soapranos and Greedy Alice.
Lauryn Duncan, Head of Sales at Peter & Sons, said: “Alberta is an exciting new market for Peter & Sons and an important step in our North American growth. Launching with our full portfolio gives us the chance to introduce the complete Peter & Sons experience from day one, from the art and characters to the mechanics and worlds that define our games. It is a market with strong potential, and we are proud to bring our games to players there.”
The post Peter & Sons launches full game portfolio in Alberta appeared first on EE Gaming | Global iGaming & Tech Intelligence Hub.
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