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European Gaming Congress 2024

Compliance Updates

Sports Betting Ads in Florida Are Now Forbidden By Google Ads

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In the future, sports betting ads and services will be banned and not allowed for promotion on Google Ads in Florida. This update by Google Ads was addressed after a federal judge in Washington DC overturned a Gaming Compact called the Florida-Seminole Tribal Gaming Compact.

Google does not support some sort of gambling advertising since the company promotes safe and responsible gambling that respects the standards of the gambling industry and the local gambling laws.

Every commercial about online casinos or gambling must abide by the rules and regulations of the country and target only countries that have an approved status. Also, logically, they mustn’t be promoted to underaged people and, of course, children. Therefore, all gambling commercials must have a link to a page that shows how to gamble responsibly. And on the support page, you need to get a list of the local rules and regulations that apply to that area.

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Lastly, gambling ads can’t be promoted through Gmail, shopping ads, customer ratings annotations, and reservation display commercials and ads.

The disapproval of any extensions or ads that do not follow Google’s regulations is a distinct possibility. And if an ad is disapproved, it will not be suitable and used until the policy violation isn’t looked into and the ad is made applicable to be used and displayed.

Another option that is also available is that if users violate the rules more than once, there can be a suspension of their accounts. Depending on the situation, the user’s account may be suspended after a significant violation or even after a series of several small branches.

After this, all ads that are suspended will be terminated because of this action and all related accounts as well, permanently. Of course, all new accounts made during the account setup procedure will be suspended automatically.

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Compliance Updates

Stakelogic Secures License to the newly regulated Danish market

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Industry-leading provider secures license to provide slots and live content in Denmark

Award-winning casino content provider Stakelogic has obtained a license from the Danish Gambling Authority, Spillemyndigheden, to provide its gaming content in Denmark.

The license will allow Stakelogic to bring its premium portfolio of online casino slots and live dealer content to the Danish market, including recent releases like Fire and Gold Cluster Breaker, Super Wheel Game Show, Trident of Legends, and The Watcher.

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Stakelogic is able to partner up with leading Danish operators, establishing itself as a must-have provider in the country. The move further highlights Stakelogic’s commitment to strengthening its position in the European market and exploring new and exciting regulated markets.

The license also further cements the company’s presence in the Scandinavian markets, having secured a license from the Swedish authority, Spelinspektionen, in 2023 and establishing itself as a popular provider among Swedish players.

Denmark is one of Europe’s fastest-growing markets, with a strong focus on customer care and responsible gambling. Stakelogic is proud to have met all the requirements needed to obtain the license, highlighting its commitment to providing players with the best and safest gaming experiences.

Stephan van den Oetelaar, CEO at Stakelogic, said: “Denmark is one of the fastest growing markets in Europe, and we are proud to have achieved a license to the newly regulated market.

We are grateful to Spillemyndigheden for their support in us and we are excited to take our next steps into the market.”

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Compliance Updates

UKGC Appoints Charles Counsell OBE as Interim Chair

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Charles Counsell OBE has been appointed as Interim Chair of the UK Gambling Commission (UKGC) for a nine month term which will commence on 1 February 2025.

Charles was Chief Executive Officer of The Pensions Regulator from April 2019 to March 2023. Prior to this he was CEO of the Money Advice Service, and Executive Director of Automatic Enrolment at The Pensions Regulator.

As CEO of The Pensions Regulator, Charles developed the new corporate strategy to put the pension saver at the heart of the Regulator. He delivered their first Equality, Diversity and Inclusion Strategy and Climate Change strategies – both focused on driving change in the regulator and across the Pensions Sector.

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Throughout his career, his roles have focused on setting up and delivering large change programmes requiring significant stakeholder relationship engagement: initially in the private sector and latterly in senior public sector appointments.

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Compliance Updates

SYNOT Games Secures Danish License

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SYNOT Games has obtained a B2B online slot games supplier license in Denmark, authorising the company to supply its gaming content within Denmark’s regulated market. This B2B license, issued by the Danish Gambling Authority (Spillemyndigheden), becomes effective on January 1, 2025, aligning with new regulatory requirements mandating that all game suppliers hold such a license from that date forward.

This development enables SYNOT Games to offer its portfolio of slot games to Danish operators, reinforcing its commitment to compliance and responsible gaming practices.

“Obtaining the B2B license from the Danish Gambling Authority marks a significant milestone for us in the Danish market. This license not only aligns with new regulatory requirements but also reinforces our commitment to adhering to the highest industry standards. We are thrilled to continue offering Danish players the immersive gaming experience our portfolio provides,” said Martina Krajčí, CCO of SYNOT Games.

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