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Onionsack appoints Andrew Lee as Chairman; rebrands as Voxbet

Published

5 years ago

December 2, 2021

Reading Time: 2 minutes

Voxbet, the creator of innovative software that allows customers to speak or type their bets, is delighted to announce that it has appointed online gambling industry stalwart, Andrew Lee, to the position of Chairman, as it bids to expand its scope and global footprint across the industry. Lee officially commenced his new role on 22^nd November 2021.

Formerly known as Onionsack, Voxbet is a technology company that enables sports bettors to speak or type what they want from a sportsbook, whether that’s a bet, a market or a tip. This journey is what punters are already used to everywhere else online. Accordingly, the simultaneous rebrand and key appointment underscores Voxbet’s mission to transform the user experience for sports bettors of every generation and territory.

Lee joins Voxbet after successful stints across an array of leadership roles, most notably as Managing Director of William Hill Online (WHO), President of WorldRemit and more recently as MD of International Sportsbook at The Stars Group.

Voxbet founder and CEO, Jonathan Power, said: “We’re delighted that Andy has agreed to come on board as Chairman, as we seek to rapidly expand and grow our global customer base. His focus as a leader is proven at Tier 1 operators – he led the Mobile First charge successfully at William Hill Online and sees the coming evolution to Voice First. Andy has a track record of succeeding by being ahead of the curve. We’re already enjoying the benefit of Andy’s analytical eye and strategic planning and when he speaks people listen. That’s priceless for us.”

Andrew Lee, Chairman of Voxbet, said: “I’m thrilled to join the talented Voxbet team at such an exciting time for the business. Its pioneering technology is already proven with leading international operators. I believe Voxbet has one of the most applicable ideas in the market, in that it solves a genuine problem for sportsbooks and its customers as well as creating new opportunities for customer reach. There is no more timely story in our sector than this one.”

Andrew Lee is Chairman at Voxbet

Voxbet founder and CEO, Jonathan Power, added: “Genuine innovation comes so rarely to our sector. But when it does, it’s invariably salient and universally adopted. We’re confident customers will increasingly demand better navigation and greater personalization, particularly that which is accessible by voice. The prevalent usage of voice amongst the younger generation combined with the investment in voice-to-text by leading technology companies suggests the same. Our proven success in understanding text bets gives us a distinct head start in terms of voice interfaces in the sports betting space.”

“As such, the rebrand to Voxbet feels a judicious one, in that it immediately identifies our area of expertise in natural-language bet-processing, and points the way to how we envisage betting evolving in the future.”

Big Game Summer

GG.BET rolls out Big Game Summer campaign tied to FIFA World Cup 2026

Published

2 hours ago

June 11, 2026

Wladimir P.

gg.bet-rolls-out-big-game-summer-campaign-tied-to-fifa-world-cup-2026

Operator publishes World Cup outright odds as of June 11 and promotes fast markets and bet builder products around the tournament.

GG.BET has launched its “Big Game Summer” campaign ahead of the FIFA World Cup 2026, positioning the promotion around tournament betting and a “special tournament prize pool,” according to the company.

The 2026 FIFA World Cup runs across the USA, Canada and Mexico and expands to 48 teams, 104 matches and a 39-day schedule. Under the new format, the field is split into 12 groups of four, with the top two in each group plus eight best third-placed teams moving into a newly added Round of 32.

GG.BET said its World Cup offering includes “Fast Markets” for selected matches and a Bet Builder product for custom combinations, alongside “exclusive tournament bonuses” and “fast payouts.” The company did not disclose the campaign’s prize pool size or any eligibility terms in the release.

The operator also published outright odds taken from gg.bet “as of 12:00 CET on June 11, 2026,” noting they are subject to change. GG.BET listed Portugal at 5.17, followed by Spain (5.77), Germany (5.87), England (7.2), Colombia (8.62), Argentina (9.88), France (9.89) and Brazil (10.38).

In the release, GG.BET pointed to the tournament opener on June 11 between Mexico and South Africa at Azteca Stadium, describing it as “the first stadium in history to host a men’s FIFA World Cup for the third time.”

The post GG.BET rolls out Big Game Summer campaign tied to FIFA World Cup 2026 appeared first on EE Gaming | Global iGaming & Tech Intelligence Hub.

Counter-strike

Team Vitality opens V.Hub fan zone for IEM Cologne Major

Published

2 hours ago

June 11, 2026

Wladimir P.

team-vitality-opens-v.hub-fan-zone-for-iem-cologne-major

Team Vitality is launching an official fan zone, V.Hub, to coincide with the 2026 IEM Cologne Major. The venue will run June 18-21 at KWB im Stadtpalais, a short walk from the LANXESS Arena.

Access to V.Hub will be free for fans who sign up, with limited availability. Team Vitality said the space is intended to bring together its community, partners and Counter-Strike fans attending the event.

The fan zone will include dedicated areas hosted by Team Vitality and partners Skin.Club, ASUS ROG, EVNIA and Blacklyte. The club said activations will include hands-on experiences and opportunities to play bespoke Counter-Strike maps.

Team Vitality also plans match watch parties, a pop-up shop for official merchandise and giveaways, including an ASUS ROG x Team Vitality co-branded mousepad. During the playoff stage, the club said V.Hub will be set up for trophy photo opportunities with its Major trophies.

Food and drink will be available on site throughout the event, including vegetarian options.

The post Team Vitality opens V.Hub fan zone for IEM Cologne Major appeared first on EE Gaming | Global iGaming & Tech Intelligence Hub.

2026 FIFA World Cup

Playradar ships four football-themed casino games ahead of 2026 World Cup

Published

3 hours ago

June 11, 2026

Wladimir P.

playradar-ships-four-football-themed-casino-games-ahead-of-2026-world-cup

Sportradar’s iGaming brand leads with bracket-style World Football x2026, plus updates to Virtual Football and Lucky 6.

Playradar, Sportradar’s iGaming brand, has released four football-themed titles ahead of the 2026 FIFA World Cup, which begins on June 11. The drop includes two original games and two updated versions of existing products.

The releases are World Football x2026, Virtual Football World Championship 2026, Football Plinko Pro, and Lucky 6: Football edition. Playradar said the games are designed to target different player segments and to connect sports bettors and casino players through content that links both verticals.

The headline launch, World Football x2026, is a bracket-based game using Mines-style mechanics. Players pick outcomes from the Round of 16 and progress through each round to the final; one incorrect prediction ends the game, while a cash-out option is available.

The other launches include Football Plinko Pro, which adapts the plinko format to a football theme; Virtual Football World Championship 2026, which Playradar said runs a 32-team, 64-match World Cup structure with pre-match and in-play markets such as over/under goals and goalscorer; and Lucky 6: Football Edition, a bingo-style title using balls with flags from participating nations.

Edo Haitin, EVP of iGaming said: “The scale of the 2026 World Cup is unprecedented, with the sheer volume of fans entering markets worldwide creating huge demand for football-themed content, and the operators best placed to succeed are those with games that meet every need. These four titles have each been designed with that in mind. The World Cup attracts a huge spectrum of customers, and when taken together, this product stack provides operators with the tools needed to keep them engaged throughout the tournament.”

The post Playradar ships four football-themed casino games ahead of 2026 World Cup appeared first on EE Gaming | Global iGaming & Tech Intelligence Hub.